Small Business Mavericks

MARCH 6, 2012

There are very few niches where mom and dads are not influencers in some way. If you can find mom and dad blogs that have a lot of regular commentators, and who also participate regularly through social media, tap into them. Forums – forums are extension of the networking activity.

Cost 173

Cost Strategy Forums Compete 173

Small Business Mavericks

SEPTEMBER 26, 2014

Facebook shows more articles, comments & mobile clicks matter — December 2013. Facebook talks about trending topics and their influence on news feed rank — August 2014. Facebook is more likely to show a new post that gets comments & likes quickly — August 2014.

Facebook 111

Facebook Feed Feedly Organization 111

Small Business Mavericks

MARCH 31, 2011

The most interesting difference between traditional TV and Web TV is that the audience can influence the story line as it develops. Consider: Fans that watch Web shows have the ability to write comments that provide immediate influence on the plot of a series. You must be logged in to post a comment.

Case Study 98

Case Study Press Release Small Business Adwords 98

Small Business Mavericks

NOVEMBER 20, 2013

You thought blog comment spam would help you. There’s no other way to influence the search engine rankings. You engaged in reciprocal link building. You tried tricking Google with link wheels. You relied on article directories and bad business directories. You sent out low-quality press releases. You now have to fix the problem.

Directory 98

Directory Press Release Journal SEO 98

Small Business Mavericks

OCTOBER 30, 2012

Connect with the leaders and influencers in your industry. Write guest blog posts for their websites and interact with their readers through blog comments. Start by opening a Google+ account and using it to connect with readers. Build value into everything you do online.

Google 111

Google Reputation SEO Engineering 111

Small Business Mavericks

JANUARY 6, 2012

The way it works is that if you put your website on other sites for review, consumers will be able to review your site and make comments. As others come to the site, they will read the reviews and will be influenced by what they read. It’s just like word of mouth.

Review 93

Review Sites Advertising Influencer 93

Small Business Mavericks

JUNE 25, 2014

Instead, respondents to the poll show results like this: 62% are not influenced by social media when they make purchases. 20% write reviews of products or comment on what’s new. If you were hoping it would show that social media involvement gets measurable results in marketing, you’ll be disappointed.

Social Media 87

Social Media Authentication Review Report 87