Dave Fleet

JULY 5, 2010

First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Indeed, analysts like Altimeter’s Jeremiah Owyang have been commenting on the consolidation trend for a while.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Bill Hartzer

MAY 26, 2010

TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry. One of the best features within the Sentiment Metrics system is the ability to respond to comments, questions, and remarks directly from the system. Post this on Diigo.

Cymfony 152

Cymfony Social Media Tools SM2 152

Webbiquity SMM

AUGUST 9, 2010

Answers, comments posted on your blog, etc. Again, more is generally better (spammy blog comments aside), as engagement is the “social&# in social media. Sentiment: Are the comments, posts etc. Subscribe to the comments for this post? Anything that measures social interaction. Share this on Bebo. Share this on Mixx.

SM2 187

SM2 Alterian Vocus Social Media 187

Bill Hartzer

DECEMBER 27, 2010

The report was written by Jim Nail, former CMO of Cymfony and an ex-Forrester analyst, and Kevin Ryan, former VP of social media at Barnes & Noble. Subscribe to the comments for this post? If you do not want to be sold as a lead, then you have the option to purchase the research. Reports are provided in PDF, Adobe Acrobat, format.

Research 113

Research Report Cymfony Social Media 113

Net-Savvy Executive

MARCH 30, 2011

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian).

Radian6 85

Radian6 Cymfony Alterian Jive 85

Diva Marketing Blog

FEBRUARY 23, 2009

  I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening.   While we might not yet fully understand the science, the natural state of these comments often provides more honest feedback than respondents’ answers to questions in a survey if they aren’t worded quite right. 

Research 40

Research Social Media Cymfony Sample 40

Buzz Marketing for Technology

JUNE 27, 2008

Disagree with me in the comments. If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Comment by Jonny Goldstein on May 22, 2008 @ 12:19 am. Comment by Dr. Wright on May 22, 2008 @ 12:22 am. We’ll talk about it. Dr. Wright.

Cymfony 113

Cymfony Badge Skills Comments 113