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Social Media Success Starts with Listening

Webbiquity SMM

Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. For example, your company may be mentioned in a tweet or status update that’s something like “Had lunch with my friend from XYZ corp yesterday.&# Retweet them. Tweet This!

SM2 189
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Answers, comments posted on your blog, etc. Again, more is generally better (spammy blog comments aside), as engagement is the “social&# in social media. Sentiment: Are the comments, posts etc. Subscribe to the comments for this post? Anything that measures social interaction. Share this on del.icio.us. Tweet This!

SM2 187
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Social Media for the Boardroom

Buzz Marketing for Technology

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. I think this report is a great example for all of us – it shows a very comprehensive approach to monitoring and gaining insights from data. Subscribe to the comments for this post?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Leave your additions, and any questions, in the comments! She specializes in social media strategies that lead to actionable plans to achieve real world objectives. What about you?

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Looking for examples of social media success to emulate? Giedrius Ivanauskas supplies 17 lists of social media case studies such as WOMMA’s Case Study Library and 35+ Examples of Corporate Social Media in Action from Mashable. B2B Social Media Example: GE MarkNet by Social Media B2B. Social Media Trends and Predictions.

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

Facebook 19) The vast majority of post/comments made by visitors to a Facebook page go unanswered. I know others may disagree…this is my guidance) 55) Allow for comments on your posts. 56) Respond to comments on your posts as frequently as possible. 57) Don’t delete negative comments. An evaluation plan.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Steps to Drive Sales with a Social FAQ 18 Social Media Quotes My Wife Is Sick of Hearing Me Say The 3 Amigos: Email, Blogging, Social Sharing Jonny Stark Wow, quite a few comments on here already!

Questions 160