The Realtime Report

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Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

The Realtime Report

You can’t use Facebook’s new iPhone app — unless you’re famous – a new iPhone app, Mentions, is now available for download by everyone, but only for use by “verified public figures” on Facebook; celebrities who’ve been testing the app have posted twice as much as before (re/code).

Buy 173
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40% of Leading Brands Use Instagram

The Realtime Report

The mobile-only photo sharing app began 2012 with just 15 million users and was only available via iPhone; now, Instagram is also available via Android, and the press that came with Facebook’s acquisition of the app saw numbers swell to 80 million.

Instagram 189
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10 Warning Signs That Your Phone Is Spying On You 

The Realtime Report

How can you detect spyware on your iPhone and Android? An expert from VPNOverview commented on the study: “Modern spyware installed by an advanced hacker is notoriously hard to find on your phone for the average user. The study also details how you can prevent and remove spyware that hackers may have installed onto your phone.

Energy 103
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Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

The Realtime Report

In fact, you can download the Blippar app to an Android or Iphone or Ipad to check it out for yourself right now. Our commenting system lets you embed images, so feel free to share your snapshots here! I had a ton of fun doing that.). This spring, the company used QR codes to let fans “track their Bud.”

Campaign 188
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Social Media News Ticker: Instagram Launches Bolt, Foursquare Debuts New Logo, Facebook Drops Gifts

The Realtime Report

Facebook forces users worldwide to download Messenger for mobile chat – Facebook is no longer allowing messaging in its main iPhone and Android apps; now users worldwide must download its standalone Messenger app. Let us know in the comments below. Any social media updates that we missed?

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Ad Shift: Streaming Paved the Way for More Effective Ads, Ad Reception

The Realtime Report

Fast forward to today and jeez, everyone has a screen; so reaching the wealthy or the kid interested in getting a new iPhone or the person who wants to buy treats for her dog has become slightly more complex and expensive. Despite OTT’s streaming surge, it’s still a small portion of what firms spend on linear TV. “For

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Positive Signs the M&E Industry Can Handle + Deliver Equality

The Realtime Report

Pessimists spend too much time looking in the rearview mirror,” he commented. Yes, a few still count on the blockbusters, but most have grasped that the younger audience is becoming more interested in streaming content on her/his iPhone in addition to watching on their TV’s or in theaters,” he continued. “And