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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

.  I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening.   While we might not yet fully understand the science, the natural state of these comments often provides more honest feedback than respondents’ answers to questions in a survey if they aren’t worded quite right. 

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Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

Disagree with me in the comments. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Comment by Jonny Goldstein on May 22, 2008 @ 12:19 am. Comment by Dr. Wright on May 22, 2008 @ 12:22 am. We’ll talk about it. Dr. Wright.

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