Dave Fleet

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57 Social Media Policy Examples and Resources

Dave Fleet

One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Here are 57 61 great social media policy templates and resources to use when building your own. thanks for the suggestions in the comments!). Social Media Policy.

Policies 419
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Cooks Source: How to Avoid an Unnecessary Crisis

Dave Fleet

Thousands of people posted comments to the Cooks Source Facebook page, which went from a couple of hundred fans to three and a half thousand “fans&# over the next two days. These comments rapidly turned from general outrage to quite offensive mockery. The response when Gaudio posted this email was jaw-dropping.

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Altimeter Report Provides Facebook Page Guidelines, Benchmarks

Dave Fleet

Most brands neglect to set expectations through guidelines, commenting policies etc. The brands generally did poorly at setting users’ expectations, engaging in two-way dialogue, encouraging peer-to-peer interactions, fostering word-of-mouth and providing calls to action. Strangely, Nestle still hasn’t learned its lesson.

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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Let me know about your favourite pieces from the last week in the comments below. Mashable: HOW TO: Create A Facebook Engagement Policy. Also: interactive marketing trends and how social media may break down gender stereotypes. Betting on News, AOL Is Buying The Huffington Post. Netflix pulls out of mail. Mobile commerce will bloom.

Trends 258
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Book Review: The Social Media Strategist

Dave Fleet

Later on he delves into aspects of social media training, policies, crisis management, blogger relations and more. You won’t learn from detailed walk-throughs, and case studies are limited to comments from a few key individuals in the space (all of whom are highly credible, however).

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10 Social Media Lessons From Home Improvement

Dave Fleet

I came up with ten – let me know what you think of them in the comments: 1. People will judge your social media activities in a similar way – by the content of a tweet, a personal support issue, the wording of a comment or the like. It’s all about the foundation. Attention to detail is critical.