Convince & Convert

AUGUST 2, 2010

Other instructors include the awesome Mari Smith , Brian Solis , Paul Dunay , my brilliant pal Jeff Widman from BrandGlue , Darren Rowse from ProBlogger , my friend MIke Stelzner (founder of Social Media Examiner ), and a bunch of other great folks, including a lot of specific case studies (even B2B!). Im Jay Baer.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

AUGUST 19, 2010

blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. "The 3 Amigos: Email, Blogging, Social Sharing" by @jaybaer [link] [link] Bob Cargill Great post! How to use customer-generated content to increase sales. link] [link] 30 Thursday (well, just 15) « Musings on Marketing and other Morsels [.]

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. UNsettling Stratten has a knack for gaps. Im Jay Baer.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay. JeffBullas.com How to measure social media.

Metrics 130

Metrics Strategy How To Tourism 130

Social Media Strategery

MARCH 1, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Development Social Media Grading Social Media Mon, Mar 1, 2010 Prof. link] Link List Thursday: Grading and Social Media | Tech Academy [.]

Gov 2.0 91

Gov 2.0 Social Media Class Wiki 91

Convince & Convert

SEPTEMBER 21, 2010

Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. includes slides & worksheet) [link to post] (RT @jaybaer) #smaz – Posted using Chat Catcher [link] Park Howell Sorry I missed you at today’s event. Then this is the blog post for you.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. A great (and yes tragic) case study. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. They need to snap up that Facebook name pronto.

Social Media 120

Social Media Content Analysis Sports 120

Techipedia: Tamar Weinberg

MARCH 4, 2010

I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Tamar, I enjoyed reading this case study. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply Tamar Weinberg March 5, 2010 at 1:29 am Thanks Mrunal. Exactly right.

Hotels 245

Hotels Social Media Communities Discount 245

Convince & Convert

FEBRUARY 25, 2010

killer case study by @susanbaier) [link] susanbaier Hi Lisa, thanks for the nice comments! killer case study by @susanbaier) [link] [link] Punit Pandey Do You Know Your Customers Enough to Win in Social Media? “Motive&# is a great word for the WHY. Thx for sharing.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

JULY 6, 2010

blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Let social media promote your corporate social responsibility – [link] [link] Jam Morgan I enjoyed reading the post. Its really very helpful for one providing social media marketing services. Thanks for sharing. Im Jay Baer.

CSR 137

CSR Social Media Strategy Consultant 137

Social Media Strategery

JANUARY 26, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I’ve used my own experience as a case study here. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. You now have a voice. thanks for shareing information.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Convince & Convert

JULY 22, 2010

The Elite Program is a way for the Yelp to reward its most passionate users for making their site “funny, useful and cool&# by providing them with exclusive offers and members only events. Building Lasting Customer Relationships – [link] Great case studies from @stickystimuli [link] Social DJ RT @jaybaer: Are you a 1 click stand?

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. I'd love to write up a case study on you guys when you're ready. Im Jay Baer.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 14, 2010

I try to add value, have conversations, RT good info, and occasionally promote an event or blog of my own. Sounds like a great case study. Sounds like a great case study. I quickly unfollow them, but I wonder if those people every change their methods or if they just keep spamming the masses. Im Jay Baer.

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

SEPTEMBER 21, 2010

You are indeed the perfect case study. You are indeed the perfect case study. link] janlgordon Thanks Jay, I found this post to be very valuable, the more clarity we have the more successful we'll be when we're designing campaigns and producing events revolving around social media. Bravo, man. Keep at it.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. But the job of arm twisting and education can’t come from outside.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

SEPTEMBER 20, 2010

Advice from @jaybaer [link] [link] tedspalding Crushing the Myth of B2B Social Media | Social Media Marketing | Social Media Consulting – Convince & Convert [link] [link] Tomás Calusio Crushing the Myth of B2B Social Media – [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 147

Social Media B2B Strategy Consultant 147

Social Media Strategery

OCTOBER 12, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Development Social Media What Makes Government 2.0 Different from Enterprise 2.0? Mon, Oct 13, 2008 Best Practices , Enterprise 2.0

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Convince & Convert

SEPTEMBER 8, 2010

[link] Ari Herzog A 3-day Labor Day festival occurred here over the weekend, and the organizer — because the event included many musical acts — set up a MySpace URL advertising its activities, artists, and times. I think Myspace is a great case study but I don’t think FB has learned from the mistakes.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Techipedia: Tamar Weinberg

JANUARY 5, 2010

These posts are not in response to newsworthy events, nor are they displayed in any particular order. He even refers to a case study that impacted him to drive this point home. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Every year, I can only read so many articles.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. And featured it in a big presentation I did at an event here, too — so, trying to give back! It’s an excellent book — thank you for writing it.

Products 267

Products Consultant Price Social Media 267

Social Media Strategery

MARCH 23, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 This shifts the conversation more to highlighting case studies, approaches, strategies, etc. This shifts the conversation more to highlighting case studies, approaches, strategies, etc. Government 2.0

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Convince & Convert

SEPTEMBER 1, 2010

The other thing that bugs me (in addition to the clamor for proven ROI) is the need for case studies before companies get involved. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. [link] jaybaer Great comment Kathy, thank you. Excellent tie-in with Outliers. Im Jay Baer.

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. It really brings this stuff to life.

Social Media 128

Social Media Foursquare Consultant Airlines 128

Convince & Convert

SEPTEMBER 15, 2010

Case studies are one of the most popular forms of collateral. Case studies offer the perfect mix of both. You can check out our approach at: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. link] Addoway.com Love the infograph Jay. Im Jay Baer.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Social Media Strategery

APRIL 2, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Mashable’s Weekly Calendar of Social Media Events GovLoop’s Gov 2.0 Events My Gov 2.0 Events Calendar (DC area focus) Open Government & Innovations Conference Gov 2.0 Government 2.0 Expo Gov 2.0

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Convince & Convert

MAY 19, 2010

I think that credibility plays a big role here; testimonials, case studies, ratings and rankings should be in the content mix. is Crucial to your #ContentMarketing Strategy [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

MAY 20, 2010

There's SOOOO many case studies and results out there to see what's already been done. HA /via @Granda84 [link] Arnold Melm Social Media Success Metrics and Premature Calculation [link] #socialmedia #PR #Journalismus blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. shining through.

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. I think Facebook pages are a tool that are not given enough credit right now. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Im Jay Baer.

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Personal accounts of everyday events is what made Dooce and the Bloggess so successful. Go to local or national face-to-face events to meet other bloggers. Scott Monty of Ford is the big case study for this one. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

MARCH 9, 2010

I'd love to see a case study on this. When you walk into a networking event, you don't go there to meet as many people as you can. link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. That means the smaller networks may be just the place for targeting young hip audience.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. At business networking events, try to get to know people outside your group of trusted colleagues. another one is more or less for posting networking events and isn’t used much and I have a few others that I just have… to well… have.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Social Media Strategery

FEBRUARY 15, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Participating in local events, seminars and conferences provide an opportunity to connect with fellow social media enthusiasts and expand your own network. specific event to be worthwhile and learn something.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Convince & Convert

APRIL 22, 2010

In some cases these are members of the media. In other cases, they are the new influencers, bloggers and taste-makers. In either event, your job in this circumstance is to create conversation. You have to be your own case study. You have to be your own case study. Thank you. How can I help you?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

JUNE 30, 2010

I think anyone should look at them for a perfect case study on how to best use social media. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. I’m dying to find someone to recommend them to now. I get Twitter follows based on keywords, where robots are obviously being used.

Social Media 128

Social Media Strategy Automotive SEO 128

Techipedia: Tamar Weinberg

APRIL 1, 2010

Create your own marketing system I recommend that people take a portion of their day to learn as much as they can about what people are saying about them, as well as review competitor and partner activities, and peruse industry trends and case studies. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

In the event of emergencies, someone should be designated to run the public relations and oversee all inbound and outbound communications. Reply Brian Perry September 15, 2010 at 3:34 pm Hi Tamar, This is a great case study on how companies need to engage their social media landscape. Thank you so much for replying.

Social Media 217

Social Media Foursquare Marketing Flickr 217