Bill Hartzer

MAY 26, 2010

TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry. One of the best features within the Sentiment Metrics system is the ability to respond to comments, questions, and remarks directly from the system.

Cymfony 152

Cymfony Social Media Tools SM2 152

Webbiquity SMM

AUGUST 9, 2010

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Answers, comments posted on your blog, etc. Sentiment: Are the comments, posts etc. Share this on Bebo.

SM2 187

SM2 Alterian Vocus Social Media 187

Net-Savvy Executive

MARCH 30, 2011

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. Blogging about the day's big news is sort of obvious, so I'll focus on the question I haven't seen raised yet: what does the Radian6 acquisition mean to the other companies in social media analysis ?

Radian6 85

Radian6 Cymfony Alterian Jive 85

Diva Marketing Blog

FEBRUARY 23, 2009

Toby/Diva Marketing : What do you say to those people who question the credibility of consumer generated information/data ?   I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening. Joel Rubinson : Marketing decision making is inherently risky business. 

Research 40

Research Social Media Cymfony Sample 40