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Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. This goes into the News Feed. #7

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Taking Control of Your Facebook News Feed

yMarketingMatters

Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed? That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank. Learn how to take control of your News Feed on your personal page with Facebook’s new Interest List tool.

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Social Media for Your Business: Quality Over Quantity

yMarketingMatters

You will get a ton of followers from distant countries that don’t care about your business and will never like, comment or share any of your updates! The goal is to kindle actions in the form of likes, comments and shares. A greater reach means you increase your chances of organically attracting new quality followers.

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Does My Business Need to be on Twitter?

yMarketingMatters

Tapping into Twitter’s power: Twitter has proved its worth in recent years as a platform for breaking news. The great hashtag feature keeps you up to date with latest trends and news worthy events. Also remember that when tweeting about news events, for example, to mention the @username (or the origin) of the article or information.

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Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers. Facebook defines engagement as including all clicks, not only comments, likes and shares. But with today’s over saturation of information, is Reach enough?

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How to Use Facebook for your Business to Get Results

yMarketingMatters

Human Resources: Creating content, posting consistently, replying to comments and questions (should be done within 24 hours) and engaging with your audience as well as ongoing advertising on Facebook does take up a lot of time. Take the time of your posts into consideration and when your Fans will see this in their News Feed.

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Social Media Updates January

yMarketingMatters

The new audience insights will help you understand the way in which a variety of subsets of people respond based on the reach and engagement of interest tags. People who have used it have seen a considerable increase in engagement on posts, which is great news for marketers. Read more detailed information from Social Media Examiner.