Mindjumpers

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Case: Fans Also Love Telling The Good Brand Stories

Mindjumpers

Any kind of post or comment doesn’t just disappear by itself. Often, we just let the bad things outshine the good things as one negative comment equals the ten positive comments we were just given. Yesterday, Adweek published an article about how a fan post on Panera’s Facebook page got half a million likes.

Brands 214
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How to Actively Use Facebook Post Insights to Improve Your Community Management

Mindjumpers

In Facebook Insights you can export an Excel post level data sheet with 7 tabs and almost 50 types of data on all the posts you have published in a given period. Q - Why is there a large number of unlikes on the publishing date of a specific post? Another very important factor is the date and time of publishing. Photo views.

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Crisis Management: How to Prevent a Crisis and How to Respond if it Occurs – Part 1

Mindjumpers

This means than when a company ends up in a crisis, the comments shared about a company on e.g. a brand’s Facebook Timeline will often dominantly be by people with negative experiences. Set up a monitoring system to be alerted if a critical blog post about you is being published and respond where the criticism appears. Take action.

How To 255
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How to Boost Your Number of Followers on Instagram

Mindjumpers

Interacting with your Instagram community by following, commenting and liking photos will draw attention to your account and make you gain more followers. Comment and like selected followers’ photos. Content publish plan – plan your content a couple of weeks a head. Interact with your followers. Monitoring.

Instagram 279
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Recipe for Successful Blogging

Mindjumpers

No publishing routine: Along with the right content, it also helps if a regular publishing calendar is followed. Focus on quantity instead of quality: Here we have reached a point where we have a publishing routine with a lot of different topics to write about. It is good for the readers to know when to expect your posts.

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Tips to Managing Both Your Content and Community

Mindjumpers

We can perceive ourselves as online publishers, and being a publisher is a role that has definitely changed along with the emergence of social media platforms. As publishers, we need to make an effort to include and engage people. Making content available to our tribe is not enough. Build a strong editorial point of view.

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How To Produce Engaging Updates [infographic]

Mindjumpers

The infographic shows the key elements that you should keep in mind in order to write engaging updates with focus on content, conversational touch points, content planning, tone of voice, publishing time and work flow. Provide easy call for action by asking questions and explicitly encouraging users to comment or like your post.