Pam Moore

JULY 26, 2017

Customer case study and the power of content marketing planning and organization. Supporting Resources: . Episode Highlights: . 10 Golden Rules for Content Marketing. Designing your content framework. Brand architectures that increase ROI and improve efficiencies. Create once, use many with a message house (message bible).

Content 162

Content How To Marketing Case Study 162

Webbiquity SMM

MAY 10, 2011

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. Display testimonials linked to case studies in your sidebar. Got some great support resources online? A responsive customer support Twitter account?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Oktopost

JULY 15, 2020

Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request.

B2B 148

B2B LinkedIn Tips Marketing 148

Webbiquity SMM

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g.,

B2B 101

B2B Case Study Telecommunications Banking 101

Webbiquity SMM

APRIL 19, 2011

Automated welcome DMs on Twitter and the like are obnoxious. Allocating insufficient time and resources. The Walmart blogging scandal is a classic case study in what not to do, but the problem isn’t limited to big companies or to the b2c world. Trying to automate interaction. Conversations can’t be automated.

Social Media 193

Social Media Sysomos Case Study B2B 193

Buzz Marketing for Technology

OCTOBER 25, 2013

By some estimates, Hispanics will outnumber all other cultural groups in the U.S. The group actually embraces dozens of different nationalities, cultures and identities, including about three out of every five Hispanics who were actually born in the U.S. What’s more, the Hispanic sector is the fastest-growing ethnic segment in the U.S.,

Mobile 225

Mobile comScore Insurance Sites 225

SocialFish

MARCH 3, 2011

Here’s the quick overview of Salesforce.com’s community “outposts&# : Twitter: Salesforce has an active Twitter community. User Groups: Salesforce sponsors several hundred user groups across the USA. 56,689 posts (user to user, user to group, and user to session. 30,995 comments to other posts.

Communities 221

Communities Collaboration Statistics Lurker 221

Razor Social

NOVEMBER 13, 2018

Grouphigh has a database of over 10 million media outlets/blogs and influencers extracted from the web, Instagram, Twitter and YouTube. However, broken links can creep into the best of websites simply because services/products shut down, people take down resources and entire sites, and this rarely comes announced. keyword inurl:links.

Marketing 96

Marketing Influencer Resources Sites 96

Webbiquity SMM

SEPTEMBER 9, 2014

Employees have been finding ways to distract themselves, and others, and generally waste time at work, for pretty much as long as groups of human beings have worked together. Yet too many companies, regardless of their progress as social businesses, already take or plan to take this monitoring to excessive, even downright creepy, levels. .

Yammer 198

Yammer Policies Social Media Yahoo 198

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Photo of me and my Blue Key courtesy Razoo. So I’ll pick up where she left off.

Organization 267

Organization Tips Hashtag URL 267

Waxing UnLyrical

APRIL 29, 2015

The University of San Diego found, through a case study, that BTM kids have improved self-esteem, a more positive outlook on life and tend to engage in less risk-taking behavior. Do you live by the sea in a surf-community such as the Boys to Men group in San Diego? Remember there is “value” shared from every group participating.

Communities 100

Communities Eventful Case Study Groups 100

Jason Yormark

AUGUST 30, 2009

Socialnomics will not necessarily teach you how to use tools, convey strategy, or equip you with resources to act on. I recommend The Social Media Bible or The New Community Rules: Marketing On The Social Web if you are looking for a resource like that. A few other tidbits that I really enjoyed about this book.

Review 209

Review Case Study Postrank Study 209

Harp Interactive

OCTOBER 9, 2009

Check out Twitter as a way to show a company’s personality. Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Collect case studies of social media success. Excellent resource: Susan Getgood.

Social Media 232

Social Media Press Release Marketing Widget 232

Kikolani

AUGUST 23, 2013

The Resources Mashup. White Hat SEO Case Study: 348% More Organic Traffic in 7 Days – Confused about white hat SEO? Here’s a step-by-step case study that will teach you how to execute a successful campaign. The Share Your Best Blog Post thread is moving to the Blog Marketing Strategies group on LinkedIn!

Marketing 128

Marketing Case Study Mashup Retail 128

Techipedia: Tamar Weinberg

JANUARY 11, 2012

Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. It’s about finding the right Twitter followers, managing a Facebook ad campaign, and attracting blog subscribers and members of LinkedIn Groups. Are their resources in-house?

Social Media 168

Social Media How To Marketing Syndication 168

SocialFish

MARCH 25, 2011

Google has a good page on resources for aid to Japan – as you know, they have just launched a Google for Nonprofits program so they are very focused right now on how to mobilize people in various ways for both disaster relief and other social good causes ( more info here ). . More analysis and info from Beth Harte here ).

Mobile 177

Mobile SMS Startup Energy 177

Writtent Blog

JULY 26, 2013

Big data stole the spotlight this week in the marketing realm, as a recent study revealed that companies plan to dramatically increase their spending on analytics in the years to come. However, regardless of how many resources your business puts towards analyzing metrics, the intelligence can’t repair a broken strategy.

ROI 74

ROI Process News Content 74

Pam Moore

SEPTEMBER 19, 2017

Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Share this helpful resource with your friends and colleagues! Need us to help train your team?

Content 164

Content Training ROI Compete 164

Keyhole.co

NOVEMBER 17, 2023

The winners of social listening for brand reputation management From these social listening case studies, you can learn new ways to leverage online chatter and feedback to transform your business and the lives of your customers. Keep reading to get inspired by a few notable real-life social listening examples.

Examples 59

Examples Brands Sentiment Reputation 59

Hootsuite

MAY 11, 2023

Showcase ways to reduce energy consumption, recycle resources, or reuse materials. Give advice on how to find and apply for grants or scholarships If you are part of a college, university, non-profit, or minority group, share resources and advice on how to find and apply for grants and scholarships. Sign up free today.

YouTube 103

YouTube Video Film Sports 103

Pam Moore

FEBRUARY 6, 2018

I have provided numerous resources in the form of blog posts, podcasts and even webinars on this topic (see bottom of this post for links) to help business leaders get their arms around what these changes mean to them. Additional Resources: . Social Profit Factor Training Academy and Marketing Nutz Can Help! .

Feed 164

Feed Feedly News Tips 164

Pam Moore

APRIL 29, 2019

The fact my content is impacting people's lives and business with hundreds of case studies is what matters most. I love identifying up front who within the core team or stakeholder group is the most against or most intimidated about adopting social media.

Metrics 96

Metrics Social Media Marketing ROI 96

Direct Marketing Observations

JANUARY 21, 2011

In today’s Uber connected world it’s easy to be intimidated or influenced into participation in social media just based on the notion that a) Facebook has almost 600 million active users and you need to tap into that or b) Your customers are on Facebook and Twitter and you’re not. You feel you must be there. One way messaging with frequency.

Social Media 166

Social Media Social Networking Class Case Study 166

SocialFish

NOVEMBER 30, 2010

Memberclicks’ blog, which provides resources and information specifically for small staff associations. When we decided it was time to get on Twitter, we just started an account. Same for our LinkedIn discussion group. Tags: Association Case Studies Featured Open Community.

Organization 150

Organization Communities Training Skills 150

Webbiquity SMM

DECEMBER 12, 2012

Susan Gunelius outlines five social networking features unique to Google+, including circles (which enable you to “separate your customers from your colleagues and online influencers from your business partners”) and hangouts (which can be “used for things like small-group webinars, question and answer sessions, and more”).

Google 216

Google Tips Bookmarklet SEO 216

Ari Herzog

FEBRUARY 6, 2011

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? Dan: In some cases, they are from brands we like. eastern standard time).

Facebook 183

Facebook Marketing Hubspot Case Study 183

Viper Chill

MARCH 1, 2010

You are here: ViperChill » Business » 28 Resources from My Internet Marketing Toolbox 28 Resources from My Internet Marketing Toolbox Written by Glen, this post has 78 Comments Have you heard of Matt Wadsworth? Delicious Do you ever find a cool article or resource online and wish you had an easy way to save it?

Resources 77

Resources Netvibes Marketing Delicious 77

Pam Moore

SEPTEMBER 18, 2017

Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Share this helpful resource with your friends and colleagues! . Need us to help train your team?

Content 162

Content Training How To ROI 162

Akamai Marketing

MARCH 23, 2011

While most the examples within the book are of enterprise-sized businesses, the mini-case studies of numerous different types of brands ranging from WD-40 to Lunapads (a feminine protection product) to the oft-cited Zappos, Wikibrands proves that no matter the product, engagement can happen with a strong and willing brand.

Review 142

Review Company Klout Policies 142

Direct Marketing Observations

JANUARY 19, 2010

If you want to purchase an accounting system, customer relationship manager (CRM) or enterprise resource planning (ERP) platform for your company, it’s a pretty established process. Develop and Send the RFP : Here are 2 RFP Templates to consider Sample Social Media Template from Social Media Group and Sample Unbranded SEO RFP.

RFP 159

RFP RFI Social Media Proposal 159

Saying It Social

AUGUST 24, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Get People to Your Social Sites and Keep them Coming Back You have all of these great social sites but nobody knows about them! On your blog you should put links to your Twitter, Facebook, YouTube, LinkedIn, etc. Well done, TCBY !

Sites 204

Sites How To Foursquare Social Networking 204

Koka Sexton

MAY 14, 2011

Greteman Group. Case Study: The Impact of Corporate Culture on Social Media. Media Law Resource Center. Template Twitter Strategy for Government Departments. Twitter External Discussion Guidelines. Newsroom Guidelines for Use of Facebook, Twitter and Other Online Social Networks. Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Laurel Papworth

DECEMBER 29, 2022

Resources for Automotive Metaverse and Saraswati lecture. As well as the links above, please review these: More case studies of cars and automotive and Web3 and Metaverse than I covered: [link]. Basemark news release on BMW Group’s new iX and Augmented Reality [link]. SilkCharm on Twitter.

Automotive 59

Automotive Company Virtual World Education 59

Buffer Social

MARCH 9, 2017

Our social media manager, Brian Peters , will be on a panel, discssuing Twitter promotion. Speakers from companies such as Twitter, Google, and The Coca-Cola Company will teach you about social media marketing, content strategies, and PR. Sorry for the short notice about this amazing conference. WistiaFest. June 11-13, Boston.

Conference 103

Conference Social Media Price Forums 103

Proactive Report

SEPTEMBER 26, 2011

One of the additions to a social media news release that journalists find useful is a bookmarked research page with all resources and notes they might need to write the story. It certainly makes it easier and faster to produce a resource page for a news release. You can create a group and invite people to join. Google Plus.

Social Media 89

Social Media Tools Press Release Blogger 89

Pam Moore

JANUARY 17, 2018

Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Additional Resources: . Social Profit Factor Training Academy and Marketing Nutz Can Help! . Give us a shout and let's get to work!

Facebook 164

Facebook Training Template Templates 164

Laurel Papworth

DECEMBER 17, 2009

The Media Survival Guide has a bunch of sections with pieces from Industry Head, a panel, case study, future directions etc in Out of Home, Search, Direct Marketing, Web, Print, TV Radio, Mobile, Events/Experiential and Social Media. Jolaine Boyd, group marketing manager, Telstra @bigpondteam. Three things about Twitter (5).

Industry 64

Industry Social Media Influencer Mobile 64