[Comments] 7 Awesome eCommerce Platforms For Small Businesses
    If you’ve tried any of these solutions, or have another favorite, please share in the comments! 'The ‘click and order’ trend is undergoing a major shift. As consumers increasingly turn to their PCs, smartphones, tablets, etc. to make buying decisions, small businesses are starting to realize the need to keep up with online operations to cope with the plunges and peaks of consumer demand. The solution? An online store. Take a minute to think about it now. Where would your customers shop after closing hours? What’s the one thing you could do to please customers?
    [Comments] The Digital Student: Take Social Media to a New Degree
    Before ‘liking’ your favorite colleges on Facebook and commenting on their Tweets, you need to make sure your own social media pages are professional and give off your best impression. Since colleges do look at applicants’ pages, you need to think twice about any comments or remarks before you publicize them. Once you’ve cleared out all your drunken photos or inappropriate comments, it’s time to start focusing in on which colleges and universities you hope to attend. Searching for colleges with social media.
    [Comments] Don Draper Is Dead: Now Storytellers Have To Be Strategists And Distribution Experts, Too
    Tell us in the Comments 'When a convention center is packed with 2,500 content marketers, the chatter is focused on the stories that they’re trying to tell for their brands. Indeed, “storytelling” is the buzzword of the year for marketers. Earlier this year, I wrote an article about the power of emotional, inspiring, original content. My creative peers have called out labeling advertisers as “storytellers,” especially in this article. Not suprisingly, that chatter is getting louder, especially as content marketing becomes the new normal for marketers. Is the typical ad guy dead?
    [Comments] Simple and Easy
    Consider leaving a comment! 'A lot of business owners are looking for easy. Some call easy, simple. Yet, simple can sometimes be hard. Easy is not always lazy. Simple and Easy are not the same, and there can be great value in both. We We use an acronym for EASY – though it’s more for the decision-making than the work or practice. Christopher Penn writes, “ Easy is a minimum amount of effort to produce a result ,” and follows with “ Simple is the removal of everything except what matters.” ” Simple is not Easy. It depends on the goal.
    [Comments] Where I’m Headed Next
    There are so many things I love about this move and lots of reasons its the right fit for me right now, but instead of gushing all over the place, I’ll just open up the comments to you. 'Drumroll, please… I know you all have been waiting on the very edge of your seats to find out what I’m doing next, haven’t you? Ok, well even if you haven’t been sitting here hitting refresh, I wanted to give you the big update. It’s obviously an industry that I know and love, given my history with the fine folks over at Radian6. So, more about that soon to be sure.
  • T2 SOCIAL  |  SUNDAY, SEPTEMBER 14, 2014
    [Comments] 5 Blogging Worst Practices to Avoid
    Share them with us in the comments below or on Twitter ! 'Blogging is a popular activity, but there are some worst practices out there that all bloggers need to avoid. Just as there exist best practices when it comes to different activities on social media, there exist worst practices. Sometimes, knowing about the worst practices can be just as valuable as knowing what you should be doing. These are five things that bloggers often do, but that should be avoided at all costs. Some make you look deceptive or unprofessional, while others are simply in bad taste. Undated Articles.
    [Comments] 8 Tips for Managing a Social Media Crisis
    Keep your cool Never get into a public argument with users by posting something negative or argumentative in response to their comments. Own up to the issue instead of deleting customer comments about it, because deleting negative messages instead of addressing them will only add fuel to the social media fire. 'How in the world could this have happened?! It’s the middle of the night where you are but it’s early afternoon someplace else, where a group of angry customers is mounting an offensive against your brand. The damage is widespread by the time you get to the office.
    [Comments] Week in Review: Posts and Podcasts September 7 – 13, 2014
    Consider leaving a comment! 'Week in Review September 07 – September 13: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on SlideShare. SmallBiz Tracks Week in Review: September 13, 2014 from Mike Sansone You can catch a complete review, in addition to top links to give your small business a L.I.F.T Make Your Number Bigger?
    [Comments] Sharing Economy: Leave Some Stalk for Others
    Consider leaving a comment! 'In this new era of a  sharing economy , there is much to be said and shared for the practice of leaving room for others. The term may be new, but the practice isn’t. There was a time where the general practice of farmers was to leave a row of corn stalks standing next to the road. By leaving the stalk, there was a protection from weather and regeneration for the soil. Also, there was a potential for food for the passersby on horse or foot. The soil and the society was richer due to this practice. The conversation will become richer by this practice.
    [Comments] Saturday Slides Providing a LIFT to Business Owners
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on SlideShare that might help you in building a better business presence and a smoother work flow. by Ed Catmull) from Bplans.com THINK: The Top 10 Reasons Your Marketing Needs SlideShare The Top 10 Reasons Your Marketing Needs Slideshare from Stan Phelps – As a youth, Saturdays were filled with visual candy of cartoons in the morning and movie matinees in the afternoon. your presence or practice. 
    [Comments] The PAIN of Small Business Owners (LIFT Clips)
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. topic during discovery meetings with business owners is their pain points. While we look at making their work easier and the business better, we sometimes discover that their pain is self-inflicted. So this week, we offer four videos on self-inflicted pain and how to do or think differently. Click Here! Click Here!
    [Comments] How do you know if your launch goals are realistic?
    Share your experiences, good and bad in the comment below so we can learn from eachother! 'When you promote a new service or launch a new product online, how can you tell that your launch goals – the amount of people you want to buy your ‘product’ and how much money you want to make from it – are realistic ones? Out of thin air. Especially the first time, it’s almost impossible to know what you can achieve from your launch. You’re kinda left to pluck a figure out of thin air and hope that you can reach it. That either leaves you setting your sights too low or, most often – way too high.
    [Comments] Best Practices for Your Online Business and E-commerce
    Consider leaving a comment! 'Guest Post by Larry Alton Since businesses first started building websites on the Internet, marketing and optimization practices have changed in order to accommodate the evolution of technology. New methods and developments have modified how these businesses build online profiles as more efficient technology allows improved capabilities. Between providing stunning content for visitors and optimized site design, e-commerce continues to be a way for businesses to create additional revenue streams. The website should be inviting to the consumer. Marketing
    [Comments] Six Links Worthy Of Your Attention #221
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Now we have a computer on our wrist, and sarcasm and vitriol in our feeds. But it wasn''t always this way. Here''s a 1995 promotional video for Neoglyphics - a Web design company. Watching this video a friend pointed me at made me remember just how idyllic things were, or maybe I''m just a grumpy old man. Hey kids! Get off my lawn!" It does.)
    [Comments] Google+ Communities: Amplify Your Content In Search
    For example, comments on your YouTube channel extend to your Google+ profile and that of the commenter, as well as with everyone you are both connected to on Google+. 'Listen to the Episode Below (0:34:29). Download. iTunes. Stitcher. SoundCloud. Get Weekly Marketing Updates. Discover What is New for Business. This is Episode 8 of  This Old New Business  weekly  business podcast with Jeff Korhan. Earlier this year Social Media Examiner released an extensive social media marketing industry report that revealed learning Google+ was a top priority for businesses. It is different!
    [Comments] SEO and the Stock Market: How to Profit from Google Penalties
    This person received 94 comments on that post, yet in all previous posts (and those since the expose) I can not find any blog posts with even a single comment on them. If you did enjoy it or have any type of feedback please do leave a comment. 'We all know that Google updates can be highly frustrating, especially when Google are never forthcoming about exactly what changed and what you can do about it if you feel you were unfairly penalised. For some though, Google changes can slice millions of dollars off the valuation of your company. When Panda 4.0 Airbnb. Airwatch.
    [Comments] 5 Ways to Make Your Startup Attractive for Social Media Engagement
    Consider leaving a comment! 'Written by Larry Alton As a startup, you probably have ambition to spare, but when it comes to social media engagement you can’t depend on drive alone. Social media (SM) management is both an art and a skill, but you might not be able to squeeze a professional manager into your budget quite yet. In this case, and for all businesses, you have to start with making your company appealing for SM platforms in the first place. It doesn’t come naturally for everyone. What could they possible tweet about, the latest shipment of dry materials?
    [Comments] Facebook vs. Twitter: Which is Better for your Brand?
    You could look at Twitter as the more social of the social media platforms as it leads to more conversations between brands and followers, while Facebook leads to more comments that go nowhere. 'When you’re looking at a Facebook vs. Twitter comparisons in terms of which is best for your brand, the first the thing that comes to mind is which thing first came into being. Facebook has been around since 2004, while Twitter has been around since 2006. That’s an extra two years of exposure, plus Twitter doesn’t have a movie. Facebook vs. Twitter: Which is better for promoting your brand?
    [Comments] How Content Partners Can Boost Your Content Marketing Strategy
    Managing Editor,  Jess Ostroff , added an awesome comment at the end of that article: “I think some people are afraid to ask for help from other content creators. 'Image via BigStockPhoto.com In my previous Convince & Convert post, I explained how to research potential partners and expand your target audience by getting your content in front of their readers. They see it as invasive, pushy, or they’re not confident enough in their own content to be willing to share it.” I completely. Read the whole entry.
    [Comments] 3 Key Strategies to Grow Your Hotel on Facebook
    Find out what inspires them, what they find funny, what they are more likely to comment on and share, and that is how you can develop a better brand as a whole. Images create some of the higher levels of interaction on social media, so you’ll find more comments and shares when you opt to throw in some quality pictures. 'It’s important now, more than ever, to actively pursue Facebook followers through strategic tactics. Changes in the Facebook algorithm means that as little as six percent of your followers get to see your post without paid advertising.
    [Comments] Build a Winning Business Plan: 5 Steps for Success
    Consider leaving a comment! 'About 630,000 small businesses start up annually, according to the Bureau of Labor Statistics. Nearly a quarter fail within a year and over half close within five years. What separates the survivors? Palo Alto Software survey found that writing a business plan doubled an enterprise’s chance of success, and an Exact Software study found that businesses with plans made 20 percent more profit. As this indicates, one of the most important strategic moves your business can make is making sure your company is following a winning game plan. Small Business
    [Comments] 3 Vital Ingredients of Effective Content Marketing
    However, just like barcodes, the content is only brought alive through the scanner; for web content this is the reader, the sharer who will bring the content marketing alive through sharing and commenting. 'Have you ever been irritated by those self service checkouts? It doesn’t seem to recognise the bar code and just when you were using it to save time…you actually spend more time waiting for someone to come and help. The problem has always been readability on certain packaging. Readability is core to the effectiveness for both the consumer and the retailer.
    [Comments] Brands trolling the trolls in #Social Media
    For Example, you could make a poster of your customers comments and reviews. How else can you merchandise a negative criticism or trolling comment (no, they ain’t the same thing)? 'In my 8 ways to deal with trolls and negative criticism , (1000+ retweets!) one of the options is to “own” the negative criticism – or troll the trolls. Because it’s not negative if you own it, and get a laugh out of it, is it? By the way, not all negative criticism is trolling though it can feel like it at the time. Click the images for the original site. number plate?
    [Comments] Stay in the Stable? Leave Money on the Table!
    Consider leaving a comment! 'When you first start getting back into shape at Daily Burn , you’ll probably start off at the True Beginner stage. When your first begin blogging, it’s probable no one will be reading your blog  - truth is, your baby blog will probably be filled with baby blog messes. Really, your first everything will probably be terrible , and that’s okay. At some point in life, whether it’s at age 25 or age 45, we think we should know this stuff by now. We think if we make mistakes, we’re going to be called out on it, made fun of.
    [Comments] Association Social Media: The American Institute of Architects (AIA)
    monitor, not moderate, the conversations to make sure all comments are respectful. 'In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media.  . 1) First things first –  in what department in your organization does your role sit?
    [Comments] Marketing is the NFL Quarterback of Business
    In the many, many comments about Tom’s blog post, Brian Clark from Copyblogger mentioned the fact that, at the end of the day, the product itself matters more than the marketing approach. So the analogy that I used in the comments for this blog post is that marketing is essentially the NFL quarterback of business. 'Fascinating conversation this week around HubSpot’s financials and its implications for inbound marketing as a marketing discipline. Great blog post by my friend, Tom Webster. It really got me thinking. The quality of the product ultimately wins. It matters.
    [Comments] Video Is More Important Than Ever On Facebook
    'Starting today, all public videos uploaded to Facebook will display the number of times it’s been viewed beside the number of comments and shares. From launching auto-play videos in the News Feed to rolling out new Video Views ads to improving video ranking in the News Feed, Facebook is taking video content on the site. Facebook Video
    [Comments] How to Craft a Blog that Attracts Customers and Converts Like Crazy
    Share your thoughts and progress in the comment section. 'This is a guest contribution from entrepreneur Natalie Sisson. So, you want to turn your blog into an online business? Congratulations, so does every other person with wifi. Now, I don’t mean to to bust your buns right off the get go, but if I’m being honest (and I always am!) then you need to know one thing: A blog that doesn’t make money is a hobby, and a hobby is not a business. The truth is, many of us don’t know what we’re doing when we’re first starting out online. It all starts by building a connection. Keep it clean.
    [Comments] This Is My First Ever Blog Post, and It’s About Writing Blog Posts
    Read other blog posts (and their comments) and notice what does and doesn’t work. 'Since I’ve never written a blog, I needed to start with researching the basics of what makes a good post. realize it’s hard to stand out as a blogger when it feels like you’re trying to reinvent the wheel over and over—and over—again. Here are some tips to cut through the noise and help your blog posts stand out from the rest. Single or Mingle? The reason singlecast works is because you’re writing for one person,” Dogan says. And who doesn’t want to hear a secret conversation between two people?”.
    [Comments] 21 Best Business Blogging Tips
    Consider leaving a comment! 'When it comes to building a better business presence on the web, one of the topics that come up most often is blogging tips: How often to post; Length of posts; Headline writing; Curation and Copyright practices. The team at Verve has put together a playbook of sorts with 21 Blog Writing Tips From the Experts. The tips here are simple, actionable, and very high-touch, low-tech. By following these tips, you’ll be in a much better position to succeed. Also, notice the results put forth by Dave Lane at Verve in his curation of the piece.
    [Comments] 72 Hours Only: How to Become a Podcast Millionaire
    If you scroll up this blog post and look at the screenshot of my podcast reviews from Comment Cast you will see my podcast headline says “Similar to Pat Flynn, John Lee Dumas” and so on. There’s a lot more I could cover on this subject but don’t want to overwhelm you with too much information so if you have any questions or need more examples I’m happy to share them in the comments below. would love to hear your own personal stories in the comments below… Blogging It has nothing to do with writing, however. Whichever comes first.
    [Comments] Is There A Perfect PPC Account Structure?
    How do you structure your accounts, and would you be willing to share your insight with us in the comments? 'If you have been trying to figure out PPC accounts, you’ve probably been in on some opinionated discussions. It’s kind of like asking which pizza is the best, don’t you think? Of course, everyone has an opinion. The problem is that pizza is a matter of taste or possibly diet restrictions, and PPC account structure is a lot less subjective. It’s still got enough variables to make your head spin, though. Some Basics Apply To All Accounts. What do you think?
    [Comments] 8 Random Thoughts
    Watch him speak, and you’ll be struck by his calm manner, matter of fact comment, and his slang/poor English, all of which reminds of The Dude. Care to comment? 'Strap in, this is going to be a bit of a random wild post. All of the mentioned topics were notable but not worth full blog posts so you’re getting a bit of a mash-up. 1) Lists Don’t Matter Until You’re On One. Most folks claim that lists don’t matter until they are on one. ” Here is the truth. If lists didn’t matter people wouldn’t talk about them, good or bad.
    [Comments] What’s Cooking? Tracking the Growing Popularity of Slow TV
    brief analysis of viewer comments on the Arby’s video suggests that the act of broadcasting unedited content was enough to pique people’s interest. Tell us in the Comments 'Are we literally ready to watch paint dry? Let’s hope not. But, according to data from the Arby’s fast-food chain , more than few of us are happy to sit in front of our computers and watch meat cook.  . More than 400,00 viewers have so far tuned in online to watch a long-form promotional video of brisket cooking. Viewers apparently watched the video for an average of 38 minutes.  . Their only incentive?
    [Comments] NFL: Collaboration Plus Competition
    Consider leaving a comment! 'The early fall has always been a favorite time for the sports fan in me. The pennant races heating up in baseball and opening kickoffs in football. I’ve always preferred baseball as a fan, and also as small parts of a career ( coach and administrator ). One thing that has always impressed me about football more so than baseball is the league and ownership having a collaborative spirit amid and around the competition. Shared Local Revenues. Shared Television Revenues. Scouting Combines. Media (NFL Films and NFL Network as examples). Click Here!
    [Comments] 2014 Social Media Dictionary [INFOGRAPHIC]
    Tell us what you have learned from this social media dictionary either in the comments below or on Twitter ! 'There are a few important terms with which every social media marketer should be familiar. Luckily, they can reference the social media dictionary. There are always new buzz terms and hot topics that seem to be making their way through the world of social media marketing. Luckily, Adestra has put together the social media dictionary for this year that captures a lot of those hot button terms and explains exactly what they mean.
    [Comments] 4 Tools That Simplify Life For E-Commerce Startups
    From people involved to assigning responsibilities, to letting each person add their own comments to the project, to seeing edits made by team members in real time, it’s an end to end project management tool. Track back into project history with saved comments, create project timelines with specific milestones that come with their own reminders, even create labels for your project cards making them easy to find. 'Startups are exciting, bewildering and hugely risky things to be a part of. There’s the fear of being chewed up and spit out by larger competitors with deeper pockets.
    [Comments] 20 LinkedIn Mistakes That Turn Off Potential Customers
    Don’t criticize or make negative comments on posts in groups. 'Are you getting good results on LinkedIn? The professional social network is a force to be reckoned with. It’s a great tool for businesses looking to increase traffic and leads, as well as for people searching for new career opportunities who want to market their expertise. It’s an easy-to-use portal that facilitates the exchange of ideas whose primary purpose is to cultivate professional relationships, and its mentality and etiquette are vastly different than on Twitter and Facebook.
    [Comments] Week in Review August 31 – September 6, 2014: Posts and Podcasts
    Consider leaving a comment! 'Week in Review August 31 – September 06: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on SlideShare. You can catch a complete review, in addition to top links to give your small business a L.I.F.T by subscribing to  Whistle Stops Weekly  email newsletter. Fantasy Football: Conversation Station of the NFL.
    [Comments] The 5 Step Voyage of Creating Awesome Content
    ll refocus you on the five steps that you need to take to create interesting content that get shares, comments, engagement and loyal readers as well as content that generates leads. Optimizing your Content for Engagement: Content engagement, also known as social shares and comments, is not only important because of the Hummingbird Algorithm (Google’s update to SEO a year ago that placed more importance on social endorsements) but because the more your content is shared, the more readers you have. Ask for questions, comments or examples from your readers at the end of articles.
    [Comments] Individual Commitment to a Group Effort (Thoughtography)
    Consider leaving a comment! 'Coach Vince Lombardi said, “Individual commitment to a group effort — that is what makes a team work, a company work, a society work, a civilization work.” ” In football, you have individuals, that combine efforts to a corps, that make up a unit, that form a team. guard as part of the line as part of the offense which is a unit of the team. In various business, similar divisions combine efforts. Restaurants will have a prep cook as part of a kitchen staff preparing dishes for the serving staff to deliver to the customer.
    [Comments] 4 Best WordPress Plugins to Stop Comment Spam
    'Which are the best WordPress comment spam blocking plugins. Read more Read full original article at 4 Best WordPress Plugins to Stop Comment Spam ©2014 QuickOnlineTips. Probably most of you use the amazing Aksimet plugin which comes bundled with WordPress, but it is not enough to stop. All Rights Reserved. Blogging WordPress
    [Comments] Six Links Worthy Of Your Attention #220
    Facebook ''s research suggests that happy sentiment begets happy sentiment, and we know that angry comments on articles makes people dig in to their existing positions and ignore facts that don''t agree with them. Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "I just came back from two weeks at Burning Man. So I learned all about Rampart, the emergency medical services on the Playa. gigaom.
    [Comments] Creative, Improvisational, Focused, Quick (LIFT clips)
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. Learn: Find Your Own Creativity and Passion with Sir Ken Robinson. Can''t see the video in your RSS reader or email? Click Here! Creativity and Passion are in you, find it and let it work for you. Play). Improve: The World is Open for Play. Can''t see the video in your RSS reader or email? Click Here! Click Here! Video
    [Comments] Why people don’t get Google+
    The quick link or the witty comment shared on Twitter has the shelf life of maybe a couple of minutes before it’s buried in the Twitter stream. Facebook’s unruly algorithms judging the value of your posts aside, a Facebook post lasts a bit longer than a Tweet, and as people comment on it or share it with others the post develops into more of a conversation and it’s threaded, making it easier to follow and see who is engaging. 'Google+ is a great social network. can’t count the number of people I’ve said that to and they didn’t really believe me.
    [Comments] What My Podcast Is Not
    get a lot of comments about my podcast, Six Pixels of Separation. Back to those comments about the podcast. So, yes, those comments are valid. 'I can run off at the mouth quite a bit. especially, if you let me. like to talk. like to write. It''s what I do. It''s not for everyone. If you''re reading this, maybe it is for you (who knows). publish it weekly. I''ve been doing it since 2006. Every week. Over four hundred and twenty episodes. won''t be stopping any time soon. have written about why I podcast before. get to ask them the things that I want to ask them. I''m lucky.
    [Comments] To Lead Your Team Effectively, Lead Them To Success
    Consider leaving a comment! 'Guest Post by Sophie Eagan. Being a team leader can be an exciting role and bring with it great new challenges to overcome and problem solve. Not everyone is cut out to be a leader. truly believe only a handful of people actually have it in them. What I mean by it is the ability to solve problems quickly whilst boosting the moral of the team at the same time! In order to lead your team effectively – lead them to success. Boosting the moral is an important quality that every leader must have. This is where they tend to find out all was not as it seemed.
    [Comments] Why Social Media Engagement Numbers Suck (And What We Should Really Worry About)
    This recent article on VentureBeat  focuses on Facebook’s dwindling organic reach and paltry commenting and sharing activity, citing some research from Forrester that says that engagement is pretty abysmal overall for big brands (this is important, more on this later). Do they otherwise indicate that they like us, whether they “comment” or not? 'It’s not really a new topic, but it keeps cropping up. Social media “engagement” numbers and “conversations” just aren’t living up to expectations. What happens in the wake of this kind of discussion? What’s going wrong here? The end.
    [Comments] [Cool Infographic Friday] How Will You Deal With Your Digital Afterlife?
    Almost half (43%) of those polled said that they would want their social profiles closed down, while 20% said that they would want their profiles still active but simply closed for comments. One fifth were unsure as to what they would prefer and 16% would like their profiles to remain online with commenting enabled forever. 'I find this fascinating, if a little uncomfortable to think about. “ In a recent poll only 20% of UK adults admitted to having given though to what will happen to their social profiles after they die. Have you considered what your preference would be?” .
    [Comments] Three Reasons Relocating your Business Makes Sense
    Consider leaving a comment! 'Guest Post from  SocialMonsters. When you first opened your company, you found the perfect office space in a great neighborhood filled with people who were eager to give your business a try. Over time, your business has grown quite nicely and so has your workforce. On the other hand, the neighborhood has changed a bit and has you thinking: maybe it’s time to relocate. The following three reasons can help you decide if it’s time to move your company: You need more space. You want to save money. You want to be near your customers. Small Business
    [Comments] The Rise of Trollmarketing and Trashtweeting on Business Social Media
    Or at least making catty comments about other singing reality TV shows! 'Using trolling as a marketing campaign on social media. Advertising used to be so polite. Well except when it wasn’t. When Apple ripped into IBM with the Superbowl 1984 Ad, it was a shocker to the world. And unusual. Today it seems that every brand voice is experimenting with being obnoxious to get those much needed eyeballs that wander the ‘net lost in the Attention Economy. Dissing competitors is du jour. What’s up with that? Grab a cup of coffee while you read this and play the videos. HOMEWORK.
    [Comments] Top 10 Web-Based Personal Project Management Tools
    Comments can be added to the cards, allowing discussions on various topics. The disadvantage of AtTask is that though users can comment on specific tasks, but there is no earmarked area solely for discussions. I’d love to hear your experiences in the comment section. 'This is a guest contribution. Every time we encounter the phrase “project management”, the very first thought you might have is that only businesses undertake projects for managing their needs. In reality, time-bound activities can be dealt as a project, irrespective of size. ProofHub.
    [Comments] Outbound Links: Resource or Stamp of Approval?
    Consider leaving a comment! 'If you have outbound links, the site you are linking out to should always include quality and relevancy to the content you’re linking out from. The same can be said for your inbound links (links to your own stuff). Outbound links are hyperlinks pointing to places or pages that do not reside on your site. When we coach small business owners on their blogging practice, one of the key tips is At Least One Link Out  (this is also an example of an internal link).  The quality of their work. Whether they are good people. Who they associate with.
    [Comments] My Leadership Philosophy In A Nutshell
    I’d love to hear more from you in the comments. 'As I’m on the verge of starting a new executive role, leadership has been on my mind a lot. It played heavily into the interview discussions I had, because great leadership is going to be critical in guiding the company’s next phase of growth. So, I thought a lot about my “take” on leadership, which has evolved a great deal over the past ten years or so. Here’s where I’ve ended up. Share the Credit. Harry S. At the exec level, nothing you do is only because of you. Consistent Feedback.
    [Comments] Association Social Media: American Veterinary Medical Association (AVMA)
    Dr. Kim May oversees Professional and Public Affairs and does a lot as far as monitoring and responding to comments on Facebook, in particular comments that may require a response from a veterinarian. We’ve had people come on our Facebook page after regular business hours, or on the weekend, to post comments about AVMA positions they disagree with or to start arguments with other users on comment threads. There’s usually at least one of us regularly checking the feeds after business hours to make sure there are no problems or comments that need responses.
    [Comments] Insights From the First 3 Months of Daily Podcasts #SBTDshow
    Consider leaving a comment! 'When I first launched  daily podcasts  for Small Biz Tracks , I knew what I thought about the format as both a listener and a show host. hoped that our customers, readers of this site, and listeners of business podcasts would like it, too. Initial Goals. didn’t really have a goal to reach certain numbers quickly, though we’re already getting as many daily listeners to the podcast as we have daily readers of ConverStations. So far, so good. Production. The equipment I’ve used most has been. Recordium. Audacity. Auphonic. Dropbox. Buzzsprout.
    [Comments] I Might Have To Smack You If You Do This On LinkedIn
    Comment on others’ updates. 'I’m not naive. I’ve seen my share of rotten business practices, along with many good ones, some even great. I’ve witnessed people who try to do good, and plenty who seem to specialize in doing the opposite. Teaching marketing, and social and digital media for the past umpteen years, I’ve seen plenty of people try to find the easiest and quickest shortcuts around doing actual work to grow their business. In rare cases, this type of efficiency can be good. Others, not so good. don’t endorse those, but LinkedIn? C’mon! .
    [Comments] Top 3 Firebelly Blog Posts Of August
    Let us know in a comment below! 'Facebook was a popular subject on our blog in July, but interests varied in August. What would you like to see us write about in September? YOUR SELFIES TELL A STORY, PREPARE TO GET CREEPED OUT By Stephanie Daily Think about all the photos you take in a.
    [Comments] [VIDEO] Create Your #SocBiz Pilot Program #EmployeeAdvocacy #SocialEmployee
    Share your experiences in the comments!  . 'We are pleased to announce the release of our latest video in support of our best-selling book, The Social Employee. This latest video addresses one of today’s most pressing social business questions: how can an organization adopt social practices while minimizing risk? The answer, as you will see in the video below, is to begin with a social business pilot program. At Blue Focus Marketing, we have designed a new consultancy opportunity in order to provide businesses with the know-how to ensure their pilot programs take off. Step 1: Listen.
    [Comments] Digital Sabbaticals are Healthy
    The notifications were generic: people inviting me to like their pages, people inviting me to future events, people commenting after I wrote comments, people liking or sharing content on my wall. '“It’s only by having some distance from the world that you can see it whole, and understand what you should be doing with it.” ” - Pico Iyer. Five days after logging off Facebook to spend time with family and enjoy the other side of the country, I returned to the social networking site and observed 6 private messages and 67 notifications. Thanks for reading.
    [Comments] Fantasy Football: The Conversation Station of the NFL
    Consider leaving a comment! 'I don’t “play” fantasy football, but I know many who do. At this time of the year, it’s on the lips, minds, and hearts of many men and women as the NFL season is about to kick-off. There was a time, in the early days of fantasy sports, that the league would not dignify or validate the reality of the fantasy – and in some early cases battled against it. However, the league and teams got smart. Fantasy football is a big part of the conversation outside of the product of what happens on the field. The NFL knows this. Small Busines
    [Comments] Are You Ignoring this Important SEO Strategy?
    The key point is that, you can actually do well in SEO by creating content that people would want to save, bookmark, share, comment on, and make as a reference. 'This is a guest contribution from Al Gomez. So, you have a new business – a new product to market. So now what’s next? Perhaps Perhaps you are thinking about getting traffic, or how to have more visitors to your website? If so, then expect that your mind will be abuzz with terms such as social media, SEO, AdWords, videos, banner ads, articles, etc. Or, it will be empty and blank. Focus. Custom Google Analytics .
    [Comments] Getting Comfortable With Crap Doesn’t Mean Satisfied
    Consider leaving a comment! 'A lot of business owners I talk with want to start on that project or this next to-do item, but they often get “ cooked in the squat ” (watch Zig for explanation). They have plenty of excuses and reasons that sound good, but really these excuses are crutches preventing them to get going (and keep growing). wonder sometimes if perfectionism is the core problem, but even that might be an excuse. Give yourself permission to be crap. Now you might be saying, “Hold on there, brother – what wrong with quality and high standards.”
    [Comments] 11 Actionable Writing Tips [+Examples]
    Without an appropriate CTA, you’re practically wasting your readership — you don’t even get a chance to convert them into completing a certain desired action, whether that be subscribing to a mailing list, buying a product, or even just commenting. Example: End with a question and a “Let us know in the comments!” ” CTA if you’re trying to convert readers into writing comments. Let us know in the comments! 'Image source. Engaging a blog reader is a hard thing to do, especially in this digital age. Be Statistic-Friendly.
    [Comments] Week in Review August 24 – August 30, 2014: Posts and Podcasts
    Consider leaving a comment! 'Week in Review August 24 – August 30: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on SlideShare. SmallBiz Tracks Week in Review: August 30, 2014 from Mike Sansone. You can catch a complete review, in addition to top links to give your small business a L.I.F.T by subscribing to  Whistle Stops Weekly  email newsletter.
    [Comments] Hang Around Smiling People Often (HASPO) #Thoughtography
    Consider leaving a comment! 'We talk a lot about how finding focus leads to finding better flow. Smiles are like an additive to your inner fuel tank and one of the more contagious ingredients of life. That’s why we always suggest to Hang Around Smiling People Often (HASPO). Work works better with smiles. Stay contagious and courageous. Photo on Pixabay by Ben_Kerckx. Hang Around Smiling People Often (HASPO) #Thoughtography is a post from: ConverStations. You just finished reading Hang Around Smiling People Often (HASPO) #Thoughtography ! Thoughtography
    [Comments] The Imperative Of Hope
    It''s got the date, time and even who else liked it and commented on it. 'How are you feeling these days? Facebook is a fascinating social experiment. Post Robin Williams , I feel a steady stream of people dealing with anxiety and depression coming forward to tell their story. As stigmatized as this may still be in our society, I often wonder who among us doesn''t have some form of anxiety and depression about something at some point in their lives? Most of us dull it via things like drinking or drugs, and simply think that we''re just numbing the stress of the day. Amazing. it us.
    [Comments] How I Balance Personal and Professional Online Today
    block, unfollow and refuse to engage people the minute things get insulting on a personal level, or when they devolve to mudslinging and nasty comments. think that about covers it, but if you have any other questions for me about how I make judgment calls or what my personal approach is to any of this, feel free to ask in the comments. 'I’ve been visibly online since approximately 2004 or so, in varied media and communities online. Earlier if you count much more nerdy things. So, disclaimer: these aren’t rules either. So here goes. My general philosophy. Blogging.
    [Comments] Business Can Be Funny Business (TV Clips)
    Consider leaving a comment! 's we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Sometimes, Sometimes, Hollywood can present the operations of a business as a funny business. Often, there is truth in humor. Here are four funnies for your weekend. Best of The Office Pranks. Can''t see the video in your RSS reader or email? Click Here! Launching a Start-Up? There May Be Haters! Can''t see the video in your RSS reader or email? Click Here! Pitching Ideas – Even the Ridiculous One. Click Here! Click Here!
    [Comments] Identify, Expand, Organize, and Rethink Your Business (LIFT Clips)
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. Learn – How to Identify an Opportunity and Launch Your Business. Can''t see the video in your RSS reader or email? Click Here! Improve – Expanding Our Perception (Improving Our ‘Now’). Can''t see the video in your RSS reader or email? Click Here! Flow –  How to Organize Your Thoughts.
    [Comments] Six Links Worthy Of Your Attention #219
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "This is the sort of thing the Internet is great at. How military gear has changed as a result of technology and how we fight wars, for the last thousand years." " (Alistair for Hugh). The $5 Logo - The Folyo Notebook. "Can you get a well-designed logo for five dollars? The answer? " (Alistair for Mitch). " (Hugh for Alistair).
    [Comments] [Video] How the Social Employee Fuels the Brand #SocBiz
    Share your thoughts in the comments. 'A few days ago, we unveiled our most recent video in support of our Amazon best-selling book, The Social Employee. As our roster of video content continues to expand, we find ourselves circling back on our earlier videos as a way of revisiting the concepts presented in them and exploring some real-world examples. Today, we look at our video, “ What is a Möbius Strip ?” The Möbius strip is a nifty object—like a little embodiment of infinity—and its unique properties make it an excellent analogy for how modern marketing communications should operate.
    [Comments] Hospitals Operating with a More Social Approach
    It’s a way to reach a large numbers of people, have a forum for questions and comments, and provide information. 'When many of us think of social media, we think of teenagers sending pictures and snarky remarks, or middle-aged women planning high school reunions and sharing their kids’ latest achievements. However, there is much more to it. Most businesses these days would be at a loss without social media; it’s a huge marketing facet and one that opens a great informative forum. Even hospitals are deep into social media and seeing important benefits from its use.
    [Comments] Make The Connections That Change Your Business
    After that, the discussion starts in the comments and other readers share their insights. 'Are you involved with your local community? For some, involvement means your kids go to the local school and you eat at the neighborhood pizza joint occasionally. But for a business, local events can create a lot of benefits. Casey Meraz has a really interesting hobby: he hosts and runs local events. He shares his enthusiasm on Moz with a great article called  Local Event Marketing: Earn Links, Build Citations, Get Reviews, Increase Foot Traffic, and Win at Local SEO. I’m impressed.
    [Comments] Voice of Customer (VoC) Metrics for Small Business
    Please share in comments below. Consider leaving a comment! 'Guest Post by Trevor Grey. One thing that I found common with all of my clients was that although their prerequisites were different, they were all looking to launch a VoC program but felt uncertain about the key metrics they should be using. Before they shared their goals with me, I had one piece of advice for all of them, which was not to feel tempted to mimic another company’s Voice of Customer program or metrics. VoC metrics vary from one niche and between the size and type of business. But what metrics to use?
    [Comments] 7 Tips to Hire the Best Freelance Writer
    Please let us know in the comments! 'Image source. professional freelance writer can turn your content from drab to fab, drive readers to your door, and write engaging copy that will help make conversions. Finding the perfect writer for your business, blog or other endeavor can seem daunting, but it really comes down to a few basic steps and guidelines. Whether you are looking for a ghostwriter for your blog, a copywriter for your website, or a business writer to create smart marketing content, the following guidelines can help you find the best freelance writer for your needs.
    [Comments] Important Message for Subscribers to DannyBrown.me
    Related Stories Loyalty Is Not a Given – Like Trust, It Needs to be Earned The B t Excuses for Attitudes Towards Women Needs to Stop Blog Comments, Digital Universes, and the Future of Social Conversations. 'A little over two years ago, I shared a post on why I was leaving Feedburner which, up until then, had pretty much been the go-to service for bloggers looking for an easy way to offer a subscription service for readers, either by email or RSS. At the time, I mentioned I was moving to Feedblitz, and offered reasons why. Email Subscribers. that I feel you will really enjoy.
  • ENGAGE  |  FRIDAY, AUGUST 29, 2014
    [Comments] Enough From the Naysayers: Sponsored Content Is Just Scratching the Surface
    Tell us about it in the Comments 'A recent Contently study has some unkind results for digital content marketers. But is it time to sound the alarm, send out an SOS and abandon ship? Not so fast. The study, Sponsored Content Has a Trust Problem , reveals what its authors claim is a deep-seeded skepticism among readers in the recent wave of native ad content populating the pages of your favorite blogs and websites. Marketers and journalists are no strangers to public skepticism — and it’s easy to see why some readers would take any “branded” content with a grain of salt. Oh boy.
    [Comments] Social Media Can Boost Your Subscription Business: Here’s How
    Consider leaving a comment! 'Guest Post from  SocialMonsters. Businesses that sell a service via recurring or subscription billing have an ongoing operations and revenue stream to promote and maintain. solid social media marketing plan can position a subscription business like this to grow exponentially and extend promotional reach with online engagement and community building. What Type of Businesses Sell Subscriptions? It’s not difficult to set up a monthly subscription billing model for products and services. Step Up Subscription Business with Social Media. What to Watch Out For.
    [Comments] Return Hither
    Consider leaving a comment! 'So many thoughts. Along with so much to do. It’s not so much a time of short-attention span thinking. In our own defense, with the amount of messages that tug at our senses, living with quick-attention is our protective filter in the war of signal vs. noise. So many thoughts. Where do your thoughts live? Perhaps… a To-Do List. Journal. Index Cards. Post-its. Whiteboard. voice recorder. Yesterday. Tomorrow. wondering what others think. back to the to-do list. shopping. calendar. Return hither. To this point, this place, this time. Count to ten.
    [Comments] A Twitch In Time
    In the past half-decade, massive online communities have been created for people who like to sit back and simply watch others play and comment on their games. 'Admit it, you had no idea what Twitch was until Amazon bought it for one billion dollars, right? And suddenly, I''m watching two guys do something in Minecraft , and I have no idea what they''re doing because they''re speaking Norwegian (and, I wouldn''t have even known what language they were speaking, if it weren''t for Google Translate ). People are into it. That''s it, I am officially out of loop. It is my being. advertising.
    [Comments] Lawyers: One Of The Most Important Questions You Can Ask Your Clients
    If you can think of additional ways to ask that same question, please share them in the comments below, or let me know at nancy@myrlandmarketing.com. 'I was just reading an email from WordPress expert Chris Lema about his recent search for a new job. He was discussing what made him choose one employer over another. Something he said stuck with me because it could help you as you begin working with your clients, and as you continue working with current clients. Chris shared: “Karim’s [Chris''s new employer] focus, however, wasn’t on title or salary. It’s easy. Be patient.
    [Comments] How Do Optimists Stay Inspired?
    People on the Internet are so cynical; just read the comments on any article. 'It’s not always easy to be an optimist. speak from experience: we’ve recently moved to a new office and been trying to expand into new markets which can be a stressful situation. That said, many of you know of me as a pretty big optimist and often try to cheer on people around the Internet. Think of it as the Chicken Soup for the Marketer’s Soul. You might think it’s exhausting to keep up such a pace – guess what? It is! So, how does the person giving inspiration get inspired?
    [Comments] Is it worth investing in social media?
    IG accepts no responsibility for any use that may be made of these comments and for any consequences that result. 'As key American indices were hitting new record highs last month, Janet Yellen issued a statement – alongside a Federal Reserve report – warning about the stretched nature of social media stocks. For the chair of the Federal Reserve to issue such a direct warning to the markets was highly unusual, and a telling reflection of the huge enthusiasm that traders seem to be feeling about social media. And Ms. Around the time of Ms. Spread bets and CFDs are leveraged products.
    [Comments] Finding Focus Begets Finer Flow
    Consider leaving a comment! 'Creating and finding a flow is important for many business owners. But But is it really flow they seek? Finding flow as a business owner can be difficult. Phone calls, employee situations, scheduling changes, delivery delays … the tyranny of the urgent seems to beset many owners in their search for “flow” Stop searching for flow – you already have it. It might not be the flow you desire, but if you’re breathing, you’re flowing. In order to find flow, one must first find focus. Multitasking is a Myth. Poor flow? Click Here!
    [Comments] Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field
    Totally agree with you on the London Hotel comment regarding SEO; every time we open our doors we have to turn people away because they want to rank for a term we’re working on for another client. In fact I think a lot of people reading this are going to read your comments, which you coupled with some great marketing ideas, and think “I can do that” and I hope it inspires them to take action. As always, comments are always appreciate so we both welcome any feedback. Today I would like to introduce one of those people, Matt Prados, to the world. Investing.
    [Comments] Association Social Media: National Business Officers Association (NBOA)
    Contact Melissa  @mzindaa or Melissa.zinder@nboa.org , or post a comment here. 'In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media.  . 1)     First things first – in what department in your organization does your role sit? Got questions?
    [Comments] 5 Writing Tips to Drive Your Readers to Action
    Let us know in the comments! 'Image source. Think about this for a moment: what, exactly, is the purpose of a blog post? If you’re thinking increased traffic, audience exposure, and authority & brand building, you’re wrong. Those are just side benefits a blog post brings and channels through which the real purpose is achieved: more sales. Growing a business’s bottom line is the essential goal of practically every marketing strategy you employ. But driving your readers to action isn’t as easy as it looks. Link to the Conversion Page. Image source. Image source.
    [Comments] Get Better at Getting Better
    Consider leaving a comment! 'If you believe that, even as experienced business owners, we should still Always Be Learning , then you probably also are wise to opportunities to get better at getting better. In a similar vein to the practice of Go Get One More , getting better at getting better isn’t as much a practice of perfectionism , as it is a steady stream of improvement, measuring yourself today against yourself prior to today. Being your best is not necessarily a destination, but a continual journey. It takes concentration, clarity, and discipline. Brain Stew
    [Comments] How to Create Massive Value Content & Blow Your Readers’ Minds
    They relate with your post, thank you and leave tons of comments. And you wait for the comments to pour in. Do you see how it’s got 171 comments? 'This is a guest contribution from Pooja Lohana. Let’s face it. Your readers are selfish. The moment they land on your blog, they look for “what’s in it for me?”. And that’s not such a bad thing after all. Knowledge is power. Once you know what they are looking for, you can serve it to them. At the time of writing this, there are 152,000,000 blogs on the Net. But eventually, you will end it all in frustration. Get the gist? TITLE.
  • DEVUMI  |  TUESDAY, AUGUST 26, 2014
    [Comments] 6 Steps to Get More YouTube Views Easily
    Not only will you need to get involved in the community of YouTubers that are broadcasting video,s but responding to your viewer comments will also help. Check out how PewDiePie (Pew – Dee – Pie) gives a shoutout to his fans every Friday, and isn’t afraid to tackle negative comments. 'We all want to get more YouTube views, an active audience that watches your videos is the whole point of the platform. How do you get more YouTube views as everyone else is trying to do exactly the same thing you are? Steps to get more YouTube views! Optimize your YouTube video titles.
    [Comments] 3 Types of Editorial Calendar to Manage Your Business Blog
    Editorial Comments – Threaded commenting in the admin for private discussion between writers and editors. 'This is a guest post by Sarah Arrow, and is part of her 30 Day Blogging Challenge. If you’re going to grow your blog, and publish content that your audience will love on a regular basis then you’ll need an editorial calendar. In this post I’m going to share with your three types of editorial calendars, and how to populate them so that they free up your time and work for you. What sources are trusted and what sources are considered unreliable?
    [Comments] An Elegant Way To Keep Track of Your Blog Ideas
    Of course, feel free to leave your comments about the Go Blogging in the comments below or  Google+. 'Tell me something…. Do you struggle with publishing a weekly blog post? How about recording new blog post ideas that pop into your mind throughout the day? Yes on both counts for me. know that I must write a post but my weekly blog post often slips to the bottom of my To Do list. Since my To Do list is tucked away on Evernote and Trello, its easy to forget that I need to write a post. Basically, out of sight out of mind is my achilles heel. Here’s what we created. Thank you.
    [Comments] Is Brand Advocacy Part of Your Marketing Strategy to Reach Tradesman?
    Some brand advocates will surface on their own by commenting on your blog or website several times or talking you up on an online forum.  Others might offer positive comments on a survey or warranty card. 'Let’s face it, in an ideal world we’d all want our customers to love us! We all know that’s not going to happen, but I’ll bet you might have more advocates for your brand than you think. Why are brand advocates important? Studies show that people rely on peer recommendations and reviews before purchasing goods. They are your ambassadors in the trades.
  • ENGAGE  |  MONDAY, AUGUST 25, 2014
    [Comments] Forget the Ice Water; Conquer Your Real Fears Instead
    Check out the Fearless Challenge below—and let us know your fears in the Comments—or better, post them to the website in support of cancer research!  . 'While the #icebucketchallenge continues to dominate your Facebook newsfeed, there’s another challenge that could be trending soon. The Canadian Cancer Society has launched the Fearless Challenge, its effort to “reframe some of the conversation around cancer, and also raise a load of money in the process.”. Created by Lowe Roche, the effort challenges everyday people to post their deepest fears on the society’s website. Image: Flickr
    [Comments] Showing Off the Benefits of Your Work
    Consider leaving a comment! 'Many small business owners, especially those in small towns, don’t like to show off. When I say things like, Show Off Your Backstory or Show Off Your Customer Testimonials , the hesitation is recognizable. sensible amount of modesty and humility is admirable. However, in business, putting your best under a spotlight is part of the process of doing business. Your front window displays your best merchandise. Your display case spotlights the best you offer, whether it’s baked goods or jewelry. Organizing paperwork in a simple manner. Small Business
    [Comments] How can Business Owners Enhance Their Success on Social Media?
    This can make your customers feel like they are lost in a huge crowd and no one pays attention to their comments or posts. It doesn’t matter how important or informative the status is; many comments will be focused on the errors you made. 'It doesn’t matter whether you own a small business or you have already established a successful brand; the charms of social media can enhance everyone’s success! If you stick to the right strategy, it won’t be difficult to reach a greater audience and start turning your base of followers into profit. The following tips will help you do that!
    [Comments] Always Going Back to School
    Consider leaving a comment! 'Many parents are experiencing (rejoicing?) the special time of year called “Back to School.” ” For students, teachers, and parents this time of year can be special memory makers. For business owners, going “Back to School” should be an ongoing event for themselves and their team. Barbara Sher said, “You can learn new things at any time in your life if you’re willing to be a beginner. If you actually learn to like being a beginner, the whole world opens up to you.” Distance Learning (often self-paced). Research.
    [Comments] The 5 Step Formula for a Perfect Blog Post
    Let me know in the comments. . 'Breaking Down a Perfect Blog Post. When your blog just isn’t taking off or seeing the readership you hoped for, It can be easy to blame low numbers on outside factors when the actual problem might be your blog writing methods. An effective blog contains the fresh and useful content that audiences want to devour and delivers it in a way that appeals to both readers and search engines. The topic is useful and new, or a fresh take on an old subject. Content is broken up with subheaders. Powerful action words are interspersed with facts and stats.
  • T2 SOCIAL  |  SUNDAY, AUGUST 24, 2014
    [Comments] The Three Ts of ContenTTT Creation – Type. Tone. Timing.
    Tell us about it in the comments below or on Twitter ! 'When it comes to content creation, there are a few very important criteria to consider. Your content creation process should not be a fly-by-night approach in the hopes that it resonates with your target audience. Effective content creation and promotion builds off of a carefully laid out content strategy. In order to begin developing and optimizing that strategy, there are several considerations that need to be taken under advisement. Among those, one of the most important is going to be the Three Ts – Type, Tone, Timing.
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