Convince & Convert

DECEMBER 5, 2013

From celebrating participant’s moustaches, fundraising efforts and even raising awareness for other company’s Movember campaigns, a steady stream of engaging content continues to be shared across Facebook, Twitter, Instagram, and YouTube. Created by San Diego-based agency, i.d.e.a., First – they’re hilarious.

Case Study 136

Case Study Study Sysomos Crowdsourcing 136

SocMed Sean

FEBRUARY 10, 2022

Because of that, Instagram should continue to be a part of your marketing strategy in 2022. Case studies show that 80% of Instagram users follow at least one business profile. These new features attracted influencers from across multiple other platforms like Snapchat, YouTube, and TikTok.

Instagram 162

Instagram Strategy Marketing Metrics 162

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. The videos include a variety of people (and some of their pets) “sharing their views on personal goals, financial strategies, debt, retirement savings and more.”

Social Media 186

Social Media Strategy Case Study Airlines 186

BeingOptimist

JULY 15, 2021

So, let us get into the details of some expert Tik Tok marketing strategies that will help businesses reach their goals in 2021. Use Case Studies and Testimonials. Case studies and testimonials on Tik Tok are one fantastic type of social proof. Discover the Platform. Repurposing and Cross-Posting.

Strategy 98

Strategy Marketing Case Study Hashtag 98

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. Click To Tweet Strategies for Cultivating Loyalty So what can you do to combat this “culture of trialism?” Redditors are inherently curious. Footnotes: Reddit Custom Survey, U.S.,

Reddit 143

Reddit Research Loyalty Survey 143

Kikolani

JUNE 18, 2013

As exciting as it is for him, it is even more exciting for me as an Internet marketer as I get to embark on a full-fledged promotion strategy. I’m planning on employing several strategies during this Kickstarter marketing campaign that include the following. The Case Study. YouTube Subscribers and Views.

Strategy 139

Strategy Film Marketing Press Release 139

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

ProBlogger

JANUARY 17, 2013

Soon we had discovered a 3-in-1, then a 6-in-1, and finally a 10-in-1 content creation strategy. The primary piece of content is a video for uploading to our YouTube channel and if we choose, we upload it to iTunes as a video podcast. My 10-in-1 Content Creation Strategy [Case Study].

Case Study 45

Case Study Study Strategy Content 45

Ignite Social Media

JANUARY 7, 2020

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. Social Media Strategies Summit : San Francisco, Feb 4-6 & Chicago, April 28-30. They also offer networking and exposure opportunities for all levels of marketers.

Conference 147

Conference Social Media Case Study Hosting 147

Sherrilynne Starkie

JUNE 27, 2018

These new brands make it easier for advertisers and publishers to choose the right products to connect with the billions of people via Search, on YouTube, on Google Maps and Google Play, and more. It includes resources and guides which detail how to use Twitter’s various features, and case studies highlighting best practices in action.

Google 170

Google Adwords Case Study Sports 170

Rebekah Radice

OCTOBER 26, 2018

In this episode of the Brand Authority Podcast, learn how to create a content strategy in 6 easy steps. How to Create a Content Strategy in 6 Easy Steps. The same holds true for your content marketing strategy. ” They’re the non-negotiables that drive your content strategy. Want to View on YouTube Instead?

Strategy 97

Strategy Content How To Upcoming 97

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. followers on IG and over 2M subscribers on YouTube. If video is a key part of your strategy moving into 2019, it may be time to look to the emerging platform Tik Tok. Christian Collins , 3.5M

Platform 272

Platform Social Media Influencer Trends 272

Hootsuite

JANUARY 18, 2024

But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. The good news?

Social Media 121

Social Media Tips HootSuite Marketing 121

Convince & Convert

NOVEMBER 19, 2014

If you always seek inspiration from your competitive set, if you always need to look at a case study to prove that this works, if you always need to see what the average data is to make sure that you know what your own benchmark is, you are asking the wrong question. Show me evidence that other companies like ours are doing this.”

Case Study 135

Case Study Marketing Study How To 135

agora pulse

JUNE 9, 2020

Case Study: Nationwide. In leveraging Pinterest’s ad products, we were able to develop a robust marketing strategy including various touchpoints throughout the consumer’s path to purchase.”. Continue refining your strategy based on real-time performance and insights. Check out Natura’s case study below.).

Engagement 138

Engagement Retail Case Study How To 138

Webbiquity SMM

MAY 23, 2011

Until recently, most social media case studies have focused on consumer brands. It’s not that B2B companies aren’t finding success in social media marketing, but more (in my experience at least) that they are less willing to publicly reveal their strategies for competitive reasons. Video / YouTube.

B2B 190

B2B Social Media Case Study Study 190

Keyhole.co

APRIL 2, 2024

But, as with any marketing channel, showing up without a strategy can be fruitless. YouTube: Create product demos and self-service tutorial videos. You should also compare your results against social media case studies or industry reports to see what’s achievable in your specific market. No credit card is required.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Laurel Papworth

MARCH 3, 2021

In this lecture on social media we look at content strategies, some Higher Education case-studies of the right content to the right audience at the right time, setting up the different types of content calendars and social media tools for creating the content and scheduling on social media.

Social Media 52

Social Media Content Case Study Education 52

Twist Image

OCTOBER 17, 2012

Felix Baumgartner 's supersonic freefall from 120,000 feet not only broke the speed of sound and a world record to go along with it, it practically broke YouTube as millions upon millions of people watched the drop from space online. marketing case study. marketing case study. youtube. advertising.

Strategy 108

Strategy Case Study Sports Marketing 108

Convince & Convert

NOVEMBER 13, 2014

Marriott Builds Global Content Studio To Further New Projects With YouTube, Snapchat. Through the Global Content Studio, Marriott has launched a dedicated Snapchat presence and has future plans for a series of short films on YouTube and a scripted, digital drama in the works. Social Media Case Studies'

Content 159

Content Brands Case Study Hotels 159

ProBlogger

MARCH 12, 2013

Right now, in these early stages, my promotion strategy is pretty low-key. While the goal for the chats is to extend my brand’s reach, I would much rather that be a natural by-product of the content we’re creating than by an aggressive “hey, look at me” strategy. Getting the word out. Sharing the love.

Case Study 47

Case Study Study Content Embedding 47

ProBlogger

APRIL 25, 2012

Using that information, let’s compare two affiliate site models as case studies: An affiliate site based on the most common model: a micro-niche site. Case study 1: AfricanMangoScam.net. Let’s look at the second case study for a comparison. Case study 2: ShedYourWeight.com.

Case Study 40

Case Study Sites Study Types 40

Buffer Social

MARCH 23, 2023

Not much, actually, other than the ‘Creator’ label and being YouTubers. Focusing on his passion for helping others create passive income streams, Flynn has grown his brand to include a popular blog, podcast, and YouTube channel. What do creators like Mr. Beast and Ali Abdaal have in common? Time to niche down.

Patterns 113

Patterns Newsletter Case Study YouTube 113

Sprout Social

NOVEMBER 1, 2023

And we’ll cover 10 examples of BTS social media content to help inspire your strategy. For example, a company could post a short fulfillment time-lapse video on TikTok or Instagram, or walk through the entire toilet paper-making process in a YouTube video like Scott Brand did in the video below: 9.

Campaign 89

Campaign Content Upcoming Authentication 89

Laurel Papworth

MARCH 10, 2021

In this lecture on social media for Universities and Higher Education we look at measurement, analytics, insights and other goodies as well as some College case-studies of high number of followers but low engagement and vice versa, plus subscribers vs engagement vs reach vs impressions.

Analytics 52

Analytics Social Media Case Study Overview 52

Hootsuite

APRIL 22, 2020

We’re living in a world where Youtubers get more impressions than Coca-Cola , and politicians rise to power through memes. Building smarter paid-strategy plans. See You On the Internet is an excellent reminder that your social strategy needs to be symbiotic with the rest of your online presence. RIP, traditional marketing.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

Viper Chill

FEBRUARY 9, 2011

If you can’t see the video, click here to watch it on Youtube). You can generate some fun forms of social proof (like my picture above), get some cheap (but poor quality) backlinks and even have someone create an SEO strategy for you. I really don’t think these things are worth paying for in most cases though.

Case Study 78

Case Study Study eBook Social Bookmarking 78

Rebekah Radice

JULY 15, 2019

Whether you choose to go Live on Facebook , Instagram, Youtube, or Twitter, there are many ways you can use it. Video Case Studies. That’s where case studies come in. Case studies are often the last piece of social proof necessary to “seal the deal” with the customer.

Types 119

Types Video Content Case Study 119

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . By the way, if you need some support for creating customer service strategies on social media , this article is for you! . What Impressed Me.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Hootsuite

JULY 2, 2019

And Hootsuite’s blog offers several helpful posts from how to create a social media strategy to social media advertising 101. Bonus : Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Context is Key: Social Media Strategy in a Noisy Online World – Skillshare. Cost: Free.

Training 111

Training Course Resources Social Media 111

Sprout Social

FEBRUARY 1, 2024

Without a deep understanding of their audience, even the most seasoned marketers, at times, find themselves in a cycle of guesswork and reactive strategies. Applying these insights impacts your business strategy in two ways: 1. This insight can steer future product development or marketing strategies. Here’s how.

Social Media 107

Social Media Sentiment Loyalty Microsoft 107

Convince & Convert

APRIL 10, 2014

The campaign is housed on a dedicated microsite , with content being shared across H&R Block’s social media channels, such as Facebook , Twitter and YouTube. Mayne, who is well-known for his work with ESPN, also stars in a series of videos on the company’s YouTube channel. Social Media Case Studies'

Case Study 160

Case Study Campaign Cause marketing YouTube 160

agora pulse

MAY 8, 2019

The good news is, you can still wade through this by using some simple strategies. Posting evergreen content that includes how-to guides, best practices, and case studies is a great way to make sure that your posts reach a wider audience. YouTube might be the preferred platform for people to watch videos.

Organization 128

Organization How To Hubspot Feed 128

Convince & Convert

NOVEMBER 19, 2014

If you always seek inspiration from your competitive set, if you always need to look at a case study to prove that this works, if you always need to see what the average data is to make sure that you know what your own benchmark is, you are asking the wrong question. Show me evidence that other companies like ours are doing this.”

Case Study 85

Case Study Marketing Study How To 85

Digimind

FEBRUARY 15, 2018

This article will focus on an influencer marketing case study, specifically, a viral campaign organized and orchestrated by online celebrity Jerome Jarre, famous for his viral Vines and YouTube videos, alongside the humanitarian operation for Rohingya refugees in Bangladesh.

Campaign 40

Campaign Influencer Case Study Marketing 40

Devumi

FEBRUARY 25, 2016

YouTube has always been a free platform supported by ads. With YouTube Red finally debuting its first original shows recently since the platform debuted in October, what will these mean to video marketers as we go forward? The time to start thinking about how you’ll use YouTube Red, and consider its impact on video ads, […].

YouTube 60

YouTube Video Marketing Platform 60

Devumi

FEBRUARY 25, 2016

YouTube has always been a free platform supported by ads. With YouTube Red finally debuting its first original shows recently since the platform debuted in October, what will these mean to video marketers as we go forward? The time to start thinking about how you’ll use YouTube Red, and consider its impact on video ads, […].

YouTube 60

YouTube Video Marketing Platform 60