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7 Top B2B Social Media Trends

Oktopost

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. Community building Online communities are a powerful way to build sustainable brand loyalty and trust, so it’s worth looking into this trend if you aren’t leveraging it already.

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5 ways social media listening increases customer advocacy

Sprout Social

The risk isn’t just a misalignment with customer expectations but also the missed opportunity to cultivate brand loyalty and advocacy. You create loyalty from the start Once you attract new customers, the next step is to increase retention and loyalty. Social listening plays a vital role in this area. What is customer advocacy?

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

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Unlocking the Potential of The Challenger Method: Using Education to Close More Deals and

Koka Sexton

Finally, it increases customer loyalty and trust due to the informed nature of the sale. By utilizing education as a sales strategy, salespeople are able to bridge the gap between sales and education and provide customers with an informed, personalized experience that leads to more successful sales and higher customer loyalty.

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11 Types of Video Content Every Business Needs to Create

Rebekah Radice

The great thing about thought leadership videos is the many ways you can go about creating them and bringing value: you can share some interesting facts or tips, create a webinar, and a lot more. Webinars can be a powerful tool at any stage of the customer journey. Video Case Studies. The possibilities are endless!

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9+ Ideas for Your Next LinkedIn Carousel (+Examples)

Buffer Social

Jens Joseph Mannanal, Co-founder & COO at Passionfroot, shares a case study of how Superhuman, one of the biggest and fastest-growing AI newsletters globally, leverages Passionfroot to streamline their workflow and sponsorship process. In this post, Thinkific promotes a webinar featuring Jon Youshaei, a top creator and educator. 

Examples 101
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How Traffic Temperature Can Affect Your Website Sales

Razor Social

A webinar participant, etc. Depending on their previous actions and interests, you can retarget warm audience with ads for free consultations or free trial, or you can further build trust with social proof content content like testimonials, case studies, etc. So, how do you bring your warm audience closer to a decision to buy?

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