• CONVERSTATIONS  |  SATURDAY, NOVEMBER 22, 2014
    [Comments] Fail, Perfect, Early – LIFT Slides 11-22-14
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on  SlideShare  that might help you in building a better business presence and a smoother work flow. Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, , decks from SlideShare, LIFT clips, and other videos shared via feeds. Note : Every Sunday afternoon, our  Whistle Stops Weekly newsletter  is sent with at least one resource or link to L.I.F.T. your presence or practice. 
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 22, 2014
    [Comments] How-To’s, Holidays, and Habits – LIFT Clips 11-22-14
    Consider leaving a comment! 'We are always looking for ways to give small business owners a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – How to Look Better on a Webcam Can''t see the video in your RSS reader or email? Click Here! IMPROVE – Holiday Trends for Small Business Can''t see the video in your RSS reader or email? Click Here! FIND FLOW – What Makes a New Habit Stick? Can''t see the video in your RSS reader or email? Click Here! Click Here! Subscribe today.
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 21, 2014
    [Comments] Six Links Worthy Of Your Attention #231
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we''re recommending to one another: A Free Dive In Japan - Roads & Kingdoms. I was in Tokyo recently. Every time I visit the country I''m amazed. There really is no place like it on earth, combining formality and tradition with exuberance and a thirst for the new. Spoiler alert: 60-year-old female divers." The bad news?
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 21, 2014
    [Comments] Become A Connector
    Feel free to use the comment section below to let me know what you think of this course. 'Do you have one hour and forty-five minutes to spare? I''ll admit it, I have been sucked into the vortex that is Skillshare. For a very normal monthly fee (like, ten bucks), you can take a whole bunch of fascinating courses. Not the kind of courses that you probably see in catalogues or through the continuing education department of your local college. This is my kind of school. Smart classes. Relevant Topics. Right to the point. . This week, Seth Godin launched his latest course on Skillshare.
  • SOCIALNOMICS  |  FRIDAY, NOVEMBER 21, 2014
    [Comments] 6 Must-Read Books For Young Startupers
    Share them in the comment below! 'In today’s competitive business world, there is now a growing population of younger generation who invest on entrepreneurship. Starting and growing a business into something that is profitable and sustainable is not easy. For some, it may seem overwhelming and a very risky investment but for those ambitious youngsters, it’s never too early to chase their dreams of becoming a business owner. Moreover, there’s no shortage of useful tips out there that will help you in making strong business decisions. The Lean Startup by Eric Ries.
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 21, 2014
    [Comments] Best Practices and Ideas for a Content Audit
    Consider leaving a comment! 'We often use Fridays as a showcase for Guest Posts that help business owners – like this one on opening an online store. We try to publish two such posts each Friday. The afternoon’s post didn’t show – so, practicing from the recent How I Use Feedy and Pocket post, I’ve found some of the better pieces on conducting a content audit for your site using Feedly Power Search and my Pocket tags. This will make for a great weekend project. This piece gets you ready. Ready? Simple to follow with great examples. Blog Coach Small Busines
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 21, 2014
    [Comments] How To DIY An Online Store For Small Business Owners
    Consider leaving a comment! 'Writtten by Geoff Austin Ecommerce continues to grow and is worth over $304bn in the US right now. The peak online selling period has started and will run until Xmas. Black Friday which comes at the end of November is worth $1.2bn in sales. So it’s easy to see the benefits of selling online. Yet according to the NSBA , 72% of small businesses are still not selling their own products online. In this post we show you how easy it can be to create an online store yourself. It may be that you’re short on time, or your technical IT skills aren’t up to scratch.
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 20, 2014
    [Comments] SEO Isn’t Dead: 10 Ways to Use It for Business
    Write quality content that people comment on, share, and talk about. Share in the comments! 'While it may come as a surprise to some people, SEO is still alive and kicking. magazine published click-bait piece recently with the title “ SEO is Dead. ” It promoted a “new” concept they refer to as online audience optimization (OAO). But here’s the thing. OAO isn’t anything new. In fact, it’s what smart SEOs have been doing for a really long time. They’ll help you win, regardless of what algorithm updates Google throws at you: 1.
  • SOCIALNOMICS  |  THURSDAY, NOVEMBER 20, 2014
    [Comments] 4 Brands Who Are #Winning on Social Media
    Understanding the behaviour of people online is vital for the success of Destinology: “people love to like, comment and share images that are striking and inspiring”. 'Social media is an increasingly important part of a brand strategy. As the transition from print to digital media continues, social media channels represent an opportunity for direct dialogue between brands and customers. If used in the right hands, it is an incredibly powerful tool: below are some brands who have their fingers on the social pulse and have seen great benefits as a result. British Airways. Destinology.
  • ADAM SHERK  |  THURSDAY, NOVEMBER 20, 2014
    [Comments] 10 Things That Expose Good Sites to Google Panda
    Update: for more on this last point see the comment from Michael Cottam below). 'Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. But the unfortunate reality is that with just about every Panda update well-established brands with good content get caught in the filter. We work with a lot of major publishers and nearly all of them have had at least a few titles get hit by Panda in recent years. Here’s an example of site that was hit by Panda 4.0
  • SPIN SUCKS  |  THURSDAY, NOVEMBER 20, 2014
    [Comments] The Uber Issues Cannot Be Fixed by PR
    The executive, Emil Michael, made the comments in a conversation he later said he believed was off the record. Comments ginidietrich Danny Brown Just finished catching up on. 'By Gini Dietrich Yesterday I spoke at the PRSA Chicago  monthly luncheon. It was awesome because I was in my own hometown (yay!) and I was among my peeps. There is nothing like speaking to a room full of people who understand your language. You’re in PR? totally know what you do every day. Some people in the room even knew what the big, green Bacon’s books were! No amount of PR can fix this.
  • CONVERSTATIONS  |  THURSDAY, NOVEMBER 20, 2014
    [Comments] How I Use Feedly and Pocket
    Consider leaving a comment! 'I share a lot of links and resources. But, I don’t share everything. At this writing, I have 839 feeds (sites, blogs, search strings) in my Feedly Reader. This indispensable tool allows me to skim, search, save, and share relevant items in a variety of ways: Send Specific Feed Items I email industry-specific or interest-based items to individuals when I think they can find value for their business or possibly use for their blog or Twitter feed. The other day, I found something about pet care. probably send 15-20 items a week to folks.
  • SOCIALNOMICS  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] 4 Ways to Turn Boring Data Into Captivating Content
    Give it a try and let us know how it goes in the comments below! 'Whatever industry you’re in, there’s a strong chance that you have quite a stash of data sitting around. And guess what–market and competitor research (and any other data you may have gathered) doesn’t have to be boring and can even add value to your customers. Turning data into captivating content is a great way to make it work twice as hard, giving you more bang for your buck. Pay attention, and turn your boring data into content you can be proud of. Turn Your Data into an Interactive Tool.
  • SOCIALNOMICS  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] 4 Companies Changing How We Communicate Online
    Let me know in the comments section. 'Today’s technology moves so fast we rarely take a moment to step back and look at the impact on our lives. The way we communicate online is rapidly changing thanks to several key companies and their innovations. In the post, I wanted to take a moment and recognize three companies that are playing an integral role in changing the way we communicate, and one company that I believe you’re going to see big things from in the future. The Three You Know: Snapchat. Snapchat is  changing online communication  by making it less permanent. Reddit. WhatsApp.
  • CONVINCE & CONVERT  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] Does Your Inbound Marketing Funnel Have Enough Room For Trust?
    As your subscriber receives your content over and over, they should slowly transition from a casual reader into an outright advocate – frequently recommending your content via social media, and regularly participating in your comments section as new content is published. After months of blogging, tons of emails, and probably a comment or two on your blog, your advocate may be ready to become a customer. 'Do you remember the first time that you realized the true power of inbound marketing ? Through the talk, I collected more than 50 email addresses from the attendees. Trust.
  • PUSHING SOCIAL  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] [Podcast] Episode #27: How To Get Your Content Noticed
    Option #3: Leave a comment here. 'Ok, you’ve been producing some crazy good blog posts, podcasts, infographics, and compelling short-run videos that tell your story. What next? How do you get your inspired content noticed and shared? That’s what Laura and I tackle in this episode of the Pushing Social Podcast. You’ll love it. Enjoy. Have A Question for Stan & Laura? Option #1: Tweet your question with hashtag #PSPodcast. Option #2: Leave us a voicemail message with SpeakPipe! Ask your question and it’s very likely we’ll answer it on-air. So ask away!
  • WRITTENT BLOG  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] 22 Must Know SEO Writing Tips for Higher Rankings
    Let me know in the comments. 'Image source. SEO writing tips in 2014? With all that has happened in search in recent years, do we really even need them? The answer is yes. Despite all the speculation in the industry,  SEO is not dead , and it can still help you rank in SERPs when creating content. Don’t worry, no keyword spamming or black hat tactics. m talking about writing optimized content using Google-friendly best practices. After all, when you spend time and money on quality content, your prospects should be able to find it. Want to get a leg up on your competitors? Plan ahead.
  • SPIN SUCKS  |  WEDNESDAY, NOVEMBER 19, 2014
    [Comments] Join Paul Roetzer for a Special Author Q&A Today
    Come back here, scroll to the bottom, and write a comment in the form of a question. As soon as you hit “post comment,” Tom will see it and reply to you. Don’t forget—you have to actually leave a comment, ask a question, or participate in the chat to be entered in the drawing. 'By Lindsay Bell It’s already mid-November, which means we’re this  much closer to Christmas. It’s just painful to think about, really. But one great thing about this time of year (other than Thanksgiving, of course!) is people and organizations really jumpstart their planning.
  • SPIN SUCKS  |  TUESDAY, NOVEMBER 18, 2014
    [Comments] How to Write a Business Book Without Losing Your Soul
    Comments LauraPetrolino Thanks Laura. 'By Jeremy Miller Writing a business book is one of the most rewarding and difficult things you can ever do. It’s incredible to consolidate your thoughts and put them down in a long form document. It’s incredible to create a product that will bring other people value. It’s incredible to have people read it, share it , and appreciate it. But creating that product, that book, can tear the soul from your body—especially if you don’t have a plan. strong plan is your savior when writing a business book. The same goes for writing a business book.
  • SOCIALFISH  |  TUESDAY, NOVEMBER 18, 2014
    [Comments] Top 5 Reasons Your Social Media Marketing Campaign is Failing (and How to Fix Them)
    This can be from the initial interaction – responding to comments on posts or announcing the winner of a sweepstakes on time. 'This last 2-3 years saw businesses flocking to social media in droves. Thanks to the push from the media and success stories of a few top businesses, everyone came looking for their own pot of gold. Yet not many found it. Most people believed in the old cliché, ‘build it and they will come’, but it simply isn’t true. Let’s take a look at some of the top things businesses should fix to improve campaign conversion rates.
  • CONVINCE & CONVERT  |  TUESDAY, NOVEMBER 18, 2014
    [Comments] 8 Simple Tweaks to Boost Website Conversions
    Please let me know in the comments because the best suggestion wins a copy of my book, Web Marketing That Works. 'Since I discovered the sheer power of releasing premium content on opt-in landing pages in 2011, we’ve released over 40 marketing templates, e-books, and cheat sheets. Honestly, most people find our tools via Google, so the conversion rates are particularly high since they are in an “active” searching state rather than a “passive” blog reading mode. Our overall list building strategy was going well at the start of 2014. Sessions. Conversion rate. New subscribers. Jan 2014.
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 18, 2014
    [Comments] Planning Your Work and Working Your Plan
    Consider leaving a comment! 'During  coaching calls , there is a lot of discussion early on about planning your work: How much time invested in social media consumption, creation, and conversation When and Why you should post on your blog or write an eBook Who to connect with online or offline What and Where to find resources to curate and share Following up on leads generated from the activities above I’ve found that those owners who plan ahead and follow-through with their planning have more time available and more measurable success. Discipline without Direction is Drudgery.
  • FEVER BEE  |  MONDAY, NOVEMBER 17, 2014
    [Comments] Motives Matter To Members - Building A Community When Trust In Institutions Is Low
    Prune your own social media posts for any possible action/comment that could expose you as a hypocrite. 'When a member joins your community, they're giving you power. The more people in your community, the more power you have. That power might mean more money, more prestige, greater efficacy, bargaining rights etc. Members don't mind you benefitting from their participation -  as long as they feel you have their best interests at heart first.    They leave if they feel they're being used.   Trust in almost all institutions is shockingly low.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, NOVEMBER 17, 2014
    [Comments] 6 Warning Signs That Your Hat Is Turning Black
    Along with some great observations, these 6 warning signs were mentioned: paying people to be active on your social media content with likes, comments, subscribes, or clicks. 'You should be familiar with the idea of white hat/black hat. In the early days of black & white western shoot-em-ups, the good guys wore white hats and the bad guys wore black. It was a simple visual letting the viewer know what was happening. So this simple signal comes in handy to identify good guys vs bad guys in a lot of areas. using automated programs to follow and unfollow subscribers.
  • WAXING UNLYRICAL  |  MONDAY, NOVEMBER 17, 2014
    [Comments] Monday Roundup: Business Best Practices
    As a business owner, what best practice tips and tricks can you share in the comments below? 'Smart small business owners are constantly learning and sharing tips and tricks of the trade, not just to stay ahead of the pack, but to keep their own skills sharp. This week’s roundup features seven posts from around the web that focus on business best practices. Image: Sung Ming Whang  via Flickr, CC 4.0. The Psychology of Pricing. Why: Do you want to know how to price your products more effectively? Before You Respond to that Email, Pause. 10 Must Read Content Marketing Posts for 2015.
  • SPIN SUCKS  |  MONDAY, NOVEMBER 17, 2014
    [Comments] Anonymous Social Media: Why You Shouldn’t Participate
    But we have short memories and I had the same kind of shock when I read a comment on a blog post last week about how much this person hates their job and wishes he’d get fired. 'By Gini Dietrich. It’s been a few years now, but I remember an example of a woman who tweeted how much she hated her job and her boss. Her boss saw the tweet and tweeted back, “You’re fired.” ” It was one of those train wrecks you couldn’t help but watch and it reminded you not to put things in writing you didn’t want to come back to you. Anonymous Social Media.
  • CONVERSTATIONS  |  MONDAY, NOVEMBER 17, 2014
    [Comments] Tom Seaver: A Model of Consistency
    Consider leaving a comment! 'In baseball, Tom Seaver was a model of consistency. He still holds the highest mark of votes on his way into the Baseball Hall of Fame. In baseball, my theory is to strive for consistency, not to worry about the numbers. If If you dwell on statistics you get shortsighted, if you aim for consistency, the numbers will be there at the end.  ~ Tom Seaver  #136063133 / gettyimages.com Upon my return after a year of serving in the ministry mission field (domestic), I knew consistency would be a key to rebuilding. Small Business
  • FEVER BEE  |  SUNDAY, NOVEMBER 16, 2014
    [Comments] We're All Using Different Definitions Of Community, Here Are The Differences
    At this level, comments on news websites, customer service channels, and more are considered a community. Those that post comments on the HuffingtonPost, for example, are considered a community here. Those that post comments on blogs or on news stories usually don’t count, for example.  What works to create a movement like Obama’s is different from work works to facilitate a lot of blog comments on news stories, which is different from what works to build communities that foster genuine relationships. 'There is a lot of advice about building communities online.
  • WRITTENT BLOG  |  SUNDAY, NOVEMBER 16, 2014
    [Comments] 7 Ways to Spot Epic Copywriters for Your Site
    If you run a search on their name, you might come across guest posts, blog comments, forum discussions, etc. Please share in the comments. 'Need some web content for a landing page? No problem, hire a copywriter. But when you’ve invested heavily in your website and need compelling copy that effectively generates sales, leads, and conversions, what you need is an epic copywriter. Yes, there are many good writers out there, but not all of them can produce the type of copy that prompts action. Even those who can may not always be suitable. Epic copywriters get you results – ROI.
  • T2 SOCIAL  |  SUNDAY, NOVEMBER 16, 2014
    [Comments] Predictive Analytics for Data Beginners: An Introduction
    Tell us in the comments below or on Twitter ! 'Predictive analytics are on the rise in terms of popularity and importance, and for data beginners, they can be quite intimidating. Imagine a world where you could predict what would happen before it ever took place and be able to plan accordingly. It might sound like something H.G. Wells would write about, but in fact, this is the world we’re living in; this is the world of predictive analytics. Let’s start simply with a look at predictive data from the marketing side. Predictive Analytics in Marketing. Where the Two Meet.
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 16, 2014
    [Comments] Week in Review: Posts and Podcasts Nov 9 – Nov 15, 2014
    Consider leaving a comment! 'Week in Review November 9 – November 15: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. SmallBiz Tracks Week in Review: November 15, 2014 from Mike Sansone. You can catch a complete review, in addition to top links to give your small business a L.I.F.T Too Many Carrots? Timestamp Your Posts.
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 16, 2014
    [Comments] Everything is an Experiment (Thoughtography)
    Consider leaving a comment! 'Everything is an Experiment. We are Always in Beta. It’s part of growth. As a person. With our business. Keep experimenting. Continue growing. Photo from DollarPhotoClub Everything is an Experiment (Thoughtography) is a post from: ConverStations. You just finished reading Everything is an Experiment (Thoughtography) ! Follow SmallBizTracks on Twitter or Facebook or on Google+. Thoughtography
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 15, 2014
    [Comments] LIFT Slides 11-15-14
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on  SlideShare  that might help you in building a better business presence and a smoother work flow. Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, , decks from SlideShare, LIFT clips, and other videos shared via feeds. Note : Every Sunday afternoon, our  Whistle Stops Weekly newsletter  is sent with at least one resource or link to L.I.F.T. your presence or practice. 
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 15, 2014
    [Comments] Backstory – LIFT Clips 11-15-14
    Consider leaving a comment! 'We are always looking for ways to give small business owners a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – How to Seize Opportunity Can''t see the video in your RSS reader or email? Click Here! IMPROVE – By Helping Others Can''t see the video in your RSS reader or email? Click Here! FIND FLOW – Start Something and Let Your Community Carry It Can''t see the video in your RSS reader or email? Click Here! Click Here! your presence or practice. 
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 14, 2014
    [Comments] Six Links Worthy Of Your Attention #230
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we''re recommending to one another: How to be literate in what''s changing journalism - Press Think. Jay Rosen ''s excellent list of things he expects his journalism students to have understood by the time they finish in his class. With plenty of links. If you''re dealing with the media, this is table stakes." Hugh for Mitch).
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 14, 2014
    [Comments] Best Resources Shared of the Week 11/14/14
    Consider leaving a comment! Best Resources Shared of the Week 11/14/14 is a post from: ConverStations. You just finished reading Best Resources Shared of the Week 11/14/14 ! Follow SmallBizTracks on Twitter or Facebook or on Google+. Related Stories Timestamp Your Posts Sharing Resources – Twitter and RebelMouse Free Yourself from Facebook by Leveraging 3 Other Platforms Best Practices – Twitter for Business [Resources]. Social Media
  • SPIN SUCKS  |  FRIDAY, NOVEMBER 14, 2014
    [Comments] The Spin Sucks Inquisition: Jayme Soulati
    Gini: I think, just by reading this, you can cry foul on Jayme’s comment that she is shy.) Comments Hey Jayme, I bought that magazine…er, uh book Getting Naked. 'By Gini Dietrich One of my most favorite stories about Jayme Soulati is she was in Chicago during the holidays a few years ago. Because things at work were very slow, I met her for a long lunch, which she spent flirting with the server. Every time he came back to our table, she reapplied lipstick. Which led me begin to tell people that I count how many times she applies it every time we’re together. THE MEDIA!
  • WRITTENT BLOG  |  FRIDAY, NOVEMBER 14, 2014
    [Comments] What’s Missing in Your Content Strategy? 10 Things!
    Share your tips and experiences in the comments! 'There’s nothing simple about creating a content strategy. Maintaining and improving a content strategy over time? That’s even tougher. However, the odds are definitely in your favor. Only  44% of marketers have bothered to document their publishing strategy. Your efforts to refine and improve will give you a serious advantage! Here are 10 of the most common things marketers fail to include in their content strategy: 1. Audit Audit & Maintenance. Your published content is assets. Defined Voice. How does your content sound?
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 14, 2014
    [Comments] Buying a Business: Are You Ready to Take the Retail Plunge?
    Consider leaving a comment! 'Written by Francois Bondiguel Jumping into a business can be scary. It’s a lot of money to spend on something where the survival rate is dismal. Then again, there are few other ways – short of winning the lottery – that you can achieve financial independence and write your own paycheck. Are you ready to take the plunge? Make a Good Plan Before you do anything, make a business plan. Any good tutorial or book on how to start a retail business will include this as the first step. other businesses, adults, children, teenagers, seniors, etc.),
  • SPIN SUCKS  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] Orchestrating Viral Social Media? Claiming #AlexFromTarget
    Comments LauraPetrolino You have to wonder how much of it is delusion. 'By Eleanor Pierce. If you’re friends with any teenaged girls on social media, you may have heard about #AlexFromTarget. Of course, so many people got to talking about the latest viral social media meme featuring Alex Laboeuf, a Target employee from Frisco, Texas, with a perfect jawline and a dreamy side swept mop, you may have heard about #AlexFromTarget even if you don’t keep up with what teenaged girls are talking about. . Here’s what we know: On Sunday, Nov. His name tag identified him as Alex. Can you imagine?!
  • ABSOLUTE PA  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] Help! How do I grow my email list?
    Share in the comment below to inspire us! 'You’ve done the work. Created a juicy free something of value to grow your email list of willing subscribers. Maybe a. downloadable how-to guide. series of educational audios. free mini session. discount code. Your call to action is proudly displayed on your website encouraging sign ups. You’ve written the welcome email and tested the customer journey. You’ve done all the background techy stuff in your email marketing software. Everything is ready to start collecting names and email addresses. But HOW do you actually grow your list? This is you.
  • DANNY BROWN  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] Is It Time to Trade Your Blog for a Newsletter?
    If shares and comments are to be viewed as social proof, the number of these on Danny’s site has dropped significantly from what were showing with his pre-newsletter articles. 'This is a guest post by Randy Milanovic, Principal of Kayak Online Marketing, and takes a look at a changing shift in how content is being presented. few months back, I noted that a handful of prominent bloggers were switching things up and taking their content straight to Google+. As a behavioural change, I found it interesting; as an online marketing practice, it wasn’t something I was willing to try.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] One Warning Sign That Could Signal New Opportunities
    This time he was commenting on his realization that the combination of Bluetooth & smartphone has made people leave the radio audience and the advertisers are going to have to adapt. 'Do you listen to the radio? mean, the real old-time radio, like the one in your car or plugged into your wall at home? Or do you use a different technology to get news and music and weather reports? Seth Godin has predicted an end of radio on his blog recently. To be precise, he actually predicted it eight years ago, thinking that city-wide wifi would be what replaced local radio.
  • SPIN SUCKS  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] Business Development for Communications Firms
    Comments LauraPetrolino Oh we''re not finished yet. 'By Gini Dietrich. On Tuesday, I gave you a rundown on how to build a business plan , specific to a communications firm. Today, at noon ET, Benson Hendrix is going to give you a rundown on how to build a communications plan for your organization or client’s organization (you still have time to register for this free webinar!). The one thing we’re now missing is how to build a business development plan for a communications firm. You heard me right. know you know what I’m talking about. People refer business to you.
  • CONVERSTATIONS  |  THURSDAY, NOVEMBER 13, 2014
    [Comments] Timestamp Your Posts
    Consider leaving a comment! 'We were on a path of discovery , searching for a relevant and valuable link to use in her blog post. As we skimmed through a few Search Engine Result Pages ( SERPs ), I noticed her skipping over a few items I would’ve clicked through, but it was her exercise not mine. After she finished the post, I embraced an opportunity to ask why she chose the link she did, and why she skipped over the links that ranked higher. We retraced the browser search so she could think out loud as she scrolled. ” “Don’t like the headline.” And I agree!
  • SOCIALNOMICS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] Contests that actually work on Instagram
    Like and Comment on Post. Answered a question in the comments. 'Instagram, the ever popular mobile app allows brands, influencers, and consumers to share and unveil their visual stories. Brands tease products, show insider stories on the development of campaigns. Influencers are tapped to help unveil new releases, do giveaways, and/or help promote the brand in unique and fun ways. Consumers – well consumers are doing whatever they want. They show their daily lives, a sneak peek into what makes them who they are, and the brands they choose to connect with. Puppies always win.
  • BILL HARTZER  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] New gTLD Domain Name Forum Launched
    Whether or not you are a fan of the new gTLD domain names, I bet you have questions about them and experts like myself will be hanging out on the forum from time to time to answer any questions or comments that you have. 'A New gTLD Domain Name forum has recently launched. The site, called gTLD.Link , is your everything link to the gTLDs. I’ve recently joined the forum, and so far have made several helpful connections through the site. Right now, there are domain name forums out there and they have areas to discuss the new gTLD domain names. Recently Sold gTLDs. gTLDs For Sale.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] Do YOU Want To Use Your Own Website?
    It’s a good idea to periodically get feedback from both the tech-savvy and the tech-phobic users and take their comments seriously. 'One of the easiest things to do in business is forget what it is like to be a potential customer approaching your business for the first time. We become so familiar with the setup that information is assumed and the newbie gets lost or frustrated. With the options available, a confused or frustrated customer can easily find alternatives, so it’s pretty important that all the public aspects of the business are easy to navigate. Is It Easy To Use?
  • SPIN SUCKS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] Bad Planning: A Cautionary Tale
    Comments HeatherTweedy If procrastinating helps our family and friends, by biggreenpen HeatherTweedy HAHAHA! 'By Lindsay Bell Folks, today we bring you a cautionary tale. tale about planning.  Or not planning , in this case. And also about how planning for your business needs to include some planning of your personal life, and vice versa. Allow us to set the scene:  There sits Lindsay. Haggard. Drawn. Feverish and hacking. Laptop on lap, she furiously scans and reads and searches and clicks.  Desperately in need of inspiration. An idea. Help, if she’s being honest. Why, you ask? kick!!
  • CONVINCE & CONVERT  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] Marketers Everywhere: Stop Marketing Your Brand
    Great topic of conversation for the comments section! 'Image via BigStockPhoto.com. On Monday, I published a post using a Huggies case study to show the value of real an authentic storytelling to drive engagement with a brand. If you missed it, catch up real quick and read it here. The key takeaway from this example of great outreach marketing is that no matter who you’re marketing to, it’s crucial to always remind yourself that you are simply a human marketing to another human. The most effective way to do this is to market an authentic experience—not your brand. The first step?
  • CONVERSTATIONS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Comments] Top Tips for Small Business Saturday #ShopSmall
    Consider leaving a comment! 'While there is always plenty of talk about Black Friday shopping, in recent years, Small Business Saturday and the #ShopSmall movement by American Express  have become the buzz around towns. Here are some top tips to prepare, participate, and plant seeds for long-lasting relationships with your customers during this year’s Small Business Saturday (November 29 in US, December 6 in UK) How Small Towns Can Do Shop Small Saturday – These three tips are great for small towns, neighborhood merchant associations, and local town squares.
  • WRITTENT BLOG  |  TUESDAY, NOVEMBER 11, 2014
    [Comments] 4 Simple Steps to Finding Perfect Freelance Writers
    Do any of the commenters or guest posters stand out as viable candidates? Another Tell us in the comments. 'Hiring freelance writers makes perfect sense when you run a small business or startup. There is only so much you can do yourself. Sure, at the outset, you may be the marketing, accounting, sales, and support departments all rolled into one, but as the company grows, you will need help – especially with the content creation. To stay relevant and competitive online, it takes more than just a few static website pages, these days – you need a  content marketing strategy.
  • CHRIS BROGAN  |  TUESDAY, NOVEMBER 11, 2014
    [Comments] Look Beyond the Sniper Rifle
    What ended up being interesting to me is that Brandon is often brought onto shows to comment as a US Navy SEAL, but they tend to underutilize his perspective, or ask general questions like, “Boy, it sure is hard to get through your training as a SEAL, isn’t it?” 'I had the pleasure of interviewing Brandon Webb , CEO of Force 12 Media about many things: his writing, his web empire, his books, his view on ISIS, and a lot more. ” We went a lot deeper, and it was fascinating. Continue Reading The post Look Beyond the Sniper Rifle appeared first on chrisbrogan.com.
  • SPIN SUCKS  |  TUESDAY, NOVEMBER 11, 2014
    [Comments] 13 Things to Include in a Communications Firm Business Plan
    Update : Christopher Penn commented that this is missing a measurement piece. Comments I would add that the process is as important as the plan you. 'By Gini Dietrich On Thursday, Benson Hendrix is going to give you a really good rundown on what should be included in your communications plan (if you haven’t already registered for the free webinar, hustle over there!) He talks about how most of us prefer to jump right to tactics and we forget about the research and plan phase of what we do. don’t say you want to be a $10MM firm next year if you’re only $1MM now). 
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 11, 2014
    [Comments] Sharing Resources – Twitter and RebelMouse
    Consider leaving a comment! 'Twitter can be a noisy place. There are ways to find a signal, such as using lists or hashtags to find what is important to you and your business. Sharing resources is simply a part of the Why and How I Use Twitter. To cut down on the noise, I try to segment the shared resources into two accounts. Occasionally, I’ll email something I see that isn’t really something I’d share or value – but it might be something one of my clients might be able to use wisely. Recently, I’ve found myself emailing resources and links more frequently.
  • SPIN SUCKS  |  MONDAY, NOVEMBER 10, 2014
    [Comments] Simplify Media Relations Planning with This Free Tool
    See you in the comments! Comments Hahaha! 'By Michael Smart Her earnestness—close to desperation–is what took me aback. But where do we start ?,” the veteran PR director asked me. She knew her stuff, and we’d already discussed recommendations to adapt to the dramatic changes in the media environment. So I paused. She accurately read my furrowed brow and elaborated before I could respond. Your advice is great. But we’re already swamped. know tomorrow I’ll just open my email and go back to same old routine–posting releases to the wire, pressing ‘send’ on mass pitches. 
  • SOCIALNOMICS  |  MONDAY, NOVEMBER 10, 2014
    [Comments] 4 Reasons Social Media Is Here to Stay
    While it sounds like a hip and cool judgment, it’s actually a pretty ignorant comment offered by individuals who probably haven’t studied the subject very closely. 'You’ll hear it from time to time: “social media is a passing fad.” You only need to spend a few moments researching the value of social media marketing and its service to businesses of all types and sizes, and you’ll quickly recognize that social media is destined for additional growth — not decline. The proof is in the numbers. Google+ and Facebook receive an incredible 2 billion combined visits every month.
  • WRITTENT BLOG  |  MONDAY, NOVEMBER 10, 2014
    [Comments] 5 Myths About Copywriters You Believe
    Share in the comments! 'Copywriters are seriously misunderstood. Public perception of professional content marketers can range from air-headed creatives, to hard-driving advertising executives. I’m here to inform you that not everything you saw on Mad Men rings true. Not even a little bit. Content marketing is now a  $118 billion industry , and it’s growing each year. As marketing budgets shift away from television, print, and radio to  inbound marketing methodologies, an entirely new breed of copywriters is emerging. Copywriters Just Write. Image source. ” 2.
  • SPIN SUCKS  |  MONDAY, NOVEMBER 10, 2014
    [Comments] The Four-Step Process of Communications Planning
    Comments LauraPetrolino ginidietrich To be fair, there are some comms. 'By Gini Dietrich A few years ago, I had the pleasure of meeting Benson Hendrix online. communicator, professor, and social media strategist for TEDxABQ, Benson is one of the guys in the industry who does his job without spin and makes everyone else look good. This is one of the things I adore about him: He’s humble as all get out. He probably would hate me saying this, but it’s my blog so I’m going to do it anyway! He’s a giant teddy bear (who wears a cowboy hat). CT, 10 a.m. MT, and 9 a.m.
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 10, 2014
    [Comments] Huggies Case Study: How to Elicit Natural Storytelling for Maximum Impact
    m a case study junkie and would love to hear about your example in the comments. 'Image via BigStockPhoto.com. When I was at The Marketing to Moms Conference in Chicago earlier this month, I was impressed with some exemplary case studies and thought leadership present. All representing some fine outreach marketing strategies. An intrinsic piece of great marketing that we stress at GroupHigh is honing in on the value of acquiring and creating authentic content and fostering a genuine love of one’s brand. Without this crucial backbone, marketing with influencers is moot. Solid Goal.
  • CONVERSTATIONS  |  MONDAY, NOVEMBER 10, 2014
    [Comments] Too Many Carrots?
    Consider leaving a comment! 'We recently found ourselves with too many carrots. Pounds of them. With several family gatherings coming up, along with the weather changes bringing up reasons to cook plenty of soups and stews, putting the carrots to work wasn’t going to be a problem. Much like when Bubba and Gump talked about the different ways to re-purpose shrimp, I consulted with some of the best and healthiest sites to combine and concoct some tasty and zesty dishes. You might find yourself with a few go-to tools and solutions for repeat problems. is a post from: ConverStations.
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 9, 2014
    [Comments] Week in Review: Posts and Podcasts Nov 3 – Nov 8, 2014
    Consider leaving a comment! 'Week in Review November 3 – November 8: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. SmallBiz Tracks Week in Review: November 8, 2014 from Mike Sansone You can catch a complete review, in addition to top links to give your small business a L.I.F.T by subscribing to Whistle Stops Weekly email newsletter.
  • PROBLOGGER  |  SUNDAY, NOVEMBER 9, 2014
    [Comments] Analytics for Content Marketers and Bloggers: What Do You Need to Track?
    For example, you have: social shares, blog commenting, click through, bounce rate and even opt-ins. For example, if I know that my “ create a website from scratch ” post has enormous shares and comments, I’ll strategically try different things to see what works well and if it achieves my desired results. Blog Commenting: I’ve been a big fan of blog comment because it increases interaction and provides content ideas. For example, many times people would often drop a question within the comment box which I can answer in-depth next time I publish content. Effect.
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 9, 2014
    [Comments] Complaining is Draining; Comparing is Wearing
    Consider leaving a comment! 'Like a reflex, some business owners begin complaining or comparing when asked hard questions about improving their business. Complaining is Draining and Comparing is Wearing. I recently heard this on a James Altucher podcast, “How to Be Grateful.” ”   Gratitude is a muscle that needs exercise. The more you exercise it, the more likely it is to be the reflex. Photo from DollarPhotoClub Complaining is Draining; Comparing is Wearing is a post from: ConverStations. You just finished reading Complaining is Draining; Comparing is Wearing !
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 8, 2014
    [Comments] Seeing, Thriving, and Watching – LIFT Slides 11/08/14
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on  SlideShare  that might help you in building a better business presence and a smoother work flow. Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, , decks from SlideShare, LIFT clips, and other videos shared via feeds. Note : Every Sunday afternoon, our  Whistle Stops Weekly newsletter  is sent with at least one resource or link to L.I.F.T. your presence or practice. 
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 8, 2014
    [Comments] Things and Thinks – LIFT Clips 11-08-14
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – What is the Internet of Things? Can''t see the video in your RSS reader or email? Click Here! IMPROVE - Tell Better Stories Can''t see the video in your RSS reader or email? Click Here! FIND FLOW – Slow Down Your Brain – Get More Done Can''t see the video in your RSS reader or email? Click Here!
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] Six Links Worthy Of Your Attention #229
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we''re recommending to one another: The dwindling stock of antibiotics, and what to do about it - Science Daily. It''s easy to get worried about Ebola. While it''s horrible and deadly, as a species it''s the big, slow changes that will do us in. world without antibiotics means that any cut could kill you. Alistair for Hugh).
  • SPIN SUCKS  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] Gin and Topics: A Spider Magic Trick and Swiftamine
    Comments That stupid spider trick made me just three feet. 'By Gini Dietrich I was chatting with Alina Kelly on email earlier this week and she asked if I had my Christmas shopping finished. Finished?! haven’t even started! haven’t even started thinking about what I’ll serve on Thanksgiving yet (other than asking my mother-in-law to bring us Faraci’s pizza and her homemade cheesecake). But Alina? She’s already finished with the shopping for her kids. Braggart. Better get to it. Spider Magic Trick. Watch and you tell me. Hilarious! Eyes on the Road. Really!
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] Blogging (Effectively) During the Holiday Season
    Consider leaving a comment! 'Written by Larry Alton Everything seems to change when the holiday season rolls around – and we are officially entering that time of the year. As the beginning of November leads to Thanksgiving, followed by December and Christmas, and capped off by ringing in New Years on January 1st, it’s important to think about the effects of the holiday season on the business landscape. Specifically, what effect does it have on the world of internet marketing, social media, and ultimately blogging? So, consider this the planning and preparation stage. Tie up loose ends.
  • ABSOLUTE PA  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] No more excuses! Apply these accountability butt-kickers…
    Share your ideas in the comments below! 'Some things in business are easy. The things we’re really good at. They’re the reason we walked the path of self employment in the first place. Our creative genius. The spark. Our flow. We can do it with our eyes shut. It’s magical. Then there’s the other stuff… That which overwhelms us. Makes our eyes glaze over at the slightest thought. We’ll tackle any other task but THAT one. We’d rather. Dust every inch of the house. Wash the car – inside and out until it sparkles. Sort emails into folders to reach coveted inbox zero. Here’s how….
  • WRITTENT BLOG  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] 58+ Resources to Master SEO Copywriting
    Make this list even better by sharing with me in the comments! 'If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? 92% of marketers say that content creation is very effective for SEO. It is definitely effective, but only if you know how to create content that’s perfectly optimized for the latest rules of SEO. If you are a newbie to the world of SEO copywriting, this is a must-read list. Section 1: An Introduction to SEO Copywriting. What Is SEO?
  • SPIN SUCKS  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] The Spin Sucks Inquisition: Paula Kiger
    Comments […] Last week. 'By Gini Dietrich  Nearly two years ago, now, I received a package from Big Green Pen. When I opened it, there was a collection of post-it notes, notepads, and—you guessed it—a big green pen, from dear Paula Kiger. She had been reading this very blog and wanted to send a thank you. love thank you gifts and was very happy to begin to use my gift on everything. believe I even once sent my mom something with a Big Green Pen post-it note attached. Since then, Paula has made her name among the Crazies and I am proud to also call her a Spin Sucks brand ambassador.
  • CONVINCE & CONVERT  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] What You Probably Don’t Know about Advanced Facebooks Ads
    When Jon Loomer started digital marketing with the NBA in the early 2000s, it was a race to delete negative comments. 'Tweetable Moments Before you create that ad, would you interact with it yourself? jonloomer Tweet This. Digging in to Advanced Facebook Ads. But the current digital client is a whole other ballgame. Now he teaches marketers advanced techniques for using Facebook to enhance their earned, and more often their paid, media presences. You can then “boost” the post, which Jon doesn’t recommend, or “promote” it using Power Editor. via Monetate.
  • CONVERSTATIONS  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] Short Hops and News Stops for Nov. 7, 2014
    Consider leaving a comment! 'A lot can happen in a few days. With the pace of change in business and technology, it can be hard to keep up. Here are some short hops and news stops that may have gone by too fast to catch them this week: Feedly Pro Goes Beyond If you’re a practitioner of Search Once and Subscribe , Feedly , an aggregator of your favorite blogs, news, and search strings has upgraded their Feedly Pro with a Power Search. The new features include searching beyond the feeds you subscribe to, plus searching for only video, or audio, or specific authors. Subscribe today.
  • DEVUMI  |  FRIDAY, NOVEMBER 7, 2014
    [Comments] 3 Pinterest Content Curation Ideas to Help your Brand
    Adding personal comments or opinions that will increase its relevancy to your brand. 'Pinterest content curation may just be the easiest way that you increase exposure for your brand, reach relevant new followers, and create streams of information that people come back to again and again. The goal of your social media channels should be to become known as a reliable source of information for your followers. Pinterest content curation helps you do this in an organized fashion, and with a little help from other web users. What exactly is Pinterest content curation? Fan Comic Book Cosplay.
  • SPIN SUCKS  |  THURSDAY, NOVEMBER 6, 2014
    [Comments] Social Media Checklist: Planning for a Very Social New Year
    Comments anabelenf_bcn Thanks for sharing! 'By Eleanor Pierce It’s that time again! Time to start thinking about what kind of pies to make for Thanksgiving! You don’t do this? Well I do. m very serious about pie.) But it’s also that time of year when we all start to panic about the end of the year and all we have to get done before next year. I, for one, feel this end-of-the-year panic particularly keenly this year, considering that I have some big—and I mean BIG—life changes coming early in 2015. The end of year panic isn’t fun. Fortunately, there is a fun part. can’t tell you that.
  • PROBLOGGER  |  THURSDAY, NOVEMBER 6, 2014
    [Comments] 5 Ways to Grow Your Blog Without Relying on Google Traffic
    Strategy #1: Blog Commenting. First off, commenting on blogs is quite possibly the most overlooked method for building blog traffic – mostly because people suck at making quality, meaningful conversation with strangers (myself included). However, blog commenting is a quality method for building traffic that also happens to be free – can’t argue with that! Blog commenting, NOT spamming. Effective blog comment marketing. Real life scenario: Blog commenting done right. 'This is a guest contribution from Jerry Low. Google is a b*tch. Apply that here. link].
  • SPIN SUCKS  |  THURSDAY, NOVEMBER 6, 2014
    [Comments] How to Find the Right Content Distribution
    What is also interesting is several of the comments were from people who sell software that helps you capture blog post ideas and develop your content (asking our readers to buy their product). Comments cmmitchell4 LOL! 'By Gini Dietrich One of the things my team and I are working diligently on is finding new ways to distribute content and engage new audiences. For instance, it’s quite lovely that PR Daily syndicates our content, but every time I see someone tweet something we’ve written from there, instead of here, I go a little bit more mental. Not so much. get it.
  • CONVERSTATIONS  |  THURSDAY, NOVEMBER 6, 2014
    [Comments] Start Small and Sustain Huge
    Consider leaving a comment! 'Big ideas and grandiose plans are great fun. Almost always. White boards, Post-it notes, drawings on napkins, value proposition sketches , cold pizza … Invigorating! There’s work to be done once the pizza is gone. I’ve had the privilege of start-ups and launches, grand openings and opening nights. Between Ideation and Introduction – there are a lot of instances of hard work, sometimes in the form of small steps. Such a wonderful place to start, don’t you think? With one step? If you can sustain several small steps.
  • SPIN SUCKS  |  WEDNESDAY, NOVEMBER 5, 2014
    [Comments] Your YouTube Plan is Not the Same as TV
    Unlike a TV, which talks at consumers, people can respond to YouTube content via comments or even their own videos. Comments peteborum My pleasure! 'By Pete Borum With 144,000 hours of new video content every day, ranging from useful to mundane to downright strange, it’s safe to call YouTube the video platform. Its videos not only fall into countless categories, but they fit into a variety of consumers’ lives in wildly different ways. However, many marketers mistakenly approach YouTube with the same playbook they use for TV. hot spot for native advertising. Be Un-Basic. Create
  • PROBLOGGER  |  WEDNESDAY, NOVEMBER 5, 2014
    [Comments] Stop Reading, Start Doing. Now.
    I’d love to hear in the comments what’s on your list, or what you’ve done recently that has really worked. 'I’m going to hazard a guess that you are here at ProBlogger.net because you want to know how to make a blog a success. With a successful blog, you can make some money, right? With the knowledge you glean from here and other places, you’re hoping to take your blog to the next level. But I think that’s where a lot of us get stuck. With the knowledge. But we may also stop short of actually putting that knowledge into practice. And you know what?
  • PUSHING SOCIAL  |  WEDNESDAY, NOVEMBER 5, 2014
    [Comments] [Podcast] Episode #26: What The Heck is Content Marketing Anyway?
    Option #3: Leave a comment here. 'Click Here to Subscribe to the Pushing Social Podcast. love the term “Content Marketing” I find myself using it to describe anything that an organization creates. But, I’ve discovered that there are as many definitions for the term as their are professionals that use it! In this episode, Laura and I talk about the definition of content marketing and what it is and what it isn’t. We also throw in some “actionable” info that you can use immediately in your business. Enjoy. Have A Question for Stan & Laura?
  • SPIN SUCKS  |  WEDNESDAY, NOVEMBER 5, 2014
    [Comments] Context is the Key Ingredient for a Successful Business Plan
    Comments LauraPetrolino HeatherTweedy It''s been a mix. by LauraPetrolino I thought I commented earlier, but maybe I forgot to (heh). 'By Laura Petrolino I have a horrible absentminded streak when it comes to certain daily activities. like to think I’m simply way too busy thinking higher, world-changing thoughts—but in reality, I’m just a natural blond. ve dealt with this disability my entire life. Here are a few examples: I take photos of every place I park, the surrounding area, and often the journey from the car to my destination. Sometimes I’ll do video , as well. and so on.
  • DEVUMI  |  WEDNESDAY, NOVEMBER 5, 2014
    [Comments] How to Get More SoundCloud Followers in 7 Easy Steps!
    Leave real comments on other tracks. You need to make real comments that really matter and that show you as an expert in the music, or at least as someone who knows what they’re talking about. 'You want to get more SoundCloud followers , like everyone else on the music sharing platform, but how exactly do you do that? The days of having a great album and an entertaining live show as the sole needs of an upcoming artist are over. You need an online strategy, and SoundCloud can be a part of that. How to get more SoundCloud followers for your account. You need more convincing?
  • WRITTENT BLOG  |  TUESDAY, NOVEMBER 4, 2014
    [Comments] 5 Things You Can’t Blog Successfully Without
    Are you guest posting, commenting on other blogs, and getting involved in forum discussions? Speaking Speaking of comments, you will find it hard to blog successfully if you do not respond to the ones on your own blog. Let me know in the comments. 'Blog successfully and you cam smile all the way to the bank. Your website traffic will grow, your company will flourish, and your reputation could swell to the point where business finds you. Bloggers like Michael Arrington rake in up to  $800,000 per month ! But it’s not quite that simple. What is the purpose of your blog?
  • SOCIAL WAYNE  |  TUESDAY, NOVEMBER 4, 2014
    [Comments] I Just Completed 10 days of Meditation with Headspace App
    Do you use an app for meditation if so let me know in the comments. 'After doing some self reflection in late 2012 I started practicing meditation. That along with many nights at the gym for all of 2013 helped me along the way on my journey of self improvement. Since 2014 then I’ve been on and off again meditating. The same can be said about the gym but I’m working on being more consistent and using a couple of apps to help me along the way. For meditation I’m a big fan of calm.com website and app. He’s 3 1/2. My girlfriend Melinda uses Insight Timer to meditate.
  • CONVINCE & CONVERT  |  TUESDAY, NOVEMBER 4, 2014
    [Comments] Dance Content Into The Heart of Your Reader
    Let us know in the comments below, we would love to hear about it! 'Did you know words can dance? It’s true. carefully chosen word will mambo around your mind and, in the right context, foxtrot into your heart. In fact, some words are capable of dancing off the page and will inspire you to act immediately. The Internet is full of people that write content every day, yet many of them don’t understand that they are unintentionally killing their content. am here to tell you that you are only a few small changes away from accomplishing that goal. Be a Better Performer. Step Out By Yourself.
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 4, 2014
    [Comments] 12 Ways to Finish Strong in 2014 and Accelerate into 2015
    Consider leaving a comment! 'This time of year, many business owners are pushing to reach goals and planning ahead to next year. Whether Whether you’ve reached all, some or none of your 2014 goals, the end of the year push is crucial for your business!  Want to start 2015 strong?  Then it’s time to end 2014 strong! am excited and honored to be participating in a special event with some of the world’s top rock star trainers! Accelerate University is an online event designed to give you the skills and information you need to reach your business goals. Did you catch that?
  • WAXING UNLYRICAL  |  MONDAY, NOVEMBER 3, 2014
    [Comments] Monday Roundup: Rocking the Vote
    Please share in the comments below. 'Happy Monday! Did you have a tough time getting up today, what with Daylight Savings Time ending and all? Me too. Since tomorrow is Election Day here in the U.S., this week’s roundup features seven posts from around the web focused on business lessons learned from politics. Image: Vox Efx via Flickr, CC 2.0. Is social media contributing to political paralysis? Why: How has social media affected modern day politics? In this classic post, Mark Schaefer  explores the positive and negative implications of “social polling.” ” 2. 
  • CONVERSTATIONS  |  MONDAY, NOVEMBER 3, 2014
    [Comments] Take Inventory to Manage the Pieces of Your Problem
    Consider leaving a comment! 'Some problems are small enough to handle right away. Low-hanging fruit. Notice it, tend to it, done. Of course, there are plenty of BIG problems. One way to tackle those BIG Hairy Audacious Problems is to dissect into smaller pieces. Smaller. Like a jigsaw puzzle, gather your pieces, keeping the big picture in mind and in view. The pieces of a jigsaw puzzle are already dissected for you. Take an inventory of the pieces of your problem and attend to them in a serviceable order. What’s first? The edges. Within your findings, build from the corner pieces.
  • T2 SOCIAL  |  SUNDAY, NOVEMBER 2, 2014
    [Comments] 20 Social Media Fun Facts
    Share other great social media fun facts in the comments below or on Twitter ! 'Everybody loves social media fun facts that showcase just how impressive the industry really is. Here are a few new ones! Every year, the world of social media grows dramatically. With that growth come some great social media fun facts that, on occasion, are hard to believe. These are a few new social media fun facts that will blow plenty of people away. 74% of consumers rely heavily on social media when making purchasing decisions. 26%  of time spent on mobile devices is spent on social media. 59% of Yelp!
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 2, 2014
    [Comments] Week in Review: Posts and Podcasts Oct 26 – Nov 2, 2014
    Consider leaving a comment! 'Week in Review October 26 – November 2: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks Daily Podcasts The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. One way to do this is by combining your blog posts or other content into a week in review on  SlideShare. SmallBiz Tracks Week in Review: November 2, 2014 from Mike Sansone You can catch a complete review, in addition to top links to give your small business a L.I.F.T by subscribing to Whistle Stops Weekly email newsletter.
  • CONVERSTATIONS  |  SUNDAY, NOVEMBER 2, 2014
    [Comments] Doubt Says: You’re Grounded (Thoughtography)
    Consider leaving a comment! '“The moment you doubt whether you can fly, you cease forever to be able to do it” – J.M. Barrie, Peter Pan. If there is doubt, there is no doubt. If you doubt you can write, there is no doubt about it. You can’t. If you doubt you can speak on stage, there is no doubt about it. As soon as you doubt, there is no longer a reason to doubt. You just made it so you won’t. Photo on Pixabay by MemoryCatcher. Doubt Says: You’re Grounded (Thoughtography) is a post from: ConverStations. Thoughtography
  • SOCIAL WAYNE  |  SATURDAY, NOVEMBER 1, 2014
    [Comments] A Brunch for Building Relationships in San Francisco
    Email me wayne@socialwayne.com or leave a comment below if you would like to know when and where we’re hosting the next brunch. 'Back in August one of my good friends Brian Martinez decided to host a brunch for a group of guys in San Francisco. You see, if you look at the picture a couple of reasons why this brunch was important. Today, we held our second brunch. There were a couple of new faces and we’re excited about the group and the relationships that are forming. Guys Brunch 2. Diversity San Francisco brunch guys
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 1, 2014
    [Comments] Hacks, Habits, and Holdings – LIFT Slides 11/01/14
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on SlideShare  that might help you in building a better business presence and a smoother work flow. Now, we practice sharing Saturday videos from TED, subscriptions from YouTube, , decks from SlideShare, LIFT clips, and other videos shared via feeds. Note : Every Sunday afternoon, our  Whistle Stops Weekly newsletter  is sent with at least one resource or link to L.I.F.T. your presence or practice. 
  • CONVERSTATIONS  |  SATURDAY, NOVEMBER 1, 2014
    [Comments] Finding: Fit, Reach, Help, and Ideas (LIFT Clips 11/01/14)
    Consider leaving a comment! 'As we approach our customers and the content we publish, we always look for ways to give our people a boost using the LIFT acronym. Here are a few videos that might help you in building a better business presence and a smoother work flow. LEARN – How to ‘Get Out of the Building’ Can''t see the video in your RSS reader or email? Click Here! IMPROVE - Digital Marketing Tips for the Holidays. Can''t see the video in your RSS reader or email? Click Here! FIND FLOW – Growing Your Business Using Freelancers. Click Here! Click Here! –.
  • TWIST IMAGE  |  FRIDAY, OCTOBER 31, 2014
    [Comments] Six Links Worthy Of Your Attention #228
    Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we''re recommending to one another: William Gibson Has No Idea How the Future Will See Us - Motherboard , " William Gibson is the original cyberpunk, writing big, sprawling novels about tomorrows that are already mostly here. He even coined the term ''cyberspace.'' Alistair for Hugh). The "How Does Stephen Colbert Work?"
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 31, 2014
    [Comments] 4 Ways to Offer Compilations of Quotes
    Consider leaving a comment! 'Compilations of Quotes can be a great addition to your content inventory. They can be motivation, educational, and entertaining. You can collect them from movies, books, and videos – then curate them in several different ways to your own audience. Here are four ways to offer compilations of quotes: One at a Time : I once had a category called ‘ Quotes n Notes ‘ where I would offer a quote and my thoughts on it (one of my favorites: Frustration ). Essentially, a photo with a quote. You can also find these on BrainyQuote and simply share them.
  • ABSOLUTE PA  |  FRIDAY, OCTOBER 31, 2014
    [Comments] 7 Creepy Business Mistakes You Could Be Making (& How To Avoid Them)
    Let me know in the comments if any of the points I’ve made resonate with you and what you’re learning on your own business journey. 'Woah! Running your own business can be like a wild journey on the ghost train: exhilarating, fun and sometimes freakin’ scary! There are trap doors and spooky surprises around every bend. As you take each step with nervous trepidation, who knows where they will lead? No fear! I’ve picked a lucky number 7 of the creepiest business mistakes and explain how to avoid them. The Hall of Mirrors – Comparing Yourself To Competitors.
  • CONVERSTATIONS  |  FRIDAY, OCTOBER 31, 2014
    [Comments] 3 Important Things Your Business Needs Before Launching an Online Marketing Campaign
    Consider leaving a comment! 'Guest post by Kimberly Erskine Online marketing is becoming a vital part of advertising for any business. While traditional outbound marketing tactics such as newspaper and television ads, billboards, and other forms of print media may still provide value, more and more businesses are turning to SEO practices and social media to attract a larger audience. While it’s good to be anxious to launch your online marketing campaign for your business, it will be the most beneficial to wait and develop your strategy and come up with a clear marketing plan first.
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