Sprout Social

JUNE 13, 2023

The Total Economic Impact™ of Sprout Social, a commissioned study conducted by Forrester Consulting on behalf of Sprout, found that a composite organization, based on real interviewed customers, realized a 233% return on investment (ROI) and $1.3M in savings over three years.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Socialmedia.biz

FEBRUARY 24, 2019

Why should you go beyond the conventional ROI metrics of success? According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI. As social media continues to unfold and evolve, it’s important to create a culture of marketing that’s not based on ROI alone.

ROI 132

ROI Social Media Airlines Proposal 132

agora pulse

JUNE 8, 2017

But can micro influencers really bring in ROI? Here are some ways for higher micro influencer ROI. This means working with micro influencers, who’s audiences haven’t ballooned yet might bring higher ROI for you brand. To ensure high micro influencer ROI, the first step is to find the right influencers for you brand.

ROI 141

ROI Influencer Authentication Hashtag 141

Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Ari Herzog

FEBRUARY 18, 2014

Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. Must define goals, set KPIs, establish baseline, est. campaign infrastructure; execute; ROI #GetRealChat. A3: Dancing around ROI. Start dancing WITH ROI. getrealchat.

ROI 154

ROI Social Media Syndication Collaboration 154

Sprout Social

APRIL 26, 2023

And one of the biggest questions we’ve seen about LinkedIn content is whether or not you should put links in your posts, or in the first comment. We were curious too: why put the link in comments on LinkedIn? Why put the link in comments in LinkedIn posts? Comments vs. post? So we designed an experiment to find out.

LinkedIn 105

LinkedIn Comments URL Engagement 105

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Is social media ROI measurable?

ROI 193

ROI Social Media Vocus Metrics 193

agora pulse

JANUARY 8, 2019

The biggest challenge is estimating the social media ROI. What is Social Media ROI? Social media ROI (“return on investment”) is a measure used to signify the return from the cost of investment in social media. Why Track Social Media ROI? Here, tracking ROI is simpler because the new leads become paying customers.

ROI 87

ROI Social Media Industry Insurance 87

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. All of the old measurements are moot.&#. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Justin Levy

OCTOBER 12, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140

ROI Social Media Analysis Discount 140

Keyhole.co

AUGUST 29, 2020

Jump Links: Influencer Social Media Metrics How to Calculate the ROI of an Influencer Influencer ROI Calculation Examples. Collaborating with an influencer is a great way to fast-track your success, but how do you calculate the ROI of working with an influencer? Let’s walk through some of the key influencer ROI metrics.

ROI 52

ROI Influencer Social Media How To 52

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s not the end all be all.

ROI 161

ROI Social Media Metrics Loyalty 161

Jenn's Trends

MARCH 16, 2022

What if you could easily check one source to see how all your social posts, comments, and more are performing? What if you could show your boss, your client, your spouse, or even yourself that all that hard work you’re doing over on social media is actually working?

ROI 78

ROI Tools How To Social Media 78

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! No no, awareness calls for impact!

ROI 100

ROI CPA Campaign Buy 100

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. Engagement in your community, retweets, comments, shares, questions. Proving Value. Value is subjective.

ROI 69

ROI Case Study Health Care Insurance 69

agora pulse

JULY 27, 2016

Return on Investment, otherwise known as ROI, is the cornerstone of your business. In this post, I’ll show you how you can prove your social ROI to your customers. The Challenge of Proving Social ROI. Where social media fits into the big picture is a crucial part of being able to prove social ROI.

ROI 60

ROI Metrics Proposal Analytics 60

Proactive Report

NOVEMBER 16, 2010

Only 18 percent could identify positive and negative comments. Could this perhaps be the reason companies complain about the lack of social media ROI? Tags: Research Social Media Strategy analytics intelligence ROI social media strategy strategy. How does your company fare? You can download the survey here.

ROI 87

ROI Social Media Netvibes Survey 87

Buffer Social

NOVEMBER 20, 2016

A huge thank you to Neil for packing this episode with great insights and actionable takeaways for social media managers and marketers looking to demonstrate the true value and ROI of social media. Proven marketing tactics to help improve social media ROI. Key Takeaway for Marketers Looking to Demonstrate the ROI of Social Media.

ROI 96

ROI Social Media How To Authentication 96

Convince & Convert

OCTOBER 12, 2010

ROI in social media is a luxury. The larger the brand, the more likely they are to use social media without concerning themselves with its dollar ROI, when goodwill for them, is priceless. For the most part, all they have is social media – so ROI is a matter of hope rather than measurable statistics. You are the CMO.

ROI 124

ROI Social Media Small Business CPC 124

Pixlee

JUNE 19, 2017

Influencers serve as authentic and genuine ambassadors, but how can brands best measure the ROI of their influencers? Some of the preferred metrics to track are: Engagement: Start with a baseline and track the increase in engagement with content related to your brand in the form of comments, likes, clicks, and shares.

ROI 40

ROI Influencer How To Marketing 40

The Social Media Incubator

MAY 4, 2011

If she goes to that page while logged in and writes a post/comment on the wall, it will show that the post is from “Pretend Company.&# But what if Jane wants to write on the wall of the page as herself – so that it will attribute the comment to “Jane Doe&# ? Public Relations Small Business Mavericks Loading Quotes.

Comments 100

Comments Social Media Facebook Small Business 100

Sprout Social

SEPTEMBER 13, 2016

But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. Return on investment (ROI) plays a big role in your decision to not only bring Facebook into your marketing strategy, but to keep it there.

ROI 40

ROI Facebook How To Analytics 40

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). Understanding and analyzing these metrics can optimize your campaign performance and maximize your ROI. To measure this, divide the total number of post interactions (likes, comments, shares) by the follower count and multiply by 100.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. You can also track the engagement rate by multiplying 100 by the sum of likes, shares and comments, then dividing them by the influencer’s follower count.

Metrics 97

Metrics Influencer Marketing Survey 97

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Leave a comment Click here to cancel reply. Thank you in advance for your support!!

ROI 128

ROI Social Media StumbleUpon Digg 128

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations and Small Business Mavericks C.E.L.

ROI 106

ROI Social Media Foursquare Consultant 106

Writtent Blog

DECEMBER 26, 2023

You’re going to spend a lot of time and money creating that content, and a solid foundation will help you determine and measure your return on investment (ROI). can help you determine the ROI of your content marketing strategy. Let us know in the comments! This post from Parse.ly Have you used content marketing for your startup?

Startup 97

Startup Content Marketing ROI 97

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. A separate study gives some insight as to why companies aren’t measuring their social media ROI. With that being said, measuring the ROI of your social media marketing efforts isn’t impossible. What Is Social Media ROI?

ROI 40

ROI Social Media Analytics Cost 40

Hootsuite

SEPTEMBER 21, 2023

Examples include the number of followers, likes, or comments on social media posts. The number of comments on your Instagram Story doesn’t mean much if they’re all from spam accounts. Vanity metrics in social media marketing In social media marketing, vanity metrics include follower count, likes, and comments.

Metrics 107

Metrics Examples Marketing HootSuite 107

yMarketingMatters

JUNE 20, 2014

There are many business owners running small-to-medium sized businesses who are still hesitant to invest in and start social media marketing because they are not sure how to measure and prove social media ROI – Return on Investment. Engagement, Shares, Comments. Engagement, Shares, Comments. Here are the top ones: 1.

Small Business 263

Small Business Social Media How To ROI 263

Oktopost

MARCH 26, 2024

We previously covered the types of data and metrics you can measure to increase ROI on your social selling initiatives. This capability is invaluable for businesses aiming to quantify the ROI from their social media campaigns and prove social selling success.

Influencer 62

Influencer Report B2B ROI 62

Oktopost

SEPTEMBER 21, 2023

Humanize your brand by engaging with your audience through comments, meaningful conversations in direct messages, and joining discussions on your feed. Informing your strategy with social media analytics and ROI results is crucial for a solid social selling strategy.

Examples 136

Examples B2B ROI Analytics 136

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. Leave me a comment with any questions or thoughts – I’ll be happy to help! As always, any comment and social love will be greatly appreciated! Tweet the post and like it on Facebook using the buttons below!

ROI 126

ROI Social Media Google iPad 126

agora pulse

MAY 29, 2020

In this post, we’re going to discuss why social media managers are necessary during a crisis and how to evaluate the ROI of social media if needed when making financial decisions and prioritizing funds. A user commented about how cloth face masks are clogging her pores and asking for a product recommendation.

Social Media Management 213

Social Media Management Social Media ROI Company 213

Koka Sexton

NOVEMBER 14, 2015

ROI or Return on Investment is the calculation of time, money and resources against what you gain in return. In marketing we want to see 4X to 5X ROI on a campaign, if we could hit 10X then it was a home run. Return on investment ( ROI ) is the benefit to the investor resulting from an investment of some resource.

ROI 40

ROI Social Media Metrics Groups 40

Jon Loomer

NOVEMBER 29, 2022

I’ve been asked several times during the past couple of months questions related to ROI. Is it leading to positive ROI? I’d consistently get comments on my Facebook Reels from people saying that they were happy to see me in their news feed again. Let me know in the comments below! I understand.

Video 201

Video Marketing ROI Buy 201

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? Not only does CareSource tag their content depending on what content bucket—that is, what content theme and topic—they fall into; but they also tag incoming comments with the same tag as the original post. How does one topic perform on social compared to another?

Strategy 120

Strategy Brands UGC Marketing 120