Here is no comments yet by the time your rss reader get this, Do you want to be the first commentor? Intranet sites are quite different from external public-facing sites in a number of ways: Intranets are usually used only by internal employees vs. public sites which are used by customers, prospective employees, and other constituents. Intranet content and tools are tailored towards employees and other internal stakeholders. There is not as much focus on product information which is usually found on external customer-facing sites. Contact information. Human Resources information. MORE >>

Here is no comments yet by the time your rss reader get this, Do you want to be the first commentor? The proliferance of social channels over the last 5-6 years is simply amazing. It is a bit of a double-edged sword in that marketers now have many tools to connect and speak to their target constituents. While your web site may still be the primary platforms to share information -  Company blogs, Twitter, Facebook, Foursquare, Linkedin etc. may may provide other platforms to communicate with our audience. . For instance, are you trying to increase awareness of your brand or product? MORE >>

Here is no comments yet by the time your rss reader get this, Do you want to be the first commentor? Ask anyone who’s been marketing a product or service via email for a while and they’ll tell you that their email database is their most valuable asset. The people on your list are your fans, friends, brand ambassadors, former and future customers. For a business starting out and eager to get their message to as many possible customers as possible, it’s tempting to buy or rent a list that you found online or through a service. Permission is king. It’s all about communication. Hurry up. MORE >>

Here is no comments yet by the time your rss reader get this, Do you want to be the first commentor? According to a recent study, less than 75% of commercial B2B emails actually make it in to the targeted inboxes [1]. If this seems surprising to you, take a look in the spam folder that your email client most likely provides – you’ll probably see lots of fairly legitimate business offerings mixed in there with the Viagra offers and Nigerian bank deals. In actuality, your email client’s spam filter is the last hurdle in a number of systemic attempts to weed out annoying and illegal emails. MORE >>

Here is no comments yet by the time your rss reader get this, Do you want to be the first commentor? A critical element of many web development engagements is the selection of a Web Content Management System (CMS).  However, the large number of products and rapid rate of change in the web CMS market, when combined with a customer’s budget and schedule requirements lend themselves to pursuing a two phased approach: i) Candidate Identification; and ii) Candidate Evaluation.  Part 2, which will address the evaluation process, will be posted next week. Hurry up. MORE >>