Adam Sherk

Trending Sources

10 Things That Expose Good Sites to Google Panda

Adam Sherk

Update: for more on this last point see the comment from Michael Cottam below). Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. We work with a lot of major publishers and nearly all of them have had at least a few titles get hit by Panda in recent years.

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An Ode to Blog Comment Spam

Adam Sherk

Ever notice how the most flattering blog comments are actually the spam comments? There are the simple, straightforward compliments: And it is hard to argue with this: A pat on the back is always nice too: But I like the longer, dare-I-say philosophical comments best: Bringing someone back from the precipice makes all this worthwhile. Publishing

Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates

Adam Sherk

As with my previous comparison, I used All my + to pull data on +1′s, shares and comments for every post on the official Google+ pages of a selection of news sites. Per Post Comments. Comments Combined. Which news sites get the most engagement on their Google+ pages? used the same news organizations as last time with a few changes and additions, bringing the list to 48.

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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

If anyone has any experiences or data they’d be willing to share, it would be great to hear from you in the comments or please reach out to me personally. The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. What Next for StumbleUpon?

SEO Metrics for Publishers: How are You Tracking and Measuring Success?

Adam Sherk

Let me know in the comments. Your sites have been audited, improvements have been made and there is more to come in the road map. The technical, editorial and marketing teams are trained in SEO best practices and are integrating them into the daily workflow. Sounds good, but are your efforts working? That’s where tracking and measurement comes in. Primary Success Metrics. What Else?

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

My list of terms could have gone on endlessly but I decided to cap it at 75 100 (the list is growing based on suggestions in the comments). A lot of what I have included is more marketing speak than technology or industry buzzwords, since I wanted to look at overused words across all industries. enjoyed your comments. chose PRWeb over PR Newswire, Business Wire, etc. Drives me nuts.

Publisher Survey: Reddit Traffic Way Up, Digg Way Down

Adam Sherk

If anyone is willing to share their figures or experiences either in the comments or privately, I’d be interested to hear from you. The rise of Reddit and the steady decline of Digg have been well documented. Just recently Reddit announced that its traffic has more than doubled in less than a year (to 2.07 billion pageviews in December), an impressive feat. million 2011. Social Media

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Hey Sports Teams Quit Telling Me to LIKE your Facebook Posts

Adam Sherk

The counterpoint is that most of these posts are getting a lot of likes, comments and shares. Lately I’ve been noticing a lot of Facebook posts in my news feed with a specific request to “LIKE” the post. Sports teams are among the biggest offenders: Now don’t get me wrong. As a marketer I appreciate the use of a call to action to increase activity and engagement.

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Is Using Facebook Comments Good for Publishers?

Adam Sherk

There were some interesting posts over the weekend from Steve Cheney and Robert Scoble on whether utilizing Facebook Comments kills or in fact increases user authenticity within on-site commenting. TechCrunch also shared that comments are down but quality is up since implementing the system and they’re going to stick with it for the time being. think it is. Social Media

Local TV News Teams Having Fun with Pinterest

Adam Sherk

It is a good way to foster a connection with users/viewers and to encourage repins, likes, comments, etc. I’d also add that it is important to pin strong, high-quality images whenever possible. While Pinterest is a natural fit for lifestyle publishers there are good opportunities for broadcast media too. It is fair to say that it is still early days for local TV newsrooms on Pinterest.

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Official Publisher Profiles on Digg One Year Later: Followers up 720%

Adam Sherk

The number of diggs by each profile is up quite a bit but there has been little commenting activity: Profile Diggs by Publisher. 8/4/10 Increase Comments by Publisher. 8/10/11 Comments by Publisher. It has been a year since I took at look at the followers and activity of News Sites on the New Digg so I thought I would see how those official profiles are faring today. Yahoo!

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Better than Great: A Cure for Buzzwords and Marketing Speak

Adam Sherk

Arthur mentioned that he was working on it in the comments of my first buzzwords post and now that it’s been released I’m happy to say he achieved his aim and then some. Twice in the past year I’ve covered the most overused PR buzzwords and marketing speak and press release buzzword abuse. Solution” is an overused term too. But not in this context, so I get a pass.). Public Relations

My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Is Using Facebook Comments Good for Publishers? For those of you that stop by to read a post, leave a comment or share something via social, I just want to say thanks. As another year comes to a close I thought I’d finish off with a roundup of this year’s most popular posts. Original idea! PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Thank You. It is much appreciated!

Can Publishers Harvest Social Media Intent in a Meaningful Way?

Adam Sherk

And even when a user adds a personal comment (e.g. Even the basic benchmarks like the number of tweets/likes/shares/comments per article as well as the types and quality of interactions provide some meaningful signals. Many publishers are now doing a good job of developing social media strategies for brand awareness, content promotion and user engagement. the data becomes more useful.

7 Conversion Rate Optimization Tips for Publishers

Adam Sherk

Don’t ask users to create an account just to comment – many publishers make the mistake of forcing a visitor to create an account to do even basic activities on site like rating an article or commenting. This is a guest post from Paras Chopra , founder of Visual Website Optimizer. – Adam. Define your conversion goals. Tips to increase CTR / clicks on advertisements.

Google News Optimization Tips

Adam Sherk

Don’t break up the article body – Articles should have sequential paragraphs; don’t break them up with user comments or links to related posts. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Duplication and Novelty Detection – More credit is given to original sources of content.

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The Most Popular MLB Teams on Twitter and Facebook

Adam Sherk

As Markus points out in the comments below, the problem with Facebook search and the Detroit Tigers page was actually that I used the misspelling “Detriot&# in my search query. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Enjoy it while you can. Pretty embarrassing. know I do.

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My Top Posts of 2013 on SEO and Social Media for Publishers

Adam Sherk

For those of you that stopped by, left a comment or shared a post this year, thank you, I appreciate it! I wasn’t able to write as many posts as I’d have liked this year, but I did put out some things that I was happy with and people seemed to find useful. And fortunately I do this just for fun so in the end it doesn’t really matter. SEO Tips for Infinite Scrolling.

Free Tools for Monitoring Hot Search Trends

Adam Sherk

Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Free Tools for Monitoring Hot Search Trends by Adam Sherk on October 1, 2009 This week Google started embedding a Hot Trends graph at the bottom of search results pages for queries that fall within their top 100 fastest-rising search terms, as seen in this example screenshot: While checking out search trends is interesting for users, it can also be valuable to publishers. Does this work?

My Top Posts of 2012 on Inbound Marketing and Audience Development

Adam Sherk

To everyone that sent a pageview, comment, link or social share my way this year, thank you, I appreciate it. Another year gone by and once again it is time for the obligatory best of the year post. These roundups may be overdone, but I enjoy putting them together because it is interesting to look back and see what made an impression. Ways that Social Media Impacts SEO. Thanks! Publishing

Survey: Twitter Less than 1% of Traffic to Newspapers and.

Adam Sherk

Alternatively if anyone is willing to share their figures publicly please leave a comment below. Thanks for your comments. Kevin Sablan March 7, 2010 at 10:49 am One more, nearly immeasurable, number to consider is the amount of traffic sent to news sites via blog posts and comments posted by people who first became aware of a news article via Twitter or Facebook. respectively.

The Most Popular NFL Teams on Twitter and Facebook: 2010 Season

Adam Sherk

Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? And since I did the same thing in November 2009 I can now provide some growth percentages too. Twitter Let’s start with Twitter. From there the follower numbers start slowing dropping. It was surprising to see four teams still without official profiles.

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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

UPDATE: In addition to hearing from Chris Evans-Roberts of Journalism.co.uk in the comments below, today I corresponded with Greg Galant , CEO of Sawhorse Media, the company behind Muck Rack. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? search to get click data on each of those shortened URLs.

JVC Facebook Page Sweepstakes a Big Success. But Does it Violate.

Adam Sherk

In looking at recent posts of the day, most are getting more than 2,000 “likes” and a considerable number of comments: If there are 10,000 active fans daily you would think they’d all be “liking” the post of the day since that is primarily what is driving the repeat visits. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success.

Which News Sites Get the Most Social Media Engagement?

Adam Sherk

PostRank counts “engagement events” which it defines as individual activities such as a tweet, like, comment, digg, RSS view, etc. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? So which news sites are getting the most out of their social media efforts? So I ran 30+ news sites through the tool. on their site).

Which News Sites Have the Most Valuable Facebook Pages?

Adam Sherk

For news organizations clicks are key but more personal user engagement, particularly in the form of comments and discussions, helps form long-term user relationships with the brand and hopefully keeps people coming back for repeat visits. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? ref=ts).

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The Most Popular News Sites on YouTube

Adam Sherk

Help Haiti: News Sites Promote Ways to Donate Videos in Press Releases are Cool – If They Provide Meaningful Content { 4 comments… read them below or add one } The PR Coach August 31, 2010 at 7:08 pm Excellent report and analysis Adam. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

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News Sites Not Making Much Use of Static FBML on Facebook Pages

Adam Sherk

Closer Look at Fan Engagement on the Fox News Facebook Page An Early Look at Facebook Open Graph Protocol Integration on News Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? So I thought I’d take a look at a selection of news organizations to see how many are taking advantage of FBML. The short answer?

The Most Popular NBA Teams on Twitter and Facebook

Adam Sherk

Adam Sherk January 16, 2010 at 3:31 pm Thanks for your comment and insights Peter. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Fans love hearing directly from players, but they also identify strongly with the teams themselves. So what should NBA teams be doing on Twitter and Facebook?

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NBC Targets Local Markets on the New Digg

Adam Sherk

The Most Buried News Sites on Digg Diversified Twitter Strategies for News Sites Twitter Suggested Users – Today’s Studio 54 Velvet Rope How to Identify Your Own Top Trends Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Will it work with local news? NBC is trying to find out.

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The Most Popular NFL Teams on Twitter and Facebook

Adam Sherk

Related posts: The Most Popular NFL Teams on Twitter and Facebook: 2010 Season The Most Popular NBA Teams on Twitter and Facebook The Most Popular MLB Teams on Twitter and Facebook NBA Playoff Teams Ranked by Facebook Page Engagement Facebook Pages: Which News Sites Get the Most Engagement? { 7 comments… read them below or add one } Marty November 19, 2009 at 6:48 am Great post. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? The San Diego Chargers lead the league with only 28K followers.

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Pew Research Survey: Findings on Search Engines, Social Networks.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics. Only 3% regularly or sometimes gets news from Twitter.

Facebook Pages: Which News Sites Get the Most Engagement?

Adam Sherk

Some news sites are supplementing content links with direct questions and comments to users, but this does not appear to be happening in any significant volume. To judge user engagement and activity, I also calculated the average number of “likes” and comments that the last 10 updates/links to each page received. Number of Fans Average likes (last 10 updates) Average comments (last 10 updates) CNN 601,843 566.6 Fox News is strongly ahead in terms of fan engagement and activity – their like and comment numbers are significantly greater than any of the other sites.

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Real-time Search Optimization for News Sites

Adam Sherk

Related posts: Free Tools for Monitoring Hot Search Trends How to Identify Your Own Top Trends Google News Optimization Tips News Sites: Tame Your Blog Tags Diversified Twitter Strategies for News Sites { 2 comments… read them below or add one } Jason Hyman April 13, 2010 at 12:47 pm thanks for all the great info. So how can news sites maximize their real-time search visibility?

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My Top Posts of 2010 on SEO, PR and Social Media for News and Sports

Adam Sherk

If my original had been submitted that would certainly have cracked into my top 10 overall. I’d like to thank everyone who has engaged with my blog in some way this year be it a comment, link, tweet, Facebook like, LinkedIn or Google Reader share or just stopping by to read a post. Another year has passed and that means it is time for marketing blogs to do their obligatory top posts of the year roundups. Despite the cliché I like reading them because it is a good way to discover things I may have missed during the year. So yes I’m joining the club. How to Identify Your Own Top Trends.

Paywalls, Media Coverage and User Access: What's a PR Pro to Do?

Adam Sherk

Has anyone ever framed a good comment thread from a company blog, or a collection of “likes” on a Facebook Page? My Top 10 Posts of 2009 on News Media, SEO and Social Media { 6 comments… read them below or add one } Sean Williams July 20, 2010 at 11:28 am Adam, very interesting post. And some sites are already choosing to show only short excerpts of articles for free.

NBA Playoff Teams Ranked by Facebook Page Engagement

Adam Sherk

So I checked the number of likes and comments for each team’s last 10 updates. I was going to go back to the first day of the playoffs but that turned out to be quite a few updates, so I’m using 10 as a representative sample. But Does it Violate Facebook Guidelines? { 5 comments… read them below or add one } Peter Robert Casey May 4, 2010 at 3:05 pm Way to take things up a notch!

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