article thumbnail

Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. These building sets soared in popularity from the get-go.

article thumbnail

A Guide to Social Media Collaboration

Buffer Social

A viral collaboration that benefits both parties and their audiences. In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? The result?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Seven Skills Every Social Media Manager Needs

Webbiquity SMM

By practicing your writing skills regularly and encouraging your team to do the same, you’ll be able to communicate your brand’s messaging effectively and motivate your audience to take purposeful action. Focus on community engagement. Create a team-centered environment.

article thumbnail

How Brands Can Support Indigenous Communities on Social—the Right Way

Hootsuite

Please note: “Indian Residential Schools” is the official name for the schools and a construct of the colonial mindset of 19 th Century Canada. If you are a national brand, turn the spotlight back on the First Nations communities. Yes, September 30 is a sombre day of remembrance. But we don’t want pity. In a simple word: lots.

article thumbnail

A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

article thumbnail

Sprout on Sprout: How to create your own social media video template

Sprout Social

With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. Construct your own video template for social media.

article thumbnail

How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

While positive comments can hugely boost your confidence, negative feedback provides a more constructive picture of your reputation. Take negative comments as constructive criticism, understand the root cause, and address them quickly. Addressing negative reviews constructively Of course, not all reviews will be favorable.