Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Can't stop, won't stop! ??

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Campaign Facebook Influencer Embedding 142

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Webbiquity SMM

JUNE 21, 2022

However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. So brands need to target their marketing to ensure they engage customers in the places where they are most likely to get conversions and sales. Image credit: Olya Kobruseva on Pexels.

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Influencer Brands Policies Privacy 288

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform. Out of those 8.1

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Strategy Facebook Marketing Groups 52

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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Communities Postrank Organization Tourism 205

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

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Brands Facebook Journal Issues 108

Convince & Convert

AUGUST 6, 2015

There are reasons that we should be collaborating with other like-minded people in our industry—namely, because it helps you both. In order to build relationships with people, and possibly collaborative projects in the future, always be useful in their business. Building a Collaboration Strategy. Why We Should Help.

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Collaboration Marketing Hotels Proposal 60

Buzz Marketing for Technology

MAY 7, 2013

Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Social media provides great way to connect with potential buyers.

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Social Media Radian6 HootSuite Team 257

Social Media Strategery

APRIL 1, 2013

Somehow I don’t think these are the conversations consumers are looking for from brands. Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands.

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Conversation Collaboration Study Discount 132

Convince & Convert

DECEMBER 7, 2010

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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Skills Communities Collaboration Organization 125

agora pulse

FEBRUARY 21, 2019

As a Facebook community manager, you need to know how to comment on a Facebook Page as your Facebook Page. Now, you have several options to use throughout Facebook. Comment on a Facebook Page from Your Personal Profile. You may want to post and comment as your Facebook Page on your own Page.

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Comments Facebook How To Groups 137

Later

JULY 1, 2020

Facebook Live is an interactive and fun way to increase engagement while speaking directly to your community — it’s a win-win for brands and audiences alike. In this guide, we’re covering everything from how to use Facebook Live on mobile and desktop, to how to create killer content for your audience.

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How To Facebook Collaboration Mobile 69

Social Media Strategery

JANUARY 5, 2012

Before wikis were used by the Intelligence Community to develop reports on IEDs , people were creating user badges to show off their favorite NFL teams. Accept and embrace this fact now and your communities have a much better chance at succeeding. Let's all agree now to stop trying to take the social out of social media. "Social"

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Collaboration Wiki Yammer Policies 139

Sprout Social

OCTOBER 16, 2023

Identify relevant partners Collaborating with content creators and influencers who have a trusting relationship with the people you’re trying to reach can have a halo effect for your brand. They use social media to join in on relevant conversations, trending sounds and topics for both younger and older audiences.

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Brands How To Authentication Collaboration 115

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 In a small organization , the collaborative barriers are thinner and more easily overcome. Conversations [link] #socialmedia [.]

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Conversation Web 2.0 Startup Flickr 155

Convince & Convert

APRIL 17, 2014

There has been a ton of conversation around Facebook’s declining organic reach for businesses. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

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Facebook Instagram Publishing Communities 167

Webbiquity SMM

APRIL 13, 2021

Real-time conversation app Clubhouse has had an incredibly fast start. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. If you’re not there, you miss a conversation forever.” An Android version is in the works.

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Apple Plaxo Microsoft Vimeo 215

Keyhole.co

OCTOBER 16, 2023

Coca-Cola has mastered the art of conversing with its audience without being overly pushy or sales-driven. million Facebook: 108 million Twitter: 3.3 million Facebook: 108 million Twitter: 3.3 Coca-Cola’s social media strategy includes a mix of engaging product visuals and collaborating with celebrities for reach.

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Strategy Social Media Loyalty UGC 69

Later

APRIL 16, 2021

The trending audio-only app presents a world of opportunity to build community, connect with listeners, and set yourself apart as a thought leader in your industry. We’re sharing 4 ways to establish an engaging marketing strategy — this is one conversation you’ll want to tune into! Join Industry-relevant Rooms and Conversations.

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Marketing Collaboration Hosting Industry 111

agora pulse

JULY 12, 2018

YouTube is more popular with teens than Facebook. Only 51% of teens in the United States still use Facebook while 85% say that they use the video-sharing platform. So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. This is key for YouTube community building.

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Community building YouTube Communities Influencer 90

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. Browsed a Facebook Group? May the Force first-party data be with you. What is dark social?

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HootSuite URL Analytics Forums 120

Kikolani

JUNE 15, 2010

If you own a blog that has multiple authors, regular contributors, or regular guest bloggers , here are seven ways a private blog group can be utilized for helping strengthen the blog and its community as a whole. Twitter: RT @kikolani Best Practices for Collaborative Blog Groups [link] #blogging. Announcements. Original Post: [link].

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Collaboration Groups Groups OpenID 148

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat.

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Types Social Media Microblogging Overview 145

Pixlee

JANUARY 24, 2022

The advent of non-fungible tokens (NFTs) and decentralized avenues to create and build digital assets where the creator has control of the community is called Web3. Though you may hear “Metaverse” and immediately think of Facebook because of their recent brand audit, there’s far more this sphere encapsulates.

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Brands Authentication Collaboration UGC 85

Hootsuite

SEPTEMBER 7, 2022

Facilitate communication and collaboration between classmates. Users share complex ideas and the Reddit community breaks them down. Use it to promote collaboration, share resources and ideas, and provide real-time feedback. Improve community engagement. Build a community. Source: Reddit. Generate leads.

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Education Social Media Tips HootSuite 93

Social Media Strategies Summit

DECEMBER 16, 2022

PiperTV was made for IGTV and was run and shot by students, focusing on student-driven topics rather than executive communications and university announcements. PiperTV blossomed out of various student-led projects on Facebook and Instagram. “To Using Tech Platforms for Collaboration & Project Management.

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Social Media UGC Project Collaboration 130

Keyhole.co

NOVEMBER 27, 2023

million Facebook (Samsung Electronics): 5 million Twitter: 706.9K million Samsung India on Facebook: 162 million Samsung Global on Facebook: 46 million In fact, one of their biggest followings is on @samsungwithgalaxy , their official Instagram community page for Samsung creators. LinkedIn: 4.2 million TikTok: 2.5

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Curation Social Media Strategy Content 52

Social Media Strategery

MARCH 8, 2011

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. Yeah, that’s going to be you.

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Communities Wiki Yammer Forums 137

Buffer Social

JANUARY 22, 2024

Lindsey predicts that we may even see LinkedIn play more of a direct role in facilitating creator-brand collaborations with a light version of a creator marketplace.   There's a growing preference for smaller, specialized, trusted groups in community building.

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Social Media Authentication LinkedIn B2B 101

Keyhole.co

DECEMBER 22, 2022

They have a powerful presence on Instagram, Facebook, and Twitter, amongst other platforms, with highly engaging content that appeals to their followers’ interests. Here’s a look at their followers on their main account: Instagram: 252 million Facebook: 36 million Twitter: 9.58 Collaborating with public figures.

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Social Media Strategy Collaboration Analysis 59

Sprout Social

NOVEMBER 19, 2020

From increased access to social data and functionality to expanding beyond core social; from creating tighter alignment across critical CRM and helpdesk solutions to tie-ins with critical workflow tools that make collaboration and access more seamless. Rely on up-to-date experiences with social networks and community platforms.

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Reddit Hubspot API Reputation 105

Hootsuite

SEPTEMBER 7, 2022

And although followers shouldn’t be the only metric you care about, more followers can lead to more reach and collaboration opportunities. Your followers may even turn into a community of like-minded people. Facebook bios. For Facebook Pages , the bio is found in the About section on your home tab (also in its own separate tab).

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Template Templates Social Media UGC 145

Waxing UnLyrical

JANUARY 20, 2014

Worker empowerment: 9 Cs of people-centric collaboration. J-P De Clereck of i-SCOOP shares his tips for empowering collaboration through social interaction and equality in the workplace. In this WUL, post I explore how removing barriers to communication by inviting others in can help build both online and offline communities.

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Collaboration Consultant Flickr Resources 193

Ignite Social Media

OCTOBER 6, 2022

Community Engagement – Self-service support, education, and collaboration. On top of their focus areas, Khoros offers the following products to add to your custom platform to help you accomplish additional needs, such as: Brand Communities – Create a space for customers to get answers, connect with peers, and share new ideas.

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Social Media Management Review Social Media Tools 122

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Collaborate with other brands. Not only that, but collaboration is a surefire way to make positive impressions on other players in your industry.

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Strategy Brands Hubspot Survey 131

Ignite Social Media

APRIL 16, 2018

How Our Paid Media Strategy Paid Off: We began our partnership with the Outer Banks when they were in search of a collaborative partner who could drive engagement and increase off-season travel through their social media channels. To view our full winning strategy, click here !

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Banking Social Media Travel Newsletter 119

Firebelly

JANUARY 3, 2012

I am now almost three months into being a social media manager and I feel I’m finally in the right place at the right time because I believe in social business, I believe in conversation, and I believe in community. And I’m pleased to say – we’re not just a social media marketing firm, we are a social business.

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