Direct Marketing Observations

OCTOBER 27, 2023

Here’s more of what Chat GPT supplied in italics with my running comments baked in. That being said, throwing caution to the wind starts with that first click within any social platform. Does it not? Let’s continue. Verify Information : Always verify the information you come across, especially if it seems too sensational or questionable.

Social Media 130

Social Media How To Privacy News 130

Direct Marketing Observations

APRIL 27, 2010

Check out these quotes from the post: There was no validation that what I did was comment-worthy, no “cute” notations on Yelps, no retweets of my witty Twitter updates. A high number of blog comments= validates the topic. Snarky comment on Twitter=need for validation. Social media validates my feelings and actions.

Social Networking 204

Social Networking Flash Mob Forums Communities 204

Direct Marketing Observations

JANUARY 18, 2011

I like differing opinions, thoughts and comments. We’re tired of repetitive thoughts, posts and comments without any backbone. I think it’s good to have a variety of thought. No one likes a yes man right? Except maybe in the social media world. Then sometimes it resembles a quid pro quo type of environment.

Influencer 221

Influencer Jive Wikipedia Engineering 221

Direct Marketing Observations

MAY 17, 2013

Apparently the owners decided to respond to the trolls that were commenting about how bad they came off on the show. So quickly that the brush fires moved over from Facebook to Yelp and Reddit as well. The gist or the fuel? Give them anything and they will run with it.

Flash Mob 219

Flash Mob Reddit Review Social Media 219

Direct Marketing Observations

JANUARY 12, 2012

Disqus is a better, real-time comments system for users’ site or blog with fully integrated social network elements. Inside View gives users an aggregate view of the social presence and activity of a company. bufferapp is tiny little tool that lets users schedule time-released tweets.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Direct Marketing Observations

AUGUST 2, 2011

Which means if the employees can’t grasp the nuances of connecting on Facebook, can’t figure out how to leverage social relationships on Twitter or can’t figure out how to write a compelling blog post that will be shared and commented on-then invariably the problem isn’t the technology as much as it is the people using it.

Platform 210

Platform Resources Social Media Company 210

Direct Marketing Observations

NOVEMBER 2, 2011

The kicker though is, that at that point NO ONE is reading your tweets, commenting on your wall, viewing your video or reading your latest blog post. Meaning I can set up a Twitter profile, A Facebook page, a YouTube video and a blog in less than a half hour. How are you going to monetize that? Management wants to know.

Press Release 152

Press Release Social Media YouTube Video 152

Direct Marketing Observations

MAY 22, 2012

Going to a conference and meeting that person that you have had tens of twenty or hundreds of conversations with on Twitter or Facebook or blog comments. Basically where social takes off and takes on magical tones is when we get to associate a name with a physical face and voice and not an avatar. That’s the money shot.

Social Media 178

Social Media Avatar Journal Conference 178

Direct Marketing Observations

APRIL 19, 2010

Do some of the following questions and comments sound familiar? Comment on YouTube. Comment on any blog anywhere. Upload music and comment on the music. and another would say “We have to&#. and still another will say, “We’re all overreacting&#. and you know what? They can: Text with their phone.

Social Media 202

Social Media Social Networking Education Guidelines 202

Direct Marketing Observations

FEBRUARY 4, 2010

We react, we create, we comment. We connect with folks who we share common interests with in the work place, but it all happens in real time. We share our lives now with our family and friends as it unfolds. It’s immediate. In the moment. And I’m OK with that.

Social Media 168

Social Media Social Networking SEO Data 168

Direct Marketing Observations

AUGUST 9, 2010

The first was instead of creating “a website&# we decided to create it in WordPress so that we would have the latitude to “turn on&# commenting for starters. During the development phase we ( the developer and I) decided to make the commenting more robust and so we decided to go down the path of Disqus.

Collaboration 170

Collaboration Social Media Disqus Consultant 170

Direct Marketing Observations

MARCH 10, 2011

I commented and they commented back. It was apparent pretty quickly that this worked so at the time I wouldn’t pay much attention to the content of a blog as much as I did to the page rank of it. Then one day I read a post that struck a nerve. What is this dialogue?

Embedding 174

Embedding SEO Apple Template 174

Direct Marketing Observations

OCTOBER 13, 2011

You can look to CNN, USAToday, The New York Times, Techcrunch , Mashable, and MSNBC for examples of purveyors of quality content except that they can be just as guilty of the keyword laden salacious topic and title that is sure to drive readers, shares, comments and traffic.

Content 220

Content Smart Phone SEO Yahoo 220

Direct Marketing Observations

JANUARY 25, 2012

It’s engaging in some Twitter banter, dropping a blog comment, and maybe having some extended conversations either via Twitter, IM or email. But what does that connection consist of. It’s being familiar with an avatar, a name, a nickname, and a location. A phone conversation? In the end, nothing necessitates that we meet though.

Social Networking 212

Social Networking Avatar Meeting Fashion 212

Direct Marketing Observations

JANUARY 7, 2010

I made a comment earlier to someone that it is really hard to find someone or people that have depth and breadth across the board. Know how to comment on a blog and why. In fact this exact discussion took place at Social South late in the Summer by a pretty smart group of folks worth following on Twitter. Soft listening skills.

Skills 148

Skills Proposal SEO Groups 148

Direct Marketing Observations

JUNE 21, 2010

But it was the comment below the video that bothered me. I was pulling some info about tomorrow’s # hashtag social media host Shel Holtz when I came across a video on his Posterous page about Gatorade’s brand monitoring war room. ooohhhhhh amazing !! You check the stats? of your websites ??? Sooooo impressed !

Posterous 131

Posterous Brand Monitoring Hashtag Hosting 131

Direct Marketing Observations

JULY 26, 2010

Do you remember the first time you got a blog comment? Connecting with new people who were your peers, and then having these really deep discussions through blog posts and comments or tweets on Twitter, took the power of social media for us and elevated it. Or the first time someone followed you on Twitter. Pretty cool wasn’t it?

Web 2.0 152

Web 2.0 Social Media Social Networking Platform 152

Direct Marketing Observations

MAY 5, 2016

This means that 1) we have realized the power and potential of the digitally written word/visual world and we realize its impact; and 2) all of us have become comfortable with the notion that we’re all publishers, editors and commentators of our lives, your lives and even the lives of people we know nothing about.

Sports 100

Sports Social Media Policies Team 100

Direct Marketing Observations

MAY 5, 2016

This means that 1) we have realized the power and potential of the digitally written word/visual world and we realize its impact; and 2) all of us have become comfortable with the notion that we’re all publishers, editors and commentators of our lives, your lives and even the lives of people we know nothing about.

Sports 100

Sports Social Media Policies Team 100

Direct Marketing Observations

JULY 12, 2011

Sometimes we just don’t want to post, share, update, comment, tweet, or chat. Sometimes we just want to “lay low&#. Sometimes we just want to pull back and do nothing. We just want to be. However, as each day goes by, we’re starting to see that social doesn’t sleep.

Microsoft 131

Microsoft Social Networking Google Video 131

Direct Marketing Observations

MARCH 16, 2011

The comment back was, “They are hourly employees, “We can’t do that-We can’t trust what they might say”…. We talked about empowering their employees to engage in outbound social media marketing- That’s a fancy sentence for basically letting your employees tweet and share things about the company on company time.

Sentiment 138

Sentiment Social Media Mobile Company 138

Direct Marketing Observations

MAY 7, 2010

If I have left any out, please drop me a line and include it in the comments section. I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well.

Social Media 214

Social Media Health Care Pharmaceuticals Social Entrepreneurship 214

Direct Marketing Observations

SEPTEMBER 30, 2011

When what is really necessary is a lot of OFF page SEO work, a lot of content creation, content curation , and content consumption and commenting. You have to be proactive in this new digital paradigm. You can’t wait for it to happen or you’re done. Back to the hoops analogy.

Marketing 152

Marketing Curation SEO Strategy 152

Direct Marketing Observations

JUNE 23, 2010

He reads and comments on other blogs when he has time and he is thinking of starting his own blog. By correctly I mean he has a Facebook fan page and a Twitter account which he updates semi-regularly. He is transparent, authentic, and he shares content and advice liberally when he can. There’s one problem tho.

Case Study 156

Case Study Social Media Study Sentiment 156

Direct Marketing Observations

OCTOBER 10, 2011

We share, we comment, we download, we upload and we consume the content of strangers in the same ways that we create it. In today’s “Uber” connected social world, what makes things work or why they work, is that we’re all now indiscriminately interconnected to each other.

Avatar 138

Avatar Sports Project Team 138

Direct Marketing Observations

AUGUST 19, 2010

In some cases I commented on the new blog posts I read, in others, I would point out to others that this person is worth following on Twitter. About 5 days ago I decided to start reading “other people’s&# blog posts that caught my eye. Prior to that, I read the faves of my peeps and moved on. I was just consuming.

Social Media 180

Social Media Strategy Conversation Meeting 180

Direct Marketing Observations

SEPTEMBER 29, 2015

So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. Let me know in the comments section. Recently I was asked to build a roles/responsibilities description for a client who had a similar ask and thus I thought my old post might help me in building out that description.

Social Media 100

Social Media Collaboration Team Resources 100

Direct Marketing Observations

APRIL 11, 2011

One of the easiest ways to opt out of the social media revolution is to do just enough to satisfy the hacks that may be looking at your social efforts who then may be writing, speaking or commenting about your stuff and trying to poke holes at it.

Company 178

Company Social Media Compete Sports 178

Direct Marketing Observations

NOVEMBER 2, 2010

No longer do you get a chance to speak to prospects, they simply search online, visit the first few sites that come up, comparison shop through online and physical stores, review product ratings and comments. While purchase patterns have changed, so have expectations.

B2B 199

B2B Patterns Comparison Compete 199

Direct Marketing Observations

JULY 15, 2011

Remember this comment from the naysayers? The interface has not really changed and the “way” you’re supposed to use it functionally speaking has not changed-but the way in which we actually use it has-Dramatically. You see, when Twitter was first created it was meant to be a way to update people on what you were doing quickly right?

Social Media 168

Social Media Startup Engineering System 168

Direct Marketing Observations

NOVEMBER 17, 2011

Look, we all want to hit that home run of a post that gets commented on and shared out the wazoo. It was easy to get all fired up about what they did or didn’t do and then write about it. Social media #fails are always easy to read and write about too. I know you do too. Want to know a clear indicator for me?

Social Media 162

Social Media Content Banking Blogger 162

Direct Marketing Observations

FEBRUARY 5, 2010

5) Teach your execs and colleagues how to follow conferences and events and comment via hashtags. By providing weekly Twitter tips via email you can share best use, reports, case studies, trends, etc to show that it’s not intimidating. 4) Show corporate management stats on issues where competitors used social media & they did not.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Direct Marketing Observations

JANUARY 27, 2011

It was there for people to read and comment on what I said. It’s one thing to critique a blog post-Hey we all write crappy ones from time to time, but taking it down a notch was not fair. I didn’t defend him, I joined in and kicked him too! Most didn’t notice but I did. It’s bothered me ever since. I know better.

Social Media 177

Social Media Social Networking Groups Groups 177

Direct Marketing Observations

SEPTEMBER 1, 2010

It’s the purist in us that longs for those not so long ago days when we used to talk face to face, use Twitter the “right way&# , comment on blogs, and read newspapers…:). You can, in theory use it any way you want.

Conversation 148

Conversation Social Media Course Twitter 148

Direct Marketing Observations

JUNE 28, 2010

Join a community like you did with SM2day, comment on blogs and start to build up some new media credibility. The easiest way to start, would be to grasp something like Tumblr.com and or Posterous or even WP, and start to share your thoughts, ideas, wisdom and experience with others.

Consultant 171

Consultant Social Media Posterous Authentication 171

Direct Marketing Observations

AUGUST 27, 2010

Which means for most of us, reputation management means trying to control or do something about the bad comments that show up on Google’s first page of search results about our brand. Literally defined for us in the digital world, it’s about managing your reputation online.

SEO 162

SEO Social Media Reputation Mashup 162

Direct Marketing Observations

SEPTEMBER 15, 2010

I’m thinking it was supposed to be a constructive comment- but don’t mutter under your breath how I’m wrong and I’m crazy and you’re right. I can’t believe he’s doing this. I stop him and say wait a minute, I eat chicken all the time too and it just did not taste right. You can’t be serious.

Influencer 171

Influencer How To Construction SEO 171