What drives participation in a social network?
Direct Marketing Observations
APRIL 27, 2010
Check out these quotes from the post: There was no validation that what I did was comment-worthy, no “cute” notations on Yelps, no retweets of my witty Twitter updates. Simply put, what we do in our communities needs to be validated. We become “part of the dynamic of the group, of the community. Validation.
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