Social Media Strategery

FEBRUARY 2, 2015

Pittsburgh and other mid-size cities get a bad rap in the PR and marketing industry. Where’s the PR, advertising, and marketing community in all of that? Let’s collaborate and come together more often (virtually and physically) to learn from and push each other to do big things. I want to prove them wrong. Let’s think bigger.

Communities 50

Communities Startup Energy Creative Commons 50

Social Media Strategery

MARCH 3, 2011

I can see tons of potential for integrating this into classes to enable collaborative note-taking and enhance group projects; I can see clubs and sports teams using it to help coordinate meetings/work collaboratively, etc. SR: Where do you see the Schools App going from here? MS: We’re solely focused on education.

Education 130

Education Class Groups Groups 130

Social Media Strategery

JUNE 21, 2009

holds a lot of promise: Increase collaboration! The rest of the wiki would be open to engaging others in our work and designed to ‘market’ our capabilities to others.&# Consider incentivizing employees to share information and collaborate with each other. Development Social Media Enterprise 2.0 Enterprise 2.0

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

DECEMBER 22, 2008

Are employees rewarded for collaborating with other colleagues or for authoring/producing original work? Are some tools or collaborative techniques better suited to serve as “baby steps&# to coax more traditional organizations into the culture of collaboration? Are employees discouraged from challenging authority?

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Social Media Strategery

JUNE 7, 2009

Have you changed the culture of your organization from one that hoards information to one that openly shares and collaborates with each other? The event will highlight the projects exhibiting transparency, participation and collaboration in government. That’s great marketing-speak, but bottom line, what’s in it for me?

Gov 2.0 98

Gov 2.0 Web 2.0 Committee Proposal 98

Social Media Strategery

OCTOBER 12, 2008

I’ve worked with clients from across the government who are all seeing social media succeed in helping organizations communicate, collaborate, and share information better than they ever have. Wouldn’t you think that NSA and TSA might benefit from being able to collaborate with one another? Where you draw the line?

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

OCTOBER 17, 2009

The government is using Facebook, Twitter, and other external-facing social media applications to become more transparent to the public, to collaborate with the public, to increase awareness of their initiatives, to get real-time feedback, and a whole host of other reasons. They’re used for two completely different things.

Gov 2.0 94

Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

MARCH 8, 2011

Along with this realization has come greater demand for people to handle things like user adoption, marketing, and community management – we’re witnessing the rise of the internal community manager. It’s very much like trying to teach someone to use a wiki for collaboration instead of using email.

Communities 137

Communities Wiki Yammer Forums 137

Social Media Strategery

JANUARY 21, 2010

GovFresh was created last year by Luke Fretwell with the goal of inspiring government-citizen collaboration and build a more engaged democracy and is a great source for all things Gov 2.0. I do Web, marketing and social media consulting ( [link] ), but put a lot of effort into GovFresh. at the local level to your Gov 2.0

Gov 2.0 89

Gov 2.0 Web 2.0 Forums Wiki 89

Social Media Strategery

MARCH 1, 2010

But now, with social media such a huge part of public relations , advertising, marketing, sociology, and even biology , it’s becoming even more important that the next generation not only understands how to use social media, but how to use it for more than just organizing fraternity mixers or keeping in touch with your classmates.

Gov 2.0 91

Gov 2.0 Social Media Class Wiki 91

Social Media Strategery

APRIL 1, 2009

Very few sales-y marketing types (that I came across). Most of the attendees were very much about cooperation, collaboration, and communication. That is, without forgetting it’s all about the collaboration, sharing ideas, and learning new things. What I Loved The Mindset of the attendees.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

OCTOBER 8, 2015

Rather than rushing to plant your flag in content marketing, invite others to participate. For more than 12 years now, I’ve worked at companies that have been committed to integrated marketing. The people in these agencies tend to be both simultaneously very competitive and very collaborative. Who owns content marketing?

Content 50

Content Marketing Collaboration Compete 50

Social Media Strategery

DECEMBER 30, 2008

My goal for 2009 is to build on this humble base and collaborate with all of you in bringing social media to our government. I want to be the leader within my organization in getting folks to use email less and our internal collaboration platforms more. Likewise, appreciate your shoutout for Cluetrain Manifesto. And remember them.)

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Social Media Strategery

MARCH 29, 2015

According to a 2013 Forbes survey , 68% of CMOs and marketing executives put integrated marketing communications ahead of “effective advertising” (65%), when they were asked what the most important thing is that they want from an agency. you’ve got an integrated marketing team. Here’s the thing. Here’s the thing.

Marketing 50

Marketing Conference Collaboration Meeting 50

Social Media Strategery

MARCH 23, 2010

Internally, we’re going through a similar evolution – in a firm with 20,000+ employees spread across the world and dozens of different business lines and market areas , there’s no shortage of people now looking for ways that social media can help them and their clients.

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Social Media Strategery

OCTOBER 6, 2008

My social media strategy is to integrate social media principles and applications into existing communications, collaboration, and/or knowledge management strategies. Whether you are a recent grad who developed a marketing strategy using “new media&# tools or an experienced social media strategist you could be our next rockstar!

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50

Social Media Strategery

AUGUST 30, 2011

From the player (Gilbert Arenas’ landmark blogging in 2006) to the team (the Red Sox using Twitter to give away free tickets during a rain delay) to the league (the NHL’s tweetups ), social media has gone from being an innovative marketing tactic to a must-have component of any marketing strategy.

Compete 102

Compete Sports Collaboration Loyalty 102

Social Media Strategery

MAY 26, 2010

As Shedd mentions in his post, “In much the same way as you need to train yourself to recognize the market ‘pains’ that product opportunities create, you need to train yourself to note who you work best with, what personalities are most compatible.&#

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Strategery

NOVEMBER 30, 2008

If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. 101 , buy-in , marketing , social media , web 2.0 Forrester’s recent report about the growth of the market has earned plenty of blog pick up. brief summary: [link].

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

AUGUST 18, 2010

Marketing degree’s are really lacking in training on basic social media training and I really feel for all of the graduates from the past 5 years. There are several middle/high schools I can think of that are requiring Twitter accounts for 9th graders, iPads for 6th graders, and blogs and wikis for collaborative learning.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

MARCH 7, 2010

or open gov is – but they do need to understand that their government is actively trying to do more to communicate and collaborate with them. or open gov is – but they do need to understand that their government is actively trying to do more to communicate and collaborate with them.&# Great post…thanks.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Social Media Strategery

JANUARY 12, 2010

Right now, agencies are wired to compete with one another, not collaborate – how do you incentivize that inter-agency collaboration and communication that’s so important to this effort? good knowledge [link] social media marketing social media sradick is a expert in this field. How will missed deadlines be handled?

Gov 2.0 90

Gov 2.0 Questions Wiki Transportation 90

Social Media Strategery

JUNE 13, 2016

I’m telling you this so that I can tell you this – I really hate content marketing. Well, let me rephrase – I hate what marketers have done to content marketing. Content marketing used to represent the new era of marketing – a less offensive, less intrusive, and more useful way of advertising. Here’s the problem.

Content 50

Content Film Data Feed 50

Social Media Strategery

FEBRUARY 15, 2009

They all want to know how/if social media can help them become more transparent, participatory, and collaborative. Instead of marketing your social media capabilities, skills, experience, platforms, software, etc. They all want to know what they need to do to comply with the new Administration’s goals of transparency.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Social Media Strategery

NOVEMBER 10, 2008

They’ve fostered a environment in which dozens of collaboration leaders from across the Intelligence Community have emerged to not only sustain the Intellipedia vision, but also to build upon it. Companies are also inventing innovative ways in leveraging social media.

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66