Direct Marketing Observations

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The Social Media Self Assessment Checklist-22 questions

Direct Marketing Observations

Namely the skills and strengths that you would need in any high level position within an organization to carry out the social media duties and responsibilities required to be successful. Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? Would you want to be?

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A Look Back: What to Look for in Your Next Social Media Director Hire

Direct Marketing Observations

Do you understand how social media fits into the overall marketing plans and goals of any organization regardless of industry? Could you collaborate across all departments and disciplines to identify and implement social training needs? In 2015, I’d say now more than ever social is part of the fabric of every org. Bottom line.

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What Does Corporate America Fear the Most with Social Media?

Direct Marketing Observations

Remember how email initially was viewed within an organization and how we treat it now? First it was feared that email would sap productivity and now it’s a utility we can’t do without… For a growing few, there is an understanding and realization of the power and necessity of social within an organization. Social is no exception.

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If You Could Use Only One Social Media Solution, Which Would It Be?

Direct Marketing Observations

This is kind of important for a number of reasons-not the least of being that some solutions are just not a good fit for some types of organizations. Collaboration? Maybe you should just concentrate on one specific social “thing&# that will make your organization better? The most impact? To enrich Customer service ?

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17 Tweetchats for Social Media, Marketing and PR folks

Direct Marketing Observations

6) #Hcsm The Health Care Communication & Social Media community hosts a weekly Twitter conversation about communication and marketing practices by Health Care organizations, including use of social media. 11) #SEO411 Weekly chat to collaborate with colleagues and other marketers about their questions and ideas about SEO.

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The Voice of the Social Employee Inside the Firewall

Direct Marketing Observations

For some organizations they will stress how important the employee is and then do nothing about it-call it lip service, while others actually put their money where their mouth is. For some of the dissatisfied, it just might not be a good fit and that happens, but what of the 84% who feel that the organization just doesn’t care about them?

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