Akamai Marketing

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5 metrics to track on Twitter

Akamai Marketing

How many people are talking about, distributing and sharing your information?&# I generally encourage my clients to measure engagement : defined as taking action such as conversation and information sharing. Analyze the links every 30-60-90 days and watch for consistencies for what is shared and commented on.

Metrics 229
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Twitter Engagement and the Empty Promise

Akamai Marketing

.&# Typically, I define engagement as sharing, clicking or commenting. When I engage (click, share or comment) its because I think the information has been worth my time and I want my audience to see it. What happens when your audience clicks on it and finds worthless or dangerous information.

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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

But even if you don’t ask what you can do to help them with their goals, always keep them in mind: are delivering quality content, do you share information that they appreciate.do You owe your followers quality discussion, information and ideas. You never know when someone who follows you is going to go viral with a comment.

Klout 221
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What you’ve got.

Akamai Marketing

When you do, if you comment on this post, let me know that you’ve purchased your key and let me know what YOU are grateful for because you aren’t a refugee and you’ll be entered to win a random drawing for your choice of one of the following three items : 1) 1-hour consulting FREE on any social media topic of choice.

Flickr 272
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Tool Tuesday: PostRank Analytics

Akamai Marketing

Another is the popular “Add This&# which also offers analytic information. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. The information about each platform is basic. Enter: PostRank.

Postrank 134
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Moderating Comments and Managing Online Communities

Akamai Marketing

Tweet Much has been writing over the years about how to manage comments in a blog or online community. Open Door Policy: The most liberal of comment moderation policies. All comments are auto-approved without any technical or human moderation. Cons: Comments can create community drama without being spammy or profane. .

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A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

Before going to step 4, ask yourself “what type information did I most like seeing from people?&# You might send them a comment, “like&# something they said, ask a business a question. You might send them a comment, “like&# something they said, ask a business a question. Ask a guru a question.