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Flash Mobs Go Social in India

Waxing UnLyrical

What the iPhone is to smart phones, flash mobs are to marketing. While a slew of such campaigns have taken place in India, one that caught the fancy of many is the recent flash mob organized by the IBM OnDemand Community. Flash mobs have a way of engaging the audience. Flash Mobs Go Social in India.

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Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

This post takes a look at how grassroots, user generated flash mobs got hijacked and became agency created, professionally choreographed and danced by hired talent, to flog products. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. This is not how flash mobs started out.

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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

You had to manually add likes, comments and shares to an Excel sheet; 13. You can immediately spot a bot post , comment, or message within the first line of copy; 20. You are waiting, and quite ready, for a flash mob to break out at a moment’s notice; and 32. You have fond memories of social media meet-ups ; 14.

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Yelp is Broken and Social Flashmobs Apparently Rule

Direct Marketing Observations

Apparently the owners decided to respond to the trolls that were commenting about how bad they came off on the show. This doesn’t absolve the restaurant owners but it does highlight the typical flash mob actions that occur on social networks. So quickly that the brush fires moved over from Facebook to Yelp and Reddit as well.

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Capturing Attention: The First Step to Action

Waxing UnLyrical

This past weekend, my friend Ken Mueller shared a video he’d taken of a Christmas flash mob at the Lancaster Central Market, singing the Hallelujah Chorus. I love flash mobs – who doesn’t, right? plus, I think they’re in my DNA, since no one can flash mob like Bollywood can – so I watched it.

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How a Video Breathed Life into a Michigan City

Ari Herzog

The beauty of flash mobs is when people come together in public places to entertain others. Train stations and outdoor plazas are typical locales of flash mobs due to their vast performance spaces and pedestrian-friendly hubs. Recent comments Recent comments.

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What drives participation in a social network?

Direct Marketing Observations

Check out these quotes from the post: There was no validation that what I did was comment-worthy, no “cute” notations on Yelps, no retweets of my witty Twitter updates. A high number of blog comments= validates the topic. Snarky comment on Twitter=need for validation. Social media validates my feelings and actions.