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Brand collaborations 101: e.l.f. and Dunkin’ prove the power of partnership

Sprout Social

Brand collaborations and cobranding are a win-win–plus, these campaigns can cost 25x less than other forms of digital marketing. We’ve seen a lot of collabs in the fashion and music space, but right now, the winner for best brand collaboration might be e.l.f. How to identify valuable brand collaborations. Choose wisely.

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Influencer Marketing Blueprint: How Social Cat Paves Way for Small Business and Agencies

Pam Moore

That's why I was excited to come across Social Cat – a platform that promises to streamline the entire process of discovering, connecting, and collaborating with relevant micro-influencers. Social Cat makes it easy to find one another and collaborate. Bottom line, it's a win-win for both the influencer and the brand.

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Social Cat Review: Influencer Marketing for Small Business and Agencies

Pam Moore

That's why I was excited to come across Social Cat – a platform that promises to streamline the entire process of discovering, connecting, and collaborating with relevant micro-influencers. Social Cat makes it easy to find one another and collaborate. Bottom line, it's a win-win for both the influencer and the brand.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Nike gets it right in this example: View this post on Instagram A post shared by Nike (@nike) From the very first shot, viewers see the Nike branding alongside Megan Thee Stallion’s name and the title of their collaboration, Hot Girl Systems. Growth of Video in Email Marketing Email is one of the most cost-effective marketing channels.

Video 231
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How to Grow on Instagram with Brand x Brand Collaborations

Later

Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) But the new way to promote your brand online is with brand x brand collaborations. The result?

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Social Cat Review: Influencer Marketing for Small Business and Agencies

Pam Moore

That's why I was excited to come across Social Cat – a platform that promises to streamline the entire process of discovering, connecting, and collaborating with relevant micro-influencers. Social Cat makes it easy to find one another and collaborate. Bottom line, it's a win-win for both the influencer and the brand.

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How to supercharge your marketing strategy with AI automation

Sprout Social

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. AI automation is the integration of AI with the automation of repetitive, rules-based tasks.

Strategy 102