SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Case Study Study Communities Joomla 180

Later

MAY 13, 2021

We spoke to Marissa Grootes , founder of STIL , a purpose-led company that sells organizational products and planners. . Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . Marissa: Consistency is key. L ove to get organized?

Communities 60

Communities Instagram Small Business Hosting 60

Sherrilynne Starkie

FEBRUARY 13, 2018

They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. Here’s a look at what they bring to a job.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

DECEMBER 3, 2020

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere. View all of the content you’ve scheduled, add notes to certain days, adjust send times, identify publishing gaps and more.

Mobile 138

Mobile Notification Collaboration Library 138

Sprout Social

MARCH 21, 2022

Guides are a collection of published posts featured on your Instagram profile. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”. That’s where Instagram Guides come in.

Examples 101

Examples Instagram How To Curation 101

Hootsuite

SEPTEMBER 7, 2022

And although followers shouldn’t be the only metric you care about, more followers can lead to more reach and collaboration opportunities. Your followers may even turn into a community of like-minded people. Affiliated account/job title + company]. Companies and organizations. What you do/provide/sell. Your website.

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Template Templates Social Media UGC 145

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort. Approval: Reviewing and approving all content before it is published. Not your usual creative self?

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Template Templates Social Media Tips 134

Keyhole.co

MARCH 28, 2023

Influencer marketing is the marketing technique wherein you collaborate with well-known digital creators to spread your brand’s message to a wider audience. The influencers have a stronghold on the audience as they might be an expert in the niche and publish entertaining pieces of content.

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Influencer Strategy Marketing Collaboration 52

Sprout Social

JULY 28, 2022

Published on. Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. Pre-plan videos.

Template 95

Template Templates Social Media Video 95

Later

MAY 28, 2021

Did you know: You can now plan, schedule, and publish your LinkedIn posts with Later — for free! You can also share a story from a member of your community through your LinkedIn captions. You can feature blog posts they’ve written, or interviews they’ve participated in, to better connect with your community.

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LinkedIn Brands Marketing Airlines 100

Sprout Social

OCTOBER 31, 2023

Influencers can help marketers reach their goals and earn more buy-in for future collaborations. He points to an example of a health food company. The company may want to work with a particular influencer. Kennedy points to the example of content for a yoga company.

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ROI Influencer Marketing Survey 104

Writtent Blog

JANUARY 12, 2024

This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry. Connect with fellow writers both online and offline to foster a sense of community and exchange valuable insights.

How To 52

How To Skills Journal Education 52

Sprout Social

DECEMBER 2, 2016

With more than 450 million members , LinkedIn® has swiftly solidified itself as a global community of professionals. Over the years, the network has evolved into a robust publishing platform for businesses to engage and target their content to a more professional audience. Collaborate Seamlessly Across Your Team.

LinkedIn 40

LinkedIn Company Engagement Collaboration 40

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. All the usual social channels lend themselves to B2B social publishing, though some are definitely better than others.

Social Media 62

Social Media Strategy B2B Collaboration 62

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use.

Marketing 88

Marketing Privacy Policies Issues 88

Keyhole.co

NOVEMBER 27, 2023

For the sheer size of their range, very few companies stand a chance in front of Samsung. The Samsung Group conglomerate has dozens of affiliate companies under its banner. Founded 54 years ago in South Korea, Samsung’s parent company goes decades back, with roots in Japanese-ruled Korea. million Samsung Mobile on Instagram: 1.4

Curation 52

Curation Social Media Strategy Content 52

Buffer Social

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly.   For example, a creator might have a system for reviewing and editing their content before publishing, ensuring it meets their quality standards and aligns with their brand voice.

System 89

System Content Fashion Template 89

Sherrilynne Starkie

AUGUST 27, 2018

I tend to shortlist candidates who possess a degree from a ‘good’ university, including communications, journalism, or business graduates (although I’ve seen some degrees in English and linguistics, too). The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college. They just can’t.

Industry 170

Industry Social Media Training HootSuite 170

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. The video sharing site isn’t just for creators. Web series.

YouTube 128

YouTube Video Authentication Education 128

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. It began when I was at my previous company in the enterprise peer-to-peer data backup space. From this, Unmetric was born.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Sprout Social

DECEMBER 6, 2023

B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter experts within a specific industry. Most social platforms have their own professional communities, both formal and informal. Here’s how.

B2B 116

B2B Influencer Brands Marketing 116

Sprout Social

NOVEMBER 19, 2020

From increased access to social data and functionality to expanding beyond core social; from creating tighter alignment across critical CRM and helpdesk solutions to tie-ins with critical workflow tools that make collaboration and access more seamless. Rely on up-to-date experiences with social networks and community platforms.

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Reddit Hubspot API Reputation 102

Buffer Social

DECEMBER 19, 2023

I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts. Either way, I move on to the next idea and keep trying.

Trends 95

Trends Authentication Video Film 95

Sprout Social

APRIL 17, 2023

The time saved around publishing, scheduling and reporting will empower you to maintain agility and innovate. This is how brands expand the value of social beyond marketing and communications. Social media ROI starts with strong visibility and collaboration between social teams and other departments.

ROI 100

ROI Social Media Management Team Study 100

Buffer Social

JUNE 5, 2023

When I started my digital marketing company, BDY Consult , seven years ago, I kept running into a problem that’s all too common for mission-driven founders. In that way, succeeding is more about the implied result of building a relationship with our followers and making the connections that will help their companies succeed.

Small Business 81

Small Business Newsletter Resources Consultant 81

Hootsuite

JUNE 28, 2023

The results, first published on SparkToro, are pretty surprising. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Hold tight: I cover what UTMs are and how to create them later.) #1

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HootSuite URL Analytics Forums 120

Social Media Strategery

MARCH 8, 2011

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats. With the growing ubiquity of Enterprise 2.0

Communities 137

Communities Wiki Yammer Forums 137

Buffer Social

JULY 24, 2023

For more robust editing options, use CapCut , which is owned by TikTok’s parent company Bytedance. Publish content consistently TikTok's ecosystem thrives on rapid content consumption – if you miss a day, you might miss a whole trend. Which videos do your viewers rewatch? Which ones do they share?

How To 75

How To Film Collaboration Hashtag 75

Later

JULY 8, 2021

Like other social media platforms, LinkedIn is used for sharing and creating content, connecting with other users, and growing a community. Global life and style brand Kate Spade , for example, uses LinkedIn to reach a targeted audience of professional women and build a community around the brand’s values and products.

LinkedIn 85

LinkedIn How To URL Skills 85

Pixlee

APRIL 18, 2022

This is why merging your email marketing with influencer marketing is a fantastic next step for your company to get more email subscribers. This is a good way to expand your brand’s online community while developing a solid relationship with a social media expert in your sector. Make use of Your Influencer’s Community.

Influencer 52

Influencer Marketing How To Collaboration 52

Buffer Social

APRIL 4, 2023

So we were beyond excited to see Passionfroot (another creator-focused company) using Buffer. Passionfroot simplifies the lives of creators by providing a one-stop-shop for managing sponsorships, collaborations, bookings, and payments. It’s essentially  a storefront for fielding requests and managing back-office operations.

Content 77

Content Banking Newsletter LinkedIn 77

Social Media Strategies Summit

FEBRUARY 13, 2020

As a result (at least partly) of their ability to drive brand awareness and leads through social media, the company has seen impressive results, with sales growing from $255,000 in total revenue in 2007 to $15.6 Slack is a workplace communication and collaboration platform that appeals to companies large and small.

B2B 150

B2B Social Media Brands Hubspot 150

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Keyhole.co

MARCH 7, 2023

Collaborations and partnerships Brands with large followings are often sought after by influencers and other businesses for collaborations and partnerships. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

agora pulse

SEPTEMBER 22, 2020

So, say you’re a start-up social media agency that wants to drive free-trial sign-ups, an HR rep promoting company culture and brand, or an internal comms pro at a multinational company needing a way to get information to employees quickly … Video should be a key component of your content strategy. Here’s proof: Engagement.

Video 116

Video Social Media Management Small Business Template 116

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Buffer Social

APRIL 13, 2023

While a lot of people on the outside assume that social media managers are interns but in fact, owning a company’s social media profiles in today’s age is actually a very important role. At many companies, it has to be someone senior who is posting to those channels. Own community management.

Social Media 86

Social Media Social Media Management Skills Survey 86