Direct Marketing Observations

MAY 3, 2010

To translate this back into social media jargon, you end up with an audience of lurkers (assuming they stay that long) when you are attempting to get those consumers engaged. Curating community content to keep it safe will go a long ways for members to want to contribute and connect with greater frequency. Jake McKee 90-9-1.com.

Lurker 138

Lurker Social Media Hashtag Curation 138

Direct Marketing Observations

SEPTEMBER 12, 2011

Excuse me while I say the following: If it wasn’t for social media, you wouldn’t be anywhere near where you are right now in your career. To put it more succinctly, social media has made a lot of you. You see, for a lot of us, and notice I said us , social media added that missing layer.

LinkedIn 173

LinkedIn Social Media Curation Social Networking 173

Direct Marketing Observations

SEPTEMBER 30, 2011

In digital marketing, social media marketing and any type of integrated marketing communications plan, we can create a strategy, design the tactics to use for that strategy and then we can implement. A lot of players do not do it and yet they would be better served and more successful if they did do it. Then we wait.

Marketing 152

Marketing Curation SEO Strategy 152