| | | Akamai Marketing | |  Comments | 29 articles |
| Page 1 of 1 | Previous | Next | AKAMAI MARKETING AUGUST 29, 2011  Tool Tuesday: Twitter curation tools As their pictures were posted and others commented, the Storify got to be fun and interesting. Its true we’re on information overload. We use multiple social networking platforms, which have different audiences and expectations. If you’re considering your audience, you’re wondering how you can add value. Enter: Twitter curation. Why bother with these services? use Paper.li | AKAMAI MARKETING JULY 28, 2011 5 metrics to track on Twitter Analyze the links every 30-60-90 days and watch for consistencies for what is shared and commented on. Comments and Shares on Website/Blog : Track the topic and the number of shares and discussion around the topic. It happened again this weekend. Over mimosas and a lovely chat. Laser focused and sincere the question came: “How many followers should I have on Twitter?&# Ahh, yes. It’s still a common question, mostly I believe, because its the easiest to measure, its a number you can view at a glance. I get this question a lot. Increased brand value? | | | | | |
| AKAMAI MARKETING JULY 6, 2011 Does it matter who follows you on Twitter or Facebook? So unless the follower truly warrants ignoring, ignore their comments and mentions of you at your own peril. You never know when someone who follows you is going to go viral with a comment. Photo by Ken Lund, Creative Commons. Interesting question, isn’t it? Generally speaking, I’d say the answer is yes, but the REASONS you should care might surprise you. Here’s some different ways of looking at it: The care and feeding of followers and fans. I’m not a believer in checking my followers to see what they can do for me. you make them giggle now and then? | AKAMAI MARKETING OCTOBER 4, 2011  What you’ve got. When you do, if you comment on this post, let me know that you’ve purchased your key and let me know what YOU are grateful for because you aren’t a refugee and you’ll be entered to win a random drawing for your choice of one of the following three items : 1) 1-hour consulting FREE on any social media topic of choice. But, there’s a first time for everything. Facebook. | AKAMAI MARKETING MARCH 31, 2011  Social Media Complainers – your new BFF's Share and Enjoy: Tags: customer service , social media , suggestions No Comments Start the ball rolling by posting a comment on this article! I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. customer service philosophy. We’ve often said: look at these complaints as an opportunity! They WANT a resolution. | AKAMAI MARKETING JULY 26, 2011  Twitter Engagement and the Empty Promise Typically, I define engagement as sharing, clicking or commenting. When I engage (click, share or comment) its because I think the information has been worth my time and I want my audience to see it. I’m kind’a freaked out. I’m not gonna lie. There’s something stinky go’n on up in here. Something I strongly recommend measuring is “Engagement.&# | | | | | | | |
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AKAMAI MARKETING | TUESDAY, MARCH 19, 2013  Moderating Comments and Managing Online Communities
We've Moved! Please Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. Blogging Opinion social media #Blog4BizHi automation blog Fun with Social Media policy MORE >> -
AKAMAI MARKETING | TUESDAY, FEBRUARY 8, 2011  Tool Tuesday: PostRank Analytics
deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. It also breaks down where engagement events are occurring for the time period ( comments, Digg, Twitter). Share and Enjoy: Tags: analytics , engagement 2 Comments Melanie Baker Posted February 8, 2011 at 2:59 PM Hi Tara, Thanks for the overview. few comments — data can be exported, though the functionality is very v1 right now. It isn’t that we need a tool that does everything. MORE >> -
AKAMAI MARKETING | MONDAY, APRIL 4, 2011  What's your social currency?
Think about it – when you go to a Facebook page or a blog, do you always comment? Share and Enjoy: Tags: small business , social media , strategy No Comments Start the ball rolling by posting a comment on this article! By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook. Million users on YouTube. Ever ask yourself why they are there? Hold on. Before you answer – let me give you a hint: its a trick question. Here’s the answer. Wrong. Probably not. MORE >> -
AKAMAI MARKETING | THURSDAY, MARCH 24, 2011  A Thousand Little Cuts of Social Media – A Kaizen Approach
You might send them a comment, “like&# something they said, ask a business a question. 5) Now, spend 30 additional seconds a day thanking people for commenting on your tweets, or passing them on. Share and Enjoy: Tags: small business , social media , strategy , suggestions No Comments Start the ball rolling by posting a comment on this article! The idea holds water, or soda or a Belvedere vodka if your like me. Essentially its an idea “catch phrase&# born from the Kaizen approach. Maybe you are familiar with the Kaizen method to change. Useless fear. MORE >> -
AKAMAI MARKETING | TUESDAY, MARCH 1, 2011  Tool Tuesday: Qwitter
Share and Enjoy: Tags: social media , Tool , Twitter 4 Comments Kalin Dudley Posted March 18, 2011 at 5:40 PM Tara, This is an interesting subject as I was actually experiencing something from my personal twitter account last Friday. That is to say, you feel like things are going great, you’re having engaging conversations regularly and feel as though you even have some “friends&# in Twitter. Its easy to get lulled into a false sense of success. At this point, a wake-up call is imperative. We should never sit on our laurels in social media. Enter Qwitter. Ironic, right? MORE >> -
- Successful Blogging for Small and Medium Businesses AKAMAI MARKETING | TUESDAY, MARCH 29, 2011
- 3 new social media resolutions for 2012 and a couple from 2011 that still need attention. AKAMAI MARKETING | THURSDAY, DECEMBER 29, 2011
- 5 things to measure in social media ROI AKAMAI MARKETING | TUESDAY, NOVEMBER 1, 2011
- 5 things I’ve learned from failed blog posts AKAMAI MARKETING | TUESDAY, JULY 19, 2011
- Why use social media for engaged customer service? AKAMAI MARKETING | FRIDAY, NOVEMBER 25, 2011
- What makes a social media expert any different from a unicorn? AKAMAI MARKETING | TUESDAY, DECEMBER 20, 2011
- Tool Tuesday: SocialOomph AKAMAI MARKETING | TUESDAY, FEBRUARY 22, 2011
- The difference between an audience and a community in new media AKAMAI MARKETING | TUESDAY, SEPTEMBER 13, 2011
- What we can learn from blog firestorms. AKAMAI MARKETING | WEDNESDAY, AUGUST 10, 2011
- Why I’m not writing about Google+ yet. AKAMAI MARKETING | THURSDAY, JULY 7, 2011
- Book Review Wednesday: Wikibrands: Reinventing your company in. AKAMAI MARKETING | WEDNESDAY, MARCH 23, 2011
- What the ComScore Digital Year in Review means for small biz marketers AKAMAI MARKETING | WEDNESDAY, FEBRUARY 9, 2011
- On Alice in Wonderland and Social Media AKAMAI MARKETING | THURSDAY, FEBRUARY 3, 2011
- Social values – from the inside out AKAMAI MARKETING | TUESDAY, JULY 10, 2012
- Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai. AKAMAI MARKETING | SUNDAY, JUNE 28, 2009
- The Wells Fargo Debacle.how to get around it AKAMAI MARKETING | WEDNESDAY, FEBRUARY 11, 2009
- The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event. AKAMAI MARKETING | MONDAY, MARCH 9, 2009
- Jack Welch supports events and their business uses. AKAMAI MARKETING | MONDAY, MARCH 9, 2009
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