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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Instead they should be looking at pageviews, comments, replies and retweets if they wish to gain insight into engagement and influence.

Blogger 389
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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

You can hire a Social Media Monitoring company who will not only use syndicated or subscription tools like Radian6 and employ a combination of techniques and report on what’s being said but will also formulate effective response strategies and implement reputation management techniques. Technorati. Technorati. Blogdigger.

TweetBeep 267
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How Marketers are Using Social Media for Business: New Report

Webbiquity SMM

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. The report notes that “the question of whether social media works has dropped off the charts completely.&# The Biggest Question.

Report 191
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Gleanster Market Research Report on Social Media Marketing

Bill Hartzer

The “Gleansight&# benchmark reports include an analysis of all the related technology solution providers. You can actually download the reports for free after you register for the service. Reports are provided in PDF, Adobe Acrobat, format. Subscribe to the comments for this post? Share this on Technorati.

Research 113
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Google Issues Search Engine Optimization Report Card

Bill Hartzer

Google has issued what they are calling an SEO Report Card , an effort to provide Google’s product teams with ideas on how they can improve their products’ pages using simple and accepted optimizations. Apparently, though, based on this SEO report card, Google themselves are not doing a very good job at setting up the redirects.

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comScore Report: Twitter Usage Exploding in Brazil, Indonesia and Venezuela

Bill Hartzer

NASDAQ: SCOR) has just released a report on Twitter’s explosive growth worldwide. Indonesia reported the highest number of users, with 20.8 Across the 41 individual countries currently reported by comScore, Indonesia at 20.8 Subscribe to the comments for this post? Share this on Technorati. comScore, Inc.

comScore 127
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2011 Social Media Marketing Trends

Webbiquity SMM

A new report from Focus, 2011 Trends Report: Social Media Marketing presents observations and predictions from eight leading social media experts (and me) about social media trends and developments to watch for in the coming year. Download the report and join the discussion on Focus. Subscribe to the comments for this post?

Trends 187