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How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. The need for an effective social media policy for employees, however, has become more pressing than ever.

Policies 146
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Companies Embrace Social Media

Mindjumpers

Mindjumpers is in a collaborative partnership together with the Bees Awards – the first social media marketing award show that will take place 9th November in San Francisco. The entries are placed in 16 different categories and exemplifies the power and creativity of social media marketing professionals.

Company 171
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For Companies: 10 Questions to ask yourself before entering social.

Mindjumpers

How can we do something that will create value through social media?” Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. What are our resources – manpower and financial?

Questions 254
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For Companies: 10 Questions to ask yourself before entering social.

Mindjumpers

How can we do something that will create value through social media?” Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. What are our resources – manpower and financial?

Questions 252
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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

These guidelines differ from social media policies or social media style guides. A social media policy details how the company should be portrayed on social media platforms. TL;DR: Social media guidelines include things like tips, tools, and best practices. Hip, hip, HIPAA, hooray!

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How to Design an Efficient Social Media Approval Workflow

Hootsuite

It takes time for new employees to become familiar with your brand’s social media policy. As new employees learn, a social media approval workflow can limit who publishes content to go live. . Or for third party companies working on social media, client approval is needed before publishing. Social media designers.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What are dark social strategies? No easy feat.)

HootSuite 120