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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.

Sports 59
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How to use social media in sports to keep fans engaged

Sprout Social

The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. The current state of social media in sports. Not by a long shot.

Sports 133
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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

In particular, Baylor was applauded for its “high-quality content”, focusing predominantly on campus life and the successes of its sporting teams. This helped it rack up the most likes and comments per 1,000 fans of any university. Now, when you think of humor on social media, you naturally think of memes. Conclusion.

Education 264
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Red Bull is one such brand that uses memes and viral trends and creates on-brand content style and brand image. market share.

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Ryanair’s Social Media Strategy: Driving Engagement With Humour

Keyhole.co

Their social media accounts have a mix of beautiful destinations with idyllic travel images on one hand and hilarious memes and jokes on the other. While memes and photograph-based posts are popular on its social media platforms, the brand equally dabbles in videos and text-based posts. Take this YouTube short , for example.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

But it also makes maximum use of the comment section below each of its how-to videos to answer customer questions and show its audience it cares about them getting the most out of their purchase. Instead of only posting promotional videos and memes, this beauty brand enriches its content strategy with educational videos.

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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

Dylan Doyle echoes these comments, saying EY thinks of trends in squares, circles, and triangles. “If Continuing the yoga brand example, Brittany explains: “If Megan Rapinoe and the US women’s national team are heading up conversations about visibility in sports and pay equity, that might be something that fits with your brand.