Sherrilynne Starkie

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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. For example: Old style: Download Facebook Messenger now!

Content 304
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Deleting your Facebook status

Sherrilynne Starkie

Have you posted a Facebook status, immediately regretted it and taken it down in hope that no one has seen it? This is the question I recently posed on Facebook using the questions tool. It’s usually fine for individuals to take down content when this happens. VISIT MY FACEBOOK PAGE. Path the sequel. wordpress.com).

Facebook 276
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We don’t discuss politics on Facebook, right?

Sherrilynne Starkie

Three-quarters of social networking site users say their friends post at least some content related to politics on the sites from time to time. Some 22% of say they have decided not to post political comments or links to political material because they were worried it might upset or offend someone. VISIT MY FACEBOOK PAGE.

Facebook 337
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Good manners cost nothing

Sherrilynne Starkie

I found myself thinking of this old adage this week as I unfriended on Facebook two people I’ve known for 35 years. Of course I’ve not actually seen either of them in 30 years or so, but each found me on Facebook a couple of years ago, and we reconnected. PLEASE LIKE MY FACEBOOK PAGE. Internet Troll?

Cost 278
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Top Five: What do Facebook’s growth numbers mean?

Sherrilynne Starkie

This week’s Top 5 must-know news for marketing, communications and PR professionals includes new social functions for Vimeo, Facebook’s growth trends, Twitter and retweets, Pinterest users and fun emojis. If you’re not using video you’re not doing content marketing. Facebook growth continues to slow.

Vimeo 186
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Our Hamilton public engagement campaign turns PR disaster

Sherrilynne Starkie

The goal of the campaign was to gauge the public opinion about Hamilton’s public services and spending priorities but the campaign website and associated social media content was full of basic factual errors that showed the firm running it had little real knowledge of Hamilton, Canada ’s ninth-largest city. PLEASE LIKE MY FACEBOOK PAGE.

Campaign 377
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New look and feel for LinkedIn

Sherrilynne Starkie

The simpler and cleaner design makes it easier to navigate the page; it’s starting to look a bit like a Facebook timeline. Users can see what connections are talking about and can engage by liking, commenting updates (sound familiar?). The should make it easier to surface the most relevant content for each individual.

LinkedIn 304