Firebelly

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Setting Facebook Community Expectations

Firebelly

Setting expectations is the corner stone of any successful Facebook community. This can be very helpful when you need to delete a comment. Have you set expectations in your community? According to a report by Jeremiah Owyang of Altimeter Group , only 8 out of 30 brands surveyed had expectations set. A vision for the page.

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Importance of Brand Voice in Online Conversations & Communities

Firebelly

I was not surprised by the nonchalant approach to social conversation, but a comment from one of my fellow panelists stuck in my head (and not for the right reasons). This begs the question: why would you make a long-term investment in other areas of community building, but take a chance on the voice aspect? The benefits, you ask?

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How Brands Should Prepare For Facebook’s Dislike Button

Firebelly

His comments suggest the new button will likely express sympathy or empathy, rather than just disliking something. Community managers will be vital in protecting a brand’s social media image. Check out some of these community management best practices. Facebook, in general, has always tried to keep it’s user experience positive.

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Promoting Your Facebook Page on Facebook

Firebelly

One of the best ways to grow your Facebook community is through Facebook advertising. In order to decide which one is best to use you must identify the goal and evaluate the community. These interactions can range from liking the Page, liking or commenting on a post to a RSVP to an event or checking in to your business.

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Monday’s 5 Social Media Must-Reads

Firebelly

4 Keys to Turning Negative Commenters Into Brand Advocates. The key to surviving, however, is to embrace these negative comments for what they actually are: golden opportunities. People Come For Content And Stay For Community Online. It really depends on the stage of the online community or the member.

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Pinterest: Early Best Practices From Firebelly

Firebelly

First, when you get permission to join the Pinterest community you will need to set it up through Twitter or Facebook (and this is a profile NOT a page). Second, in order to grow your Pinterest community quickly it’s important to have your social assets already set up and active to promote your content and direct people to your communities.

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5 Facebook Conversation Generation Tips You Need To Know

Firebelly

I’ve used these 5 tips with my own community management work and have seen outstanding results. Look closely at your community demographics. Look closely at your community demographics. If your community is 70% 25-44, then the bulk of your conversation starters should be geared towards this demo. Be inclusive.