Waxing UnLyrical

NOVEMBER 17, 2014

How to Set Up Google Analytics Goals and Score More Conversions! Why: Goals in Google Analytics transform tons of data into easy to focus on metrics. As a business owner, what best practice tips and tricks can you share in the comments below? Twitter Facebook Google+ LinkedIn Monday Roundup: Business Best Practices.

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Syndication Price Consultant Flickr 202

Waxing UnLyrical

DECEMBER 4, 2013

Include keywords within your enthusiastic comment and the price if applicable. Share your pins on Facebook, Twitter, Google+, and Storify. If you have great product reviews on Facebook, Amazon, or Twitter, include a section with it (1-2 sentences) in the comment of the pinned product. Share the Pinterest love.

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Storify Marketing Flickr Hashtag 216

Waxing UnLyrical

MARCH 21, 2013

We comment on other blogs. We comment and share on Google+. Comment on WUL, and ask questions not just of me, but of others as well, even if they’re not already on the blog; that’s why I use Livefyre as my comment system. We engage in banter on Twitter on a regular basis. We do Facebook Q&As.

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Consultant Hosting Flickr Forums 256

Waxing UnLyrical

MAY 30, 2014

My students are given detailed rubrics that tell them how their comments will be graded, explaining what an “excellent” post is, as opposed to a “good” or “average” one. Because yesterday, as I was going through the discussion boards, a comment one of the students had made stood out to me.

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Class Forums Consultant Education 203

Waxing UnLyrical

AUGUST 25, 2010

Now they’re offering a direct sync with Google (beta) if you’re a premium user (read, give them money, currently just under US $60 a year). I am, which means I can keep my contacts current in both places, which will be useful should I ever stop using Google Contacts. Sign out Leave your comment here. I don’t.

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Plaxo Products Tools Class 251

Waxing UnLyrical

JUNE 24, 2013

Google Penguin 2.0 Why: Nothing is more irritating than performing a Google search and being directed to pages full of useless content and spam. In this post for SteamFeed , Brien Shanahan takes a look at how Google Penguin is working to rid the web of link spam. Please share in the comments below. vs. Black Hat SEO.

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SEO Tips Press Release Consultant 197

Waxing UnLyrical

JUNE 21, 2017

On the metrics they look at when they measuring PR for MSU Extension: A5: We look at likes, click thrus, shares, comments in social, placements in traditional media, sentiment in both #measurepr. So mark your calendars for July 13th from 12-1pm ET; and RSVP + drop your questions for Jon & Dave in the FB event comment stream here.

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Research Banking Sentiment Upcoming 183

Waxing UnLyrical

MAY 12, 2014

How to Test and Refine Your Google+ Strategy. Why: Is your business recognizing the full potential of Google+? Please share in the comments below. Twitter Facebook Google+ LinkedIn Monday Roundup: Sustaining Relationships. Lisa Gerber offers some tips for sustaining online engagement. Based in the Washington, D.C.,

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Community building Consultant Travel Communities 198

Waxing UnLyrical

DECEMBER 24, 2020

I’d love you to to drop a comment below; the floor is yours. Twitter Facebook Google+ LinkedIn The post 2020: The Year Data Saved The World appeared first on Shonali Burke Consulting. Many thanks to Jonathan Mogil, not just for his work in creating this dashboard, but his generosity in sharing it with us. Happy Holidays!

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Data Wikimedia Analytics Aggregator 265

Waxing UnLyrical

JULY 10, 2011

And, as a result, my Google Reader has been mostly untouched. Make Google+ look more like Facebook , from Mashable. People don’t converse: they comment. And I will be catching up on blog comments, etc., Since I was on vacation, I didn’t do very much online. So there is a lot for me to catch up on.

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Google Reader Flickr Comments Google 114

Waxing UnLyrical

AUGUST 4, 2014

Google Analytics is Dead as We Know It: Meet Universal Analytics. Kami Huyse introduces us to the new standard for digital analytics from Google. Please share in the comments below. Twitter Facebook Google+ LinkedIn Monday Roundup: Digital Business. Shel Holtz opines on why a minor flaw can cause a huge headache.

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Analytics Consultant Flickr B2B 188

Waxing UnLyrical

JANUARY 30, 2013

And while I don’t know how it will change over time, right now I think it is one of, if not the best, CRM systems for small business owners (note, you need to be using Chrome or Safari) on a budget, and who primarily work in Gmail (or use Google Apps). It integrates completely with Gmail (or Google Apps). How Streak works.

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Small Business System Template Templates 271

Waxing UnLyrical

MAY 13, 2013

Why: An oldie, but goodie from the WUL vault that talks about the importance of human friendly excerpts to increase readability and SEO placement in Google searches. 5 Ways to Ensure Your Blog Posts are Not Ranking on Google. If so, please share in the comments below. Based in the Washington, D.C.,

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Tips Wikimedia Survey Exercises 196

Waxing UnLyrical

JUNE 4, 2014

So which one garnered more interest according to Google trends? Now, there are all kinds of devices that allow individuals to put pictures up without having to make comments or even bring up their own social networks. Please share in the comments below. It’s a landslide: Community creates results.

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Content UGC Community building Hotels 253

Waxing UnLyrical

JANUARY 28, 2017

So I am not going to comment specifically about the various stories that have dominated U.S. Twitter Facebook Google+ LinkedIn The Power of You. First, I don’t work in politics, so it’s not my bailiwick. headlines this past week. Wouldn't you like to be in her kitchen?

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Banking Training Upcoming Consultant 213

Waxing UnLyrical

NOVEMBER 17, 2011

Earlier this year, Google announced it was rolling out a new device; one that would attempt to harness the power of the web and make it the center of the device’s power rather than the device itself. You open pictures in new tabs/windows, write documents using Google Docs or Microsoft’s Skydrive (essentially Office in the cloud).

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Microsoft Flickr Google Course 157

Waxing UnLyrical

SEPTEMBER 2, 2020

I’d love to know, so do use the comments below to tell me. Twitter Facebook Google+ LinkedIn The post Announcement: The Social PR Virtuoso® Master Course Has a New Home appeared first on Shonali Burke Consulting. Some pretty big news from me that I wanted to share as we kick off September. What about you?

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Course Training Consultant Class 130

Waxing UnLyrical

AUGUST 28, 2015

If yes, please do leave a comment below. Twitter Facebook Google+ LinkedIn When Great Content is Disguised as Math. One of the most heinous sayings that is frequently repeated by PR practitioners is that they “didn’t study PR to do math.” ” I give you Exhibit A, courtesy my friend Geoff Livingston.

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Content Flickr Consultant Study 100

Waxing UnLyrical

JUNE 3, 2013

Please let us know in the comments below. Twitter Facebook Google+ LinkedIn Monday Roundup: Building Your Business Community. Why: Increasing the traffic to your business blog is one of the results of building an engaged community… and there are many others. Lee Odden offers some great tips here. Based in the Washington, D.C.,

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Communities Community building Consultant Social Media Management 249

Waxing UnLyrical

APRIL 3, 2013

Here’s the video (I’d love to know what you think, will you leave a note in the comments, please?): Twitter Facebook Google+ LinkedIn An xPotomac Flashback: Social Scoring. Those shoes are EXcellent. Can you believe I got them on sale for $39? Enough talking to myself. Based in the Washington, D.C.,

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Vocus Film Consultant Buy 212

Waxing UnLyrical

SEPTEMBER 13, 2013

Type “inurl” or “allintext” queries in Google. Interact with them on Twitter, comment on one of their blog posts, or even just retweet one of their tweets to let them know you are paying attention. Please share in the comments below! Find directories ( alltop.com , technorati ). Utilize Social Media.

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Blogger Strategy Technorati Community building 263

Waxing UnLyrical

FEBRUARY 7, 2019

Google has gotten much more sophisticated over the years. Please feel free to share your favorite link building strategies and any tips you may have in the blog comments. Guest Post by Stuart McHenry. When it comes to SEO and building links to your website you can’t just go willy nilly. Image by PIRO4D via Pixabay.

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Strategy SEO Overview Eventful 158

Waxing UnLyrical

JANUARY 15, 2020

Either way, do share via a comment, I’d love to know. Twitter Facebook Google+ LinkedIn The post What a Sandcastle Reminded Me About Strategy appeared first on Shonali Burke Consulting. What about you? Will you do the same? And, officially: Happy New Year! Wouldn't you like to be in her kitchen?

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Strategy Consultant Reputation Team 253

Waxing UnLyrical

NOVEMBER 30, 2018

While Google Analytics or other analytics tools can easily take care of the second part, we’ll help you with the first one. Social media engagement can be measured by the number of likes, comments, shares, and mentions that your content generates. Let us know in the comments below. Email/Newsletter Subscriber Growth.

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Metrics Content Marketing ROI 191

Waxing UnLyrical

JUNE 2, 2014

Please leave your thoughts in the comments’ section below. Twitter Facebook Google+ LinkedIn Monday Roundup: Conversations. Why: Good marketing is about starting conversations, not shameless self promotion. Michael Brenner examines how IBM approaches its brand. How does your business spark conversations?

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Conversation Exercises Small Business Flickr 205

Waxing UnLyrical

DECEMBER 21, 2010

As of now, I have Amplify set up to auto-post to Twitter, Facebook (I can sync it to either my personal or business page, or both) Google Buzz and Delicious. And it’s the one platform I’ve seen that will use your own comment/perspective (see #2 above) as your Facebook “comment.&# Amplify lets you do this.

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Social Networking Class Comments Conversation 270

Waxing UnLyrical

JANUARY 6, 2014

Please share your thoughts in the comments below. . Twitter Facebook Google+ LinkedIn Monday Roundup: Happy New Year. Why: In this short and to the point post, Davina Brewer reminds us to put ourselves first today and every day in 2014. What is your wish for the new year? Based in the Washington, D.C.,

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Consultant Resources LinkedIn Trends 231

Waxing UnLyrical

JUNE 20, 2014

Please share in the comments below. Twitter Facebook Google+ LinkedIn Weekly Roundup: Personal Branding. Why: Giving and receiving effective feedback is important, especially when building your personal brand. Tim Bonner offers some tips. How do you give your brand a personal touch? Based in the Washington, D.C.,

Brands 213

Brands Consultant Flickr Small Business 213

Waxing UnLyrical

AUGUST 11, 2014

Please share in the comments below and don’t worry; it’ll be our little secret! Twitter Facebook Google+ LinkedIn Monday Roundup: Secrets. Why:Not every PR campaign will be a shining success. Heather Whaling shares four secret reasons campaigns fail. What are some of your favorite secrets for brand success?

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Curation Hashtag Consultant Flickr 219

Waxing UnLyrical

NOVEMBER 20, 2015

As did James Breen : A2: I also see a trend of including internal (owned) metrics like google analytics, social media follower growth, share price #measurepr. You still need to include a text description, to be tracked by Google … for now #measurepr. Based in the Washington, D.C., Wouldn't you like to be in her kitchen?

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CPA Consultant Metrics Groups 100

Waxing UnLyrical

AUGUST 14, 2013

But wait, before you start lumping cloud-based ECM with other digital repositories like Google Drive and Dropbox, let me explain further. Communication Guest Posts Media Public Relations big data cloud computing cya dropbox ECM electronic content management google drive government press agent' It’s a win-win for everyone involved.

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Repository Press Release Data Process 203

Waxing UnLyrical

APRIL 15, 2013

I’ve written about this before for Waxing Unlyrical, and will continue to sound off when I feel the occasion calls for comment. As my uncle (according to family myth) was fond of saying when someone would comment on the fact that he didn’t seem too terribly overworked, “Yep, not bothered by too much business.”.

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Banking Flickr Organization LinkedIn 240

Waxing UnLyrical

AUGUST 17, 2015

Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. Interview with Avinash Kaushik, digital marketing evangelist for Google. Please share in the comments below. Twitter Facebook Google+ LinkedIn Monday Roundup: Lessons from Avinash Kaushik.

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Consultant Analytics Flickr Metrics 100

Waxing UnLyrical

MAY 15, 2013

If so, please leave your thoughts in the comments below. . Twitter Facebook Google+ LinkedIn Wednesday Roundup: Tips for Entrepreneurs. We love to hear success stories of those who’ve gone into business for themselves and made it. Do you have one to share, or an inspiring post to add to the mix? Based in the Washington, D.C.,

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Tips Wikimedia Public Domain Consultant 213

Waxing UnLyrical

AUGUST 29, 2012

So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. If you enjoyed it, be sure to connect with Shonali on Twitter , Facebook , or Google+. Ed: seeing as how it’s “holiday week” here in the U.S., Toon Time: Nice to Tweet You.

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Team Publishing Google Twitter 164

Waxing UnLyrical

DECEMBER 16, 2013

She was kind enough to post this recap of the chat which covered creating an effective measurement plan, linking content, Google Analytics (and its PR dashboard), and much, much more. Please let us know in the comments below! Twitter Facebook Google+ LinkedIn Monday Roundup: A Goodie Bag of #measurePR.

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Storify Press Release Case Study Consultant 216

Waxing UnLyrical

JUNE 23, 2014

Please share in the comments below. Twitter Facebook Google+ LinkedIn Monday Roundup: Content Rules. In this guest post for Lightspan Digital , Valerie Gunn introduces us to 8 brands that stand out from the crowd when it comes to publishing content. How do you keep your online content fresh? Based in the Washington, D.C.,

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Content UGC Flickr Consultant 198