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Predictions for 2015: Start Off the New Year Knowing the Future of Social

Buzz Marketing for Technology

Cause Marketing will be in vogue in 2015 – Don cited several example companies (CVS comes to my mind when I think of good cause marketing). And the numbers have been growing; cause sponsorship is predicted to exceed $1.84 And the numbers have been growing; cause sponsorship is predicted to exceed $1.84

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

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H&R Block Declares a Hipster Tax Crisis

Convince & Convert

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” What can companies learn from H&R Block’s Campaign?

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Social Media Trends of 2021 That Top Organizations Are Capitalizing On

Ignite Social Media

Cause Marketing Continues to be a Top Social Media Trend. Companies have launched promotional campaigns focused on these attributes. So how can brands utilize nostalgia marketing? The ways can vary depending on the size of the company, but below are a few ideas for inspiration. Provide descriptive image captions.

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Facebook and Twitter: Out With the Old, In With the New

The Realtime Report

Prior to Facebook’s IPO, Zuckerberg sent a letter to investors in 2012 in which he said the following: “Facebook was not originally created to be a company. Furthermore, the larger size of these new ads could cause marketers to dish out more dough for such a coveted spot. Meanwhile, Twitter has some other tricks up their sleeve.

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Unsafe Thinking With Jonah Sachs - This Week's Six Pixels Of Separation Podcast

Twist Image

Fast Company named him one of today's 50 most influential social innovators. cause marketing. digital marketing. digital marketing agency. digital marketing blog. digital marketing podcast. fast company. marketing agency. marketing blog. marketing podcast. social marketing.

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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.