Sherrilynne Starkie

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Trick 2: Repurpose content. Luckily there many automation tools for content discovery.

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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. The sweet spot for blog content is from about 300 to 400 words.

Content 304
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TikTok For Business: Make your Brand Stand Out

Sherrilynne Starkie

Almost 90 per cent of users are on the app multiple times a day delivering high engagement rate and content visibility. Embrace User-Generated Content (UGC) to maximize Tik Tok impact. In fact, people will enjoy the brand experience more fully through other people’s content. Tik Tok for Business. Be On Trend. Go For Live.

Brands 273
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The easy way to produce eBooks

Sherrilynne Starkie

eBooks are proven to be great drivers of content marketing success. The key to digital content success is in providing the target audience with real value. Produce something people find useful or entertaining, such as a funny video or an article explaining how to do something, and you’ll get clicks, shares and comments.

eBook 262
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TikTok For Business: Make your Brand Stand Out

Sherrilynne Starkie

Almost 90 per cent of users are on the app multiple times a day delivering high engagement rate and content visibility. Embrace User-Generated Content (UGC) to maximize Tik Tok impact. In fact, people will enjoy the brand experience more fully through other people’s content. Tik Tok for Business. Be On Trend. Go For Live.

Brands 195
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Changes to Google News

Sherrilynne Starkie

Within each story, the new structure includes high-quality content–beyond just the most recent coverage–as well as more diverse sources, to bring improved context and perspective to the day’s news. Let me know in the comments. Have you experienced this enhanced Google News Search? What do you think?

News 195
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Instagram fact checking comes to Canada

Sherrilynne Starkie

When content has been rated as false, Instagram reduces its distribution by removing it from Explore and hashtag pages. Let us know in the comments. Starting today the program goes worldwide, including in Canada. In addition, false information labels allow people to make an informed decision about what to read, trust and share.

Instagram 195