How to Actively Use Facebook Post Insights to Improve Your Community Management
Mindjumpers
APRIL 26, 2012
But measurement in itself only has a value if used constructively. Talking About This. Engagement rate (engaged users/reach). Virality (talking about this/reach). Using this data a typical monthly scorecard for a brand could look something like this: Step 2 – Let the analysing begin. So far so good. Now you have a scorecard.
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