Buffer Social
SEPTEMBER 11, 2023
The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. Quantify your results.
Ignite Social Media
AUGUST 31, 2021
Cause Marketing Continues to be a Top Social Media Trend. One thing to note though is today, our latest group of survey respondents (a majority 80%) are comfortable with brands running ads right now. Millennials respond particularly well to nostalgia marketing. So how can brands utilize nostalgia marketing?
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Buzz Marketing for Technology
NOVEMBER 10, 2008
Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold. Billy Ray Cyrus – tapped into a whole group of country music fans.
Convince & Convert
JULY 6, 2010
She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Mentioning – or even featuring – corporate involvement is an effective means to raise awareness and need, especially for lesser-known (but equally deserving) charities and causes.
Hootsuite
MAY 10, 2021
Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels. Depending on the industry, companies may also run separate accounts for support, marketing, different verticals, divisions, and even recruitment.
Bare Feet Studios
OCTOBER 15, 2008
It encompasses other buzzwords and concepts you may have heard, from social networks like FaceBook , LinkedIn , and MySpace , to conversational marketing, web 2.0, Traditional publications and groups such as PRSA , IABC , and HAF also hold monthly meetings to educate and inform their members. For one, we do it all the time.
Convince & Convert
JUNE 6, 2014
I had the pleasure of interviewing David Newman, a fantastic marketing consultant, coach, and author of Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition. The book is all about taking a tactical approach to marketing and offers actionable ideas that you can implement today.
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