article thumbnail

Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

article thumbnail

10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Master Client Collaboration and Social Media – The 2021 Guide

Pam Moore

In the last 15 years alone, social media went from that thing that Interned old-timers sneered at to that thing that multinational corporations pour millions of dollars into. But building a coherent social media plan for clients or stakeholders, who may or may not have certain demands, is another. Really fast.

article thumbnail

How to Master Client Collaboration and Social Media – The 2021 Guide

Pam Moore

In the last 15 years alone, social media went from that thing that Interned old-timers sneered at to that thing that multinational corporations pour millions of dollars into. But building a coherent social media plan for clients or stakeholders, who may or may not have certain demands, is another. Really fast. Plan ahead.

article thumbnail

How brands can collaborate with Black creators in 2023

Sprout Social

While these celebrations of Black culture are essential, Black creatives are challenging brands to think beyond these moments and collaborate with them year-round. With this in mind, you’ll be sure to have the chance to collaborate with creators who represent the Black community and beyond. Some Black people are queer.

article thumbnail

8 Great Examples of Instagram Live Collaborations

agora pulse

Videos and live videos continue to be a hot topic in the social media space. But today I want to talk to you about one type of live video in particular: Instagram Live collaborations. A simple way to get started with Instagram Live collaborations is conducting interviews or Q&A sessions. Interviews/Q & A.

article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Image source For video marketers, the upshot is a continued shift away from landscape videos, which simply don’t play nice within social media apps when viewed on mobile.

Video 231