article thumbnail

Create a Traffic Campaign with Instagram Profile Conversion Location

Jon Loomer

With the Instagram Profile conversion location, you can run traffic campaigns that send people to your Instagram business profile. Let’s set it up… Setup Use the Traffic campaign objective… Within the ad set, select “Instagram Profile” as your conversion location. Let me know in the comments below!

Campaign 147
article thumbnail

Experiment: Do Longer LinkedIn Comments Drive More Connection Requests?

Hootsuite

Not to fear: all you actually need to do is comment on other people’s posts. But what kind of comments are best? Hypothesis: Longer LinkedIn comments get you more connection requests We’ve all seen those one or two-word LinkedIn comments, like “Well said!” Wanna build your LinkedIn network fast? Where do you leave them?

Comments 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook News Feed Update: Now What?

Jon Loomer

Social Media Examiner conducted a Facebook Live to discuss the news feed update that resulted in more than 5,000 shares, 400,000 views, and 1,000 comments. You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. First, to summarize: 1. Person-to-person is prioritized. So… Now what?

Feed 165
article thumbnail

Example: Reach Optimization and Conversions

Jon Loomer

Since I previously created a Custom Conversion for a Beyond the Boost purchase, I could select to add those purchases to my report. So, they’ll report a conversion on anyone who clicked my ad and converted within 28 days or viewed my ad without clicking and converted within a day. In this case, I only used Facebook Feeds.

Examples 206
article thumbnail

Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

Invest in creating fabulous, exciting, sincere, authentic copy with images and video that will cause people to interact, comment and share. ? Here are 7 tips you can do to improve your chances of your followers organically seeing your posts in the News Feed: #1 Create content that stimulates conversation – meaning comments between fans.

Feed 145
article thumbnail

Facebook Ad Conversion Attribution: What You Need to Know

Jon Loomer

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.

article thumbnail

Facebook Ad Conversion Attribution: What You Need to Know

Jon Loomer

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.