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How We’ve Changed Our Engineering Mindset to Become Builders Again

Buffer Social

I've been working at Buffer since 2014, and even before I joined, I was always impressed by the Buffer team's product and engineering culture: how quick they shipped improvements and how close everyone was to the users (not uncommon to see engineers responding to comments on Twitter!).

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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

People praising a product or brand through ratings and reviews increases its credibility and authority. Consumer comments have (often far) more weight than paid ads. In marketing, the primary types of social proof are: Product Reviews : Reviews are the lifeblood of social proof. They often have a highly engaged fan base.

comScore 299
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Search Engine Marketing Tool Review: SEM Rush

Bill Hartzer

This information is VERY useful if you are working to find websites with high page rank where you can put comments in order to develop strong backlinks for your money sites. From this you can tell for which keywords a site dominates the Google search engine results, and to what extent.

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Blog Tip – Write For Your Readers, Not The Search Engines

SocMed Sean

Before we ever dive into the technology behind their blog, I like to explore their content and their attitude toward the search engines. The problem is, what if the search engine spiders like your content, but your readers don’t? The problem is, what if the search engine spiders like your content, but your readers don’t?

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5 Tips Missing From Your Average Restaurant Marketing Guide

The Realtime Report

This means responding to comments and messages, sharing interesting content, and being active on the platform. Customers can read reviews, learn about new menu items, and get an inside look at your restaurant. Use Search Engine Optimization. This is where search engine optimization (SEO) comes in.

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Book Review and Giveaway- The Commitment Engine by John Jantsch

Janet Fouts

The Commitment Engine: Making Work Worth It , by John Jantsch. In the Commitment Engine he shows us what commitment really means in a business and a personal sense. In the book he says “A commitment engine business must always ask ‘How can we make what we give away better than what our competitors charge for?’”

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Creating an online review management strategy

Sprout Social

Reviews for local businesses are everywhere. From the business’ perspective, a review management strategy, or watching these reviews and knowing how to respond to them, is an important piece of your overall marketing strategy. Reviews can also offer you an opportunity to identify flaws in your business or operations.

Review 101