Webbiquity SMM

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257
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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Doing that research and analysis up front will enable you to develop content that will resonate with them and drive them to take action. You can also curate informative content for them and add your insights. To track your engagement with your audience, monitor metrics like clicks, “likes,” shares, comments, and mentions.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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Four Social Media Networking Tips for Every Industry

Webbiquity SMM

Then use platforms that focus on visual content, like Instagram, Pinterest, or TikTok. Once you’re following some important or helpful people, start commenting, retweeting, and otherwise sharing their content. Make sure that the comments or questions you’re posting are insightful and genuine.

Industry 235
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Consumer comments have (often far) more weight than paid ads. User Generated Content: UGC is one of the most sustainable and cost-effective ways to market products. There may be cases where a customer’s content is great but the image quality is not. Leverages Quality Content. Image credit: Karsten Winegeart on Unsplash.

comScore 299
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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. Guest post by Eva Chan.

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What Is a Social Media Hub and Why Would You Use One?

Webbiquity SMM

A social media hub or social hub is a digital tool that showcases content from various social media platforms at one location. The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. They can comment, like, or share the posts from the wall directly as well.