The Realtime Report

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Social Media News Ticker: Embed Tweets Within Tweets on Twitter, Instagram Expands Ads Outside U.S.

The Realtime Report

Twitter’s mobile apps now let you embed tweets inside tweets - Twitter mobile users on iOS and Android can now embed tweets that are linked to a tweet; it’s a much cleaner look (embedded tweet vs. ugly link), but it’s unclear whether the feature has been rolled out to all users or is simply being tested (The Next Web).

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Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

The Realtime Report

” Budweiser is not new to embedding digital experiences into its packaging. ” And NASCAR fans are are very active participants in realtime media (scroll down to the Twitter comments from NASCAR fans), so the tie-in with NASCAR may be a smart way for Bud to create an engaging connection with digitally active fans.

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Vine Adds Loop Count, Updating Video Views in Realtime

The Realtime Report

Before the release of this new feature, brands and users of Vine had to rely on likes, comments and revines (which not longer exist) to determine the reach of their videos. Last week, Vine introduced a “ Loop Count ” metric that shows users and marketers how many times people are watching, (or looping) their videos.

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Social Media News Ticker: Facebook Launches 15-Second Auto-Play Video Ads

The Realtime Report

Twitter is adding Promoted Account tweets, with follow buttons, to desktop Timelines – Promoted Accounts now appear on desktop Timelines; users can follow the account directly with a button embedded in the Tweet (TechCrunch). Let us know in the comments below. Any social media updates that we missed?

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