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12 Facebook publishing tools for your brand in 2024

Sprout Social

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

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Experiment: Do Longer LinkedIn Comments Drive More Connection Requests?

Hootsuite

Not to fear: all you actually need to do is comment on other people’s posts. But what kind of comments are best? Hypothesis: Longer LinkedIn comments get you more connection requests We’ve all seen those one or two-word LinkedIn comments, like “Well said!” Wanna build your LinkedIn network fast? Where do you leave them?

Comments 109
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257
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Sprout Tested: The answer to why you put links in the comments on LinkedIn

Sprout Social

But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. And one of the biggest questions we’ve seen about LinkedIn content is whether or not you should put links in your posts, or in the first comment. Why put the link in comments in LinkedIn posts?

LinkedIn 103
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How to Manage YouTube Comments: Viewing, Moderating, Replying and More

Hootsuite

But if you’re using this social media channel as part of your marketing strategy , then your brand needs to pay attention to YouTube comments too. YouTube comments allow the public to interact with your video content and for your brand to take part in a dialogue. Plus, comments play an important role in the YouTube algorithm.

Comments 144
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Social proof is a powerful tool for marketers who know how to use it effectively. Consumer comments have (often far) more weight than paid ads. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. What Is Social Proof In Marketing?

comScore 299
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Introducing Instagram Reels Auto-Publishing in Buffer

Buffer Social

We were so excited we started building immediately and now … Today, drafting, scheduling, and auto-publishing Instagram Reels are now available in Buffer. You can create drafts, publish immediately, or add them to your queue and they’ll be sent out when you need. Reels get our followers chatting and boosted comments by 5.63