Sherrilynne Starkie

article thumbnail

IABC 18: Collaborative Leadership through Communications with Carol Kinsey Gorman

Sherrilynne Starkie

who is an author and executive coach that focuses on collaborative leadership. Her informative and entertaining session looked at how communication powers effective collaboration. To a standing-room-only crowd, Gorman explained how collaboration is replacing the old ‘command and control’ leadership models.

article thumbnail

A new venture: TRUEdotACADEMY

Sherrilynne Starkie

We’ve designed a collaborative, supportive skills development approach that will get participants up to date quickly, and keep ahead of the digital curve. Collaborative and supportive learning. TRUEdotACADEMY blends a focused training experience with up-to-the-minute courses and materials to maximise digital competencies.

HootSuite 191
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CPRS new vision: ethics in public relations

Sherrilynne Starkie

Collaboration – Members have direct access to share knowledge with colleagues and professionals. Their resulting framework includes a new vision and mission and focusses on four strategic goals: Community – Members are part of a national community with full access to services and benefits regardless of where they live.

Survey 247
article thumbnail

Industry certification a must for social media career success

Sherrilynne Starkie

And yet others learn better in a group setting which is supportive and collaborative. It would mean providing content in multiple formats and allowing for collaborative interaction. Some people can whip through an online course in a day and then write and pass the test. Know Your Learning Style. My Blended Approach. They just can’t.

Industry 170
article thumbnail

Facebook’s fake news battle in Canada

Sherrilynne Starkie

The initiative is a collaboration with Agence France-Presse (AFP) whose Canada-based fact-checkers will review news stories on Facebook in English and French and rate their accuracy. Facebook Canada has launched a new fact-checking program aimed at helping combat fake news from spreading. .

News 210
article thumbnail

How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

This initiative is part of the Trust Project , an international consortium of news and digital companies collaborating to build confidence in the news media. Facebook announced it’s testing new ‘Trust Indicators’.

article thumbnail

Content demand: how to cope

Sherrilynne Starkie

In a content culture, marketers create and systematize the integration of paid, owned, and earned media in collaboration with departments and functions across the organization. That content takes many forms beyond the blog or newsletter is a new mindset for many organizations. It’s changing the way marketing departments think and work.

Content 282