Adam Cohen

Trending Sources

Engaging the Right Audience on LinkedIn

Adam Cohen

Companies that serve both SMB and Enterprise customers in a B2B line of business can target status updates to followers who work only at those respective sized companies, increasing the likelihood of engagement through a comment, ‘like’ or click. (Cross posted on the Fleishman-Hillard DNA blog ). Engagement to the Next Level. The new functions are “Targeted Updates” and “Follower Statistics.”

Social Media Success is About The Customers, Stupid

Adam Cohen

…watching customers share and comment on really valuable and relevant content your team created. Most Commented. How do you define success with leveraging social media?  With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same:  Dell, Comcast, Southwest Airlines, Starbucks.  What would you add to this list?

10 Reasons Market Research is Critical to Social Media

Adam Cohen

blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice. Inappropriate comments will be deleted at the authors discretion. That stuff is important to the business, no doubt.  People are the fuel behind social media, which is really just tools and tactics. Will there be future demand for products? 

Micromarketing: Relationship Marketing Through Advocacy

Adam Cohen

How can I show that in a shoebox? I’d love to hear your thoughts on the evolution of relationship marketing, Greg’s book, his approach to solicit microcontent chapter reviews in the comments, and thanks for reading. The first notion that came to mind frankly was breaking out a shoebox, some construction paper and scissors so I could start building my diorama. My Diorama.

Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Share and enjoy, and feel free to leave questions for Len in the comments. reached out to Len Devanna (a good friend, a former client years ago, and Director of Social Strategy helping lead EMC ‘s social media efforts to the next level), and asked if he’d answer a few questions about it. Turns out it was a timely ask. Q. How did EMC start on their social media journey?

On Beyond Snake Oil

Adam Cohen

For more thoughts on what each one means, please see the post on iMedia and let me know what you think here in the comments. There are great posts about how you should beware the snake oil salesman right along side excellent posts defending the folks who are legitimate and hard working on behalf of their clients in the business.  Your company’s current agency ecosystem. Related Posts.

I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.  Is anyone buying more?&# Forget it.

Sponsored Comments: Is the Web About to Get Uglier?

Spin Sucks

” The idea was to generate a little awareness and build relationships with journalists and bloggers by commenting on articles where the client had an expertise. Though the idea has evolved to look more like DIY media relations , it still is pretty viable…if you know how to comment well. We evolved as comments became the next big thing. Sponsored Comments?

Responding (Or Not) to Blog Comments

Spin Sucks

During our stay there, we ended up having a conversation about blog comments and replying to them. He figures he’s had his say by doing that and the comments are for everyone else to have their say. Valeria, who is one of the smartest people I know, rarely gets any comments, but her blog is one of the go-tos for nearly everyone in marketing. You see, he writes to write.

Hello 2015, Goodbye Comments

Ari Herzog

I am disabling blog commenting on this post and into the future. My reason is simple: You’re reading but you’re not commenting. It is a time management task to ensure comments are real and not spam and I’m seeing lots of spam comments try to get published. Commenting is not that place anymore. I’m fine with this. hope you stick around.

Five Ways to Deal with Negative Online Comments

Spin Sucks

Following are five steps for dealing with negative comments and criticism online. It’s not an easy thing to do – deal with negative online comments. Negative Comments Social Media dealing with trolls Negative comments online negative comments” The fact of the matter is, people are already saying bad things about you. You can’t control that.

Non-Facebook Users: Please Comment Here

Ari Herzog

Scroll below his post to add a comment — and be forced to comment through Facebook. Whether or not you choose to share that comment on your Facebook wall is up to you, but it’s either comment with Facebook or don’t comment at all. His readers preferred Disqus. I’ve asked you before which commenting system you prefer best. Need help?

Hello 2016, Welcome Back Comments

Ari Herzog

A year after disabling blog comments, I’m bringing them back. At the time, I removed commenting partially because more people were sharing posts on social media than taking the time to write a comment and also because it was unproductive to manage increased spam. Epoch  improves WordPress commenting. Or, you can add a comment… Thanks for reading.

Managing Negative Online Comments

Spin Sucks

If you’re going to PRSA this weekend/next week, leave me a comment so I can say hi! Managing Negative Online Comments originally appeared on Spin Sucks on October 12, 2011. Negative Comments Social Media Arment Dietrich Barry Silver facebook question of the week gini dietrich Negative comments negative reviewsIf you RSVP online , the first drink is on us! On us.

Commenting Etiquette 101

Jason Yormark

One of the things I’ve loved about blogging is getting to see the growth of comments on my blog over the years. I’m always incredibly thankful for those that actually take the time to leave their thoughts on my blog posts, and it makes it that much more inspiring for me to continue to write here. Don’t comment just to comment. Don’t Be A Grammar Nazi! Smarty Pants. 4. Bloggin

Commenting Etiquette 101

Jason Yormark

One of the things I’ve loved about blogging is getting to see the growth of comments on my blog over the years. I’m always incredibly thankful for those that actually take the time to leave their thoughts on my blog posts, and it makes it that much more inspiring for me to continue to write here. Don’t comment just to comment. Don’t Be A Grammar Nazi! Smarty Pants. 4. Bloggin

Five Ways to Lose Your Commenting Virginity

Spin Sucks

But I look at our analytics every day and see it’s a very small percentage of visitors who are doing the majority of commenting. There has been much discussion on blog commenting in the past few weeks. Check out these other resources if you haven’t already: Erica Allison wisely suggested that you Comment Before you Blog. It takes time to comment. feel stupid.

Why You Need to Respond Quickly to Social Media Comments

SocialFish

Answering questions and responding to comments is an opportunity to keep them thinking about you and about the value you provide. Remember, though, that followers who never comment on your posts are also likely to be paying attention, and you never know what social media discussion thread will come up in someone’s search results. It’s All Inbound. credit ). credit ).

YouTube Comments

Social Media Marketing

How many sensible and well-reasoned comment threads have you seen on YouTube? wonder how many individuals, brands or companies are spending efforts on keeping up with YouTube comments, and if they do, how worthwhile those conversations are? Go ahead and think about it. I'll wait. Have your answer? Me too. The number you're looking for is ZERO. could be wrong, though.

Videos Can Now Be Added to Facebook Comments

SocialTimes Facebook

Videos  are everywhere on Facebook, and they can now be included in one more place: comments and replies to posts from users, pages, groups  and events. The ability to add videos to comments was initially developed during Facebook’s 50th Hackathon  in February, and Baldwin wrote that it is available via desktop, web, iOS and Android by clicking the camera icon next to the comment field.

How “No Comment” Has Edelman In Trouble…Again

Spin Sucks

Tuesday, Jan 11 : Edelman rep tells us in a one-line e-mail, “Unfortunately we do not have anyone to comment on this.&#. And, like Ryan says in his apology email, if you can’t provide the information, you explain why, not leave it with “Unfortunately we do not have anyone to comment on this.&# Where I come from, “no comment&# is not allowed. Communication best buy best buy on content marketing Edelman mark ragan no comment Ragan ragan.comUh oh. Edelman is in trouble again…this time over a media request from Ragan about  Best Buy On.

You Must Comment When You Are On Social Media

Social Media Network Marketing

You Must Comment When You Are On Social Media ? work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me

How to Monitor Comments on your Instagram Ads (and why it’s crucial to do so!)

agora pulse

Like ads on Facebook, your Instagram Ads receive comments. Engagement on Instagram means likes and comments, if a higher number of likes on your Instagram ads is not something you have to worry about, a higher number of Instagram ad comments can be a concern. Because you have no way whatsoever to natively see what these comments are and manage them. Click To Tweet.

10 Content Ideas that Generate Comments and Shares

Spin Sucks

Will this blog post get commented on and shared more than some of our more popular blog post (Pinterest!) in January? I’ll report back! There is likely a part two and three to this blog post because there are so many tried and true ways to have your content commented on and shared. herby commit to change that. It’s not just a list, though. 10 Shareable Content Ideas.

Why Blog Comments Are About Branding

Small Business Mavericks

Remember when blog comments were about building links and traffic? Then Google decided not to count blog comments for links. That pretty much shut down the blog-commenting-as-linkbuilding game. But blog comments still hold value. The value to be found in blog comments today is in branding. When you leave a blog comment on a blog post within your niche, you are essentially signing that comment with your stamp of authority. When you successfully brand yourself through blog comments, you’ll find your traffic. Others won’t.

Facebook’s New Comment System: All You Wanted to Know

The Marketing Blog

The latest comes in the form of Facebook’s newly launched comments plug-in, a powerful system that is bound to re-define how users comment on Blogs and other social media sites. Let’s look at this all new plug-in and what makes it vastly different from already available commenting systems like Disqus, Intense Debate etc. What’s so Unique about FB Comments?

An Ode to Blog Comment Spam

Adam Sherk

Ever notice how the most flattering blog comments are actually the spam comments? There are the simple, straightforward compliments: And it is hard to argue with this: A pat on the back is always nice too: But I like the longer, dare-I-say philosophical comments best: Bringing someone back from the precipice makes all this worthwhile. Publishing

Managing Negative Comments in Social Media

Waxing UnLyrical

If you work as a social media manager or online community manager you see these all the time … negative comments. Here are 6 more tips on how to manage negative comments: Listen   to what is being said. Don’t let negative comments linger. The longer a negative comment goes without a response, the more credibility the comment acquires. Respond quickly.

Stop Losing Track of Instagram Comments

The Social Media Hat

Social Media Stop Losing Track of Instagram Comments. Comments From Engaged Followers Are Too Easily Buried In Notifications. You see, when you post a great image to Instagram, it will garner all kinds of likes and comments. Continue to post great images and those likes and comments will pile up gloriously. Comments are effectively buried! Comments you cannot see!

10 Additional Ideas to Generate Comments and Shares

Spin Sucks

Nearly two months ago, we talked about 10 content ideas that generate comments and shares. Apparently the seventh idea in that blog post (lists) worked because it had 190 comments and a gazillion shares on all of the networks. In the comments, there were a lot of really good additional ideas and I promised to do a second post (maybe the comments here will get us a third post!).

Comment by Facebook or WordPress

Ari Herzog

When presented the choice between two different commenting systems, which do you choose? The Facebook commenting system (alternatively by Yahoo, AOL, or Hotmail login) appears first. The WordPress commenting system appears below that. Please continue reading Comment by Facebook or WordPress and leave a comment if inspired. Recent comments Recent comments. Will one beat the other? Ari Herzog is currently seeking a full time position in social media. Connect on LinkedIn today. Discover more articles on new and emerging media. Musings

Amazon on Negative Comments: Disregard 5%

Geoff Livingston

In its Holiday Marketing Best Practices Guide , Amazon coaches online merchants to disregard negative comments until they reach a ratio of 5% of all comments: “Most sellers will eventually receive some negative feedback. Marketing Social Media Amazon commenting comments holiday marketing negative trollsImage by Spi-V. The truth is you can’t please everyone.

Why You Write Blog Comments

Ari Herzog

love reading your comments. Your personal brand and your wanting to share that social identity with the world is the primary motivation for you to take time out of your day and write a comment. You want to add your comment to the continuing saga of who you are online. Any social media strategist will tell you that a simple way to get your blog known to other people is by commenting on their blogs. Please continue reading Why You Write Blog Comments and leave a comment if inspired. Related articles you may enjoy: 910 Blog Comments You Wrote Here.

Rethinking Blog Comments Again

Ari Herzog

If you look at every blog post I wrote in 2014 in reverse chronological order from yesterday’s post rationalizing why I tweet to my first post on branding , the above numeric series indicates how many comments people wrote on each post. This includes my comments, too. Why do I allow people to comment if few do? If you start at the beginning of the series (on the left) and skip over the 3, 0, and 1, the next three posts have zero comments. The first no-comment post (on naming your blog ) saw 8 shares on Twitter, 1 share on Facebook, and 2 shares on LinkedIn.

Why Mashable’s Comment System Fails

Ari Herzog

The sites also fight for the most amount of comments, retweets, and social shares. But if you are inspired to add a comment (either to the author or an existing commentator), you must have either a Twitter or Facebook account and be willing to sign-in to Mashable through that third-party channel. Updates in your feed when your friends post comments. 4. Until now.

Pros and Cons of the Facebook Comments Plugin

Spin Sucks

Ken Colburn asks, “What are the pros and cons of the new Facebook Comments plugin that just launched?&#. Facebook launched a service that allows you to post your blog comments to your stream. From the development blog: Comments Box is a social plugin that enables user commenting on your site so they are easily shared with friends or with people who like your Page.

Why You Should Stop Writing Blog Comments

Ari Herzog

Valeria Maltoni challenges you to comment less and converse more. You don’t get that from commenting alone. This is seen whenever someone adds a new comment and enables you to have a nested back-and-forth conversation with as many people who choose to hit reply. When Brandon Yanofsky replied to Extreme John , he extended John’s comment into a discussion.