Waxing UnLyrical

APRIL 29, 2015

Each September, Boys to Men (BTM) hosts its annual crowd-funding event, 100 Wave Challenge , during which it takes inner city kids out surfing. More than 30,000 emails are sent to spread the word, and staff members appear on television to tell people about their event, share their mission and ask for support.

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Waxing UnLyrical

MARCH 7, 2016

Ladies, take it away (just like we did at this ColorComm/Johns Hopkins event last year – see photo). Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere.

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Waxing UnLyrical

MARCH 7, 2016

Ladies, take it away (just like we did at this ColorComm/Johns Hopkins event last year – see photo). Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere.

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Case Study Banking Campaign Reputation 100

Waxing UnLyrical

JANUARY 29, 2013

Beth also shared a great summary of tools often used by nonprofits from her blog, as well as a case study (among many!) 25 (disclosure: I am working with Geoff and Patrick Ashamalla on marketing the event, but also speaking there and think it will be dynamite). . — Beth Kanter (@kanter) January 22, 2013.

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Waxing UnLyrical

JANUARY 11, 2012

Beth Kanter (also a Blue Key Champion) did a terrific case study on our use of Analytics back in August, and there’s quite a bit about the tweetathon in there. If anyone is not familiar with a tweetathon, it is basically a telethon type event that is held over Twitter. So I’ll pick up where she left off.

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Waxing UnLyrical

MAY 16, 2011

But that’s where we’d like to take this session – talk about real world measurement, case studies, etc. Originally, it had an addendum that was “beyond just fans and followers,&# but I don’t know what happened to that part of it in the publishing of the schedule.

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Case Study Meeting Conference Social Media 206

Waxing UnLyrical

OCTOBER 26, 2016

Of course, geo-targeting helps with events and promotions , but it’s also used for providing customers with hyper-local news, especially when traditional media may not be interested. Utilities can easily reach the media through Twitter, but tend to see minimal customer engagement there.

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Waxing UnLyrical

OCTOBER 22, 2010

But because as we’ve been getting deeper and deeper into the chat, participants – you – started asking for case studies. They also helped promote the Life… supplemented™ awareness campaign by blogging, tweeting, and giving shoutouts at industry events. Theory is all very well, they (you) said. Were they paid?

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Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

OCTOBER 1, 2010

Priya will share her case study on a campaign for the Council for Responsible Nutrition, when they decided to take their “Life… supplemented&# initiative directly to their consumers via online networks.

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Waxing UnLyrical

JANUARY 13, 2011

Mark as read Approve comment Wow, this is a really great case study, Shanan. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Id love to see the QR code posters. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Project How To Class Posterous 170

Waxing UnLyrical

MARCH 8, 2013

Well, I will let them tell you: “The Hot Mommas® Project is an award-winning social venture that pairs the world’s largest digital case study library of female role models with cutting-edge teaching tools.” “That case study – or teachable story – won a prestigious academic honor: a Coleman Foundation Case Award.

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Waxing UnLyrical

MAY 27, 2016

Allow me to present a case study, and you decide if my theory is valid. We took the ducks and launched two strategies: Increase awareness of the YESS Duck Derby by encouraging local media to spread the word of the event on their own social media platforms; and. The Official Duck Derby Duckathlon (Duc-KATH-a-lon).

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Social Media Wikimedia Real Estate Case Study 125

Waxing UnLyrical

AUGUST 12, 2015

Leads and engagement with topics are the primary drivers for our event development. Influencer posts and events are driven by the ROI of topics ranging from email marketing to press releases and social media. The CommPRO model is to develop events based upon this relevant influencer topic, your “ROI” of a specific business objective.

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Mobile Metrics ROI Press Release 100

Waxing UnLyrical

NOVEMBER 24, 2010

There are a number of case studies that I recommend taking a peek at on the 1000heads Slideshare profile , but two in particular stood out to me. Case study #2: STA Travel The other case study that I found interesting was focused on bringing offline advocates online for major travel brand STA Travel.

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Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

NOVEMBER 20, 2010

Shonali: Coming down in the elevator, I chanced upon a conversation between a gentleman attending an event hosted by The Gates Foundation , and an attendee of “our” conference. Sean: Angela Sinickas is a treasure trove of case studies. She said, “[Your conference] sounds so much more interesting.

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Conference Postrank Tourism WordPress 179