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Planning Social Media Campaigns For Every Holiday: A Case Study with Letterbox Gifts

Buffer Social

One of the most tried-and-true social media strategies is to build a content calendar around celebrations, events, and holidays. This is especially the case for UK-based gifting company Letterbox Gifts. Their robust calendar of events unlocks a regular heartbeat of content ideas, promotions, and new customers.

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The complete guide to create your employee advocacy content strategy

Sprout Social

In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. The key is to curate the right content, not just a lot of content, that aligns with your brand’s goals and values. Case studies.

Strategy 130
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Creating an Engaging Email Nurturing Campaign: Key Elements to Consider

Koka Sexton

Newsletter: A newsletter is a regular email that is sent to your email list and contains a curated selection of content, such as blog posts, articles, and industry news. Case studies: Case studies are a powerful way to showcase the success of your products or services.

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25 Suggestions For How To Use Twitter

Dave Fleet

Find local events – Watch for interesting events that your connections are attending. Generate ideas – Whether it’s through case studies other people post, ideas sparked from conversations or reactions to your posts, let your connections help you to generate new ideas. See who else is around.

Twitter 419
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Google Embraces Real-Time Data and Visuals To Share Search Trends Around The World Cup

Convince & Convert

With global attention and excitement around The FIFA World Cup, Google is leveraging real-time search data to curate sharable facts and visuals to help fuel online conversations around the matches. Created in partnership with R/GA London, this marks the company’s first-ever newsroom based on Google Trends search results.

Trends 149
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Link Love Monthly: Best of February 2011

SocialFish

Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. A Tweet’s Effects on Rankings – an Unexpected Case Study (SEOmoz). Best Practices for Maximizing Mobile App Revenue (GigaOm).

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4 Research Methods to Find Unique Angles Outside The First Page of Google

Buffer Social

Simply curating insights from top-ranking pages may not be enough to have your content recognized by the algorithm. LinkedIn Best for: Finding arguments, case studies, and questions related to a specific topic. Once done, Google will send you curated content for the chosen keyword in your inbox at your preferred frequency.