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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. Here are 10 of the key findings from the report.

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Tip: Facebook Ads Reporting Window

Jon Loomer

One of the biggest complaints during the past year since Facebook implemented changes related to iOS 14 updates is a drop in reporting. While it may not be accurately represented, Facebook is reporting fewer conversions. I have a simple tip for you that may help, and it’s related to the Facebook ads reporting window.

Report 202
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Prove social selling success with Influenced Opportunity Reports

Oktopost

In this article, we’re going to provide a deep dive into another tool you can use– Influenced Opportunity Reports– and showcase how your team can use it to drive revenue, improve your social selling strategy, and most importantly, showcase the successful results of your social selling activities. What is an Influenced Opportunity Report?

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Conditional Formatting Disappears from Facebook Ad Reports

Jon Loomer

Conditional formatting was an option within your custom ad reports. ” Well, this is what I see when I do that now… This was first brought to my attention by a reader who commented on my original post about conditional formatting, so I’m not alone. Let me know in the comments below! Sure, I guess.

Report 172
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Meta Conversion Events, Deduplication, and Conflicting Reporting

Jon Loomer

I’m not talking about your event data matching up with Google Analytics or other third-party reporting tools (these things will never match up). Ads Manager conversion reporting These three will almost never match up. Ads Manager Reporting Finally, we have Ads Manager reporting. Let me know in the comments below!

Eventful 144
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Use Conditional Formatting to Add Value to Your Facebook Ad Reports

Jon Loomer

Conditional Formatting is a feature found in Facebook ad reports that can be super useful for quick evaluations of performance. Let’s go… Custom Ad Reports. First, know that this feature is only in custom ad reports right now, not the main Ads Manager. Then click ‘Create custom report.”

Report 184
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The Problem with Unranked Event Custom Facebook Ads Reporting

Jon Loomer

You may be seeing that reported conversions are down since iOS 14+ changes of 2021. While there are many reasons for a drop in reporting, one may be the way that you configure your custom Facebook ads reports. Let’s discuss… Custom Ads Manager Reports. Facebook reports 51 registrations. The Lesson.

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